News from digitaslbi A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Mar 27, 2017, 13:01 ET DigitasLBi Named Again a Leader in Gartner's 2017 Magic Quadrant for Global Digital Marketing Agencies

DigitasLBi, part of the Publicis.Sapient platform and a global technology and marketing agency, has been named as a Leader in Gartner, Inc.'s newly...


Feb 13, 2017, 08:30 ET DigitasLBi Named a Worldwide Leader in Digital Product Innovation and Customer Experience by IDC MarketScape

DigitasLBi has been named a Leader in two IDC MarketScape research reports: IDC MarketScape: Worldwide Digital Strategy and Agency Services for...


Mar 24, 2016, 08:00 ET DigitasLBi Named To "Leaders" Quadrant in Gartner 2016 Magic Quadrant for Global Digital Marketing Agencies

DigitasLBi, part of the Publicis.Sapient platform and a global technology and marketing agency, has been named as a Leader in Gartner, Inc.'s newly...


Oct 26, 2015, 11:47 ET DigitasLBi & NYT/WSJ Best-Selling Author Jonah Berger Unveil New Metric To Measure Brand Social Content: "Contagious Index"

DigitasLBi, a global marketing and technology agency, and Jonah Berger, author of New York Times and Wall Street Journal bestseller Contagious: Why...


Sep 08, 2015, 10:09 ET DigitasLBi Sets Adweek Media Plan of the Year (MPOY) Record with Four Wins -- More Wins than Any Other Single Agency in a Single Year Ever

DigitasLBi, a global marketing and technology company, has won a record-setting four 2015 Adweek Media Plan of the Year (MPOY) awards, the most wins...


Sep 01, 2015, 12:32 ET DigitasLBi Appoints Alvaro Cabrera as Chief Strategy Officer

DigitasLBi, a global marketing and technology company, today announces the appointment of Alvaro Cabrera as Chief Strategy Officer for North America. ...


Jun 19, 2015, 03:42 ET DigitasLBi North America Wins Cannes Lions Health Grand Prix for AstraZeneca Campaign

DigitasLBi North America has been awarded the Cannes Lions Pharma Grand Prix for Integrated Digital Campaign for the "Take it from a Fish" campaign...


Jun 15, 2015, 11:30 ET DigitasLBi Takes Home A National Silver ADDY Award for Maytag Man

DigitasLBi was awarded a National Silver ADDY Award for the "Maytag Man" campaign at the annual American Advertising Awards Show in Las Vegas. In its ...


Jun 09, 2015, 08:00 ET DigitasLBi Takes Home Gold and Silver Effies for Maytag Man

DigitasLBi was awarded Gold and Silver Effies for the "Maytag Man" national campaign at the 47th annual North American Effie Awards gala in New York...


May 11, 2015, 10:00 ET DigitasLBi Highlights Every day, care™ for Single Dads in Whirlpool's New "Dad & Andy" TV/Digital Spot

DigitasLBi, a global marketing and technology company, unveiled its latest 60-second spot, titled "Dad & Andy," for Whirlpool Corp., highlighting the ...


May 05, 2015, 10:00 ET DigitasLBi Elevates Matthew Jacobson to EVP, Global Executive Design Director

DigitasLBi, a global marketing and technology agency, announced today the elevation of Matthew Jacobson to EVP/Global Executive Design Director. In...


Apr 30, 2015, 02:30 ET Brands Assign Bigger Budgets Towards Content Marketing on Digital Video, Yet Struggle with Verifying ROI, According to New Study from DigitasLBi & IAB

Content marketing that leverages digital video is seen as one of the best storytelling mediums by marketers and is garnering bigger, standalone...


Mar 12, 2015, 03:55 ET DigitasLBi Wins "Best In Show" At The 2015 Chicago American Advertising Awards

DigitasLBi was awarded "Best In Show" at the Chicago Advertising Federation's American Advertising Awards for Maytag Man. In addition, the agency...


Mar 03, 2015, 08:00 ET DigitasLBi Named One Of The 2015 "Top 50 Companies For Executive Women" By NAFE

DigitasLBi has been named one of the 2015 "NAFE Top Companies for Executive Women" by the National Association for Female Executives (NAFE), which...


Feb 18, 2015, 08:56 ET DigitasLBi Commerce Wins hybris Global Service Delivery Partner of the Year 2014 Award

DigitasLBi Commerce, the connected commerce division of global marketing and technology agency DigitasLBi, has won the 'Global Service Delivery...


Jan 12, 2015, 10:34 ET DigitasLBi Appoints BBDO's Ronald Ng as Chief Creative Officer

DigitasLBi, a global marketing and technology company, announced today the appointment of Ronald Ng as Chief Creative Officer for North America. Ng...


Dec 11, 2014, 02:40 ET Scott Donaton Joins DigitasLBi as Chief Content Officer

DigitasLBi, a global marketing and technology company, today announces the appointment of Scott Donaton to the newly created role of North America...


Nov 10, 2014, 01:56 ET DigitasLBi And Motorola Win Adweek's 2014 Media Plan of the Year Competition

DigitasLBi, a global marketing and technology company, and Motorola, have been named winners in Adweek's 2014 Media Plan of the Year competition. As...


Sep 30, 2014, 11:30 ET DigitasLBi Named "Most Awarded Agency" of the Decade by IAB MIXX 2014

DigitasLBi, a global marketing and technology company, was named "Most Awarded Agency" of the decade at the 2014 IAB MIXX Awards, which celebrates...


Sep 04, 2014, 11:00 ET New DigitasLBi Study Reveals 5% of Americans have Made a Purchase on a Social Media Site, Yet 20% Say they Would Consider Doing So

With U.S. social commerce sales expected to reach $14 billion by 2015 (invesp), and social networks like Twitter and Facebook ramping up their...


Jul 11, 2014, 12:30 ET DigitasLBi Elevates Norman de Greve To President, Boston-Detroit; Succeeding Barbara Goose

DigitasLBi, a global marketing and technology agency, announces the elevation of its Chief Solutions Officer, Norman de Greve, to President,...


Apr 03, 2014, 08:12 ET M-commerce, Social Media, ROPO (Research Online, Purchase Offline) Lead Retail Trends, According to DigitasLBi Global Survey

Consumers worldwide are increasingly using multi-platform devices, especially mobile, to enhance their in-store shopping experience, according to a...


Jul 17, 2013, 01:28 ET Baba Shetty, Former CEO At Newsweek/The Daily Beast, Joins Digitas As Chief Strategy & Media Officer

Digitas, a digitally led integrated brand agency, today announces the appointment of Baba Shetty to the newly created role of Chief Strategy and...


May 23, 2013, 11:30 ET Stephan Beringer And Anthony Lye Expand Roles Within Publicis Groupe's Digital Technologies Division -- DigitasLBi And Razorfish

Bob Lord, CEO of Publicis Groupe's Digital Technologies Division (which includes the digital marketing and technology networks DigitasLBi and...


May 02, 2013, 04:00 ET Digitas and Outrigger Media Announce Exclusive Partnership to Identify YouTube's Rising Stars

Digitas, a digitally led, global integrated brand agency, today announced an exclusive partnership with Outrigger Media to develop an industry-first...