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Программа лояльности Unity by Hard Rock™ и «звездная» кампания Hard Rock International
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News provided by

Hard Rock International

May 08, 2024, 10:31 ET

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Hard Rock International собирает звезд в кампании «Come Together» для запуска своей глобальной программы лояльности Unity by Hard Rock™

Лионель Месси, Ной Каан, Джон Ледженд и Шакира участвуют в кампании по популяризации глобальной сети отелей и кафе Hard Rock в рамках программы лояльности бренда

ГОЛЛИВУД, штат Флорида, 8 мая 2024 г. /PRNewswire/ -- Hard Rock International объявляет о глобальном запуске Unity by Hard Rock™ — единственной в своем роде программы лояльности, которая вознаграждает участников за то, что они занимаются любимым делом в более чем 200 заведениях сети Hard Rock, включая отели, кафе и фирменные магазины, расположенные в разных точках планеты. Культовый бренд гостиничного бизнеса, индустрии развлечений и стиля жизни рекламирует свои лучшие предложения в рамках программы лояльности под лозунгом «Come Together» (Пойдем с нами!) со скромной помощью своих друзей: легенды мирового футбола и культурной жизни Лионеля Месси (Lionel Messi), номинанта на премию GRAMMY®, обладателя мультиплатинового альбома, автора и исполнителя Ноа Каана (Noah Kahan), обладателя титула EGOT и мультиплатинового альбома, певца и продюсера Джона Ледженда (John Legend), а также лауреата премии GRAMMY®, мировой суперзвезды Шакиры (Shakira). Они блистают в стартующей сегодня омниканальной маркетинговой кампании бренда Hard Rock, в которой звучит классика «Битлз» — песня «Come Together», специально записанная Ноа Кааном для этого проекта.

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Noah Kahan, John Legend, Shakira and Lionel Messi star in “Come Together” campaign for Unity by Hard Rock global loyalty program launch across Hard Rock hotels, casinos and cafes.
Noah Kahan, John Legend, Shakira and Lionel Messi star in “Come Together” campaign for Unity by Hard Rock global loyalty program launch across Hard Rock hotels, casinos and cafes.

Чтобы теснее связать имидж компании с феерическими развлечениями и путешествиями, Hard Rock предоставляет членам программы Unity еще больше возможностей получить уникальные впечатления от путешествий и развлечений, организуя международную серию розыгрышей Come Together Experiences, предлагающую великолепные призы в течение всего года (подробности программы и условия участия доступны на веб-сайте unity.hardrock.com/come-together). В настоящее время открыта подача заявок на первые два розыгрыша из этой серии:

  • Участники программы Unity by Hard Rock могут принять участие в розыгрыше, чтобы выиграть поездку на двоих в Нью-Йорк в июле на концерт Ноа Каана в Madison Square Garden, где он выступит в качестве хедлайнера, включая трехдневное проживание в отеле Hard Rock в Нью-Йорке (Hard Rock Hotel New York). В призовой пакет входит размещение в роскошном номере «люкс», бонус на посещение ресторана в отеле, а также подарочная карта Rock Shop на сумму 200 долларов. Регистрация участников продлится до 31 мая 2024 года.

  • Участники программы лояльности могут также попытать счастья в розыгрыше уникального отдыха по системе «все включено» в отмеченном наградами отеле Hard Rock на Мальдивах (Hard Rock Hotel Maldives) с размещением в потрясающих номерах и виллах на воде, возможностями для занятия водными видами спорта и дайвингом, салоном Rock Spa® и 14 ресторанами. Один счастливый победитель и его спутник получат авиаперелет с трансфером и 7 дней/6 ночей незабываемого тропического отдыха. Регистрация участников продлится до 31 августа 2024 года.

Для получения дополнительной информации ознакомьтесь с полным пресс-релизом Unity by Hard Rock здесь или посетите веб-сайт unity.hardrock.com.

Видео — https://www.youtube.com/watch?v=myGO7xRYpzk
Логотип — https://mma.prnewswire.com/media/808184/Hard_Rock_Logo.jpg 

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