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从AI旅行管家切入,布局全球市场,稀饭旅行获8000万A轮融资
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稀饭旅行

Nov 01, 2019, 01:21 ET

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成都2019年11月1日 /美通社/ -- 一站式智能旅行服务商稀饭旅行获得8000万元A轮融资,由海国投旗下中技知识产权金融服务集团领投5000万元,老股东天一华宇中国航天科技集团有限公司追投3000万元。

稀饭旅行,中美创世物联科技旗下旅游品牌,基于物联网和人工智能技术,打造大数据智能行程规划和全球景点语音解说系统,为全球用户提供集"食住行娱购"的一站式旅行出行服务。

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稀饭旅行获得8000万元A轮融资,由海国投旗下中技知识产权金融服务集团领投5000万元,老股东天一华宇中国航天科技集团有限公司追投3000万元。

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创始人刘洺宇表示,目的地旅游市场中,一部分企业专注于旅行产品预订服务,一部分企业通过技术为用户提供出行帮助,而稀饭旅行想要构建一个桥梁,通过大数据支撑下的智能技术服务,实现二者的彻底打通。

打造AI旅行管家,解决旅行中的诸多痛点

随着科技发展和用户旅游消费的升级,更多的用户选择自由行、自驾游等旅行方式,但是在自由行中如何规划行程、购买旅行产品、体验当地特色活动等方面,仍然存在很多问题尚未被解决。例如,游客出行前,需要花费大量时间、精力规划行程和研究游玩攻略,面临海量同质化的旅行商品难以区分;旅行途中,线下导游比较局限在某个景点且价格较贵,若不选择线下导游,游客只能走马观花,尤其在一些人文特色、历史底蕴丰富的景点,无法深度了解当地文化。

为了解决旅行中的这些痛点,创始人刘洺宇认为:"如何利用人工智能解决自助游人群在行前、行中、行后的诸多问题,升级服务和旅行体验是关键。未来,稀饭旅行打造的AI旅行管家,将用人工智能的服务方式颠覆传统旅行,为旅行中的人们提供更简单、便捷、高效的旅游服务。'他'不仅能为用户做智能语音景点讲解,还能做用户旅途中的贴心语音助手,与'他'进行智能对话;更能帮助用户规划个性化行程,按照用户的需求及喜好智能匹配并推荐最适合其的旅行商品,成为年轻一代首选的'旅游神器'。"

语音导览作为切入点,在智能语音领域走出差异化

不同于行业内现行的语音导览工具,稀饭旅行将会不断扩大目的地语音导览的内容数量、细化内容深度、强调内容特色,增加英语、日语、西班牙语、法语等多语种服务。稀饭旅行研发的语音导览不仅在使用上会对用户完全免费,而且在内容上更加注重旅游景点讲解的差异性。一方面,稀饭旅行利用全球目的地当地资源,海外团队按区域实地考察调研,对旅游景点在图文、视频、旅行产品等方面深入拓展,为用户提供更加有趣的景点讲解、名人故事、历史回顾、情感分享等;另一方面,稀饭旅行将会开放语音导览的"创作者"模式,遍及全世界各个国家的旅游爱好者均可以自由上传自己的图文、语音、视频等内容,分享自己的旅行故事、攻略及体验等,增强互动性的同时让语音讲解更有温度。  

基于自身电商服务优势,提升AI旅行管家效能

目前,稀饭旅行自营的官方平台稀饭旅行网、稀饭旅行app、稀饭旅行小程序SKU达10000+,主要是集中在日本、美国、澳新和欧洲,即将覆盖到非洲区域,线上业务内容集中在目的地跟团游、目的地玩乐票券、精品小团、私人定制、邮轮旅行、自驾旅行、当地租车、境外签证等多项旅行内容。稀饭旅行中文站自2018年年底上线后,英文站和日文站也分别与今年4月和7月上线。截止目前,线上销售额已经过亿。

稀饭旅行基于自身电商平台的优势,对海量的旅行产品进行标准化入库、分类和标签化管理。在不断深入挖掘消费者偏好的基础上,对消费行为、消费数据进行深度分析,从简单的行程预定,过渡到用AI旅游管家为你规划行程、提供景点智能语音讲解、精准匹配个性化旅行商品,从而获得更加符合用户需求的消费体验。

全球目的地旅游市场非常庞大,细分的垂直市场可达千亿级的规模,可以说未来的发展潜力更是不容小觑。稀饭旅行表示,在未来3-5年的时间,将会立足中国、布局全球,为全球出行用户提供集食住行娱购一站式旅行信息智能化服务。实现公司未来三步走的的发展战略。

第一步:继续扩大目的地旅游市场营销规模,做好日本、美国、欧洲等区域的产品和服务,完善智能语音导游系统。

第二步:通过海量的目的地资源信息整合,打造大数据行程智能规划和打包系统,让用户根据自己的需求生成智能行程规划,并且实现在线预订和目的地线下体验一站式服务。

第三步:通过进一步对旅游生态链的挖掘分析,为用户精准匹配旅行产品及服务,同时不断创新旅游体验新方式,让旅行更加随心、便捷、舒适。

稀饭旅行

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