News from youappi A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

Latest

Jul 08, 2019, 12:41 ET YouAppi Granted Patent for App-Scanner, Enabling Quick and Effective Detection of Fraudulent Traffic

YouAppi announced today that it has received a certificate of patent for its App-Scanner system (Patent No. 249979) under the title of invention:...


Jun 24, 2019, 11:00 ET YouAppi Launches OM SDK and Secures IAB Tech Lab Certification

YouAppi announced today the release of its recent Open Measurement Software Development Kit (OM SDK). YouAppi also announced that it has been...


Mar 11, 2019, 09:00 ET zvelo Partners With YouAppi To Prevent Fraudulent Bot Traffic

YouAppi, a leading growth marketing platform for premium mobile brands, today announced a partnership with zvelo to drive maximum ROI for marketers...


Feb 13, 2019, 09:00 ET The Results Are In: Data Is King And It's Delivering Big Wins For Mobile Marketers

Industry analysts and market experts alike have predicted data would play a central role in mobile marketing during 2019. In an effort to better...


Nov 15, 2018, 05:15 ET YouAppi Ranked 15 On 2018 Deloitte Technology Fast 500™ Bay Area List

YouAppi today announced it ranked 15 on Deloitte's Technology Fast 500™ Bay Area list, a ranking of the 500 fastest growing technology, media,...


Oct 23, 2018, 08:00 ET YouAppi Capitalizes On 400 Percent Revenue Growth In Brand Video

YouAppi, a leading growth marketing platform for premium mobile brands, today announced the expansion of its video platform to include connected TV,...


Aug 28, 2018, 09:00 ET YouAppi Mobile Holiday Shopping Report: 'Tis the Season for Back to School or Cheerful Yule?

As families unpack from summer vacations and prepare to send kids off for a new school year, marketers are hard at work crafting holiday campaigns to ...


Jul 31, 2018, 08:00 ET YouAppi Unveils Major Upgrades To Its 360 Platform, Used By Nearly 500 Of The World's Most Prominent Global Brands

YouAppi, a leading growth marketing platform for premium mobile brands, today announced robust upgrades to its highly-regarded 360 Platform,...


Jul 01, 2018, 20:00 ET YouAppi Widens Global Footprint And Further Expands Asia Operations With New Office In Singapore

YouAppi, a leading growth marketing platform for premium mobile brands, today announced the opening of new offices in Singapore, expanding the...


Feb 28, 2018, 03:00 ET YouAppi's Second Annual CMO Mobile Marketing Guide Survey Reveals Significant Increase in Video Investment for 2018

YouAppi, a leading growth marketing platform for premium mobile brands, today announced the results of its second annual CMO Mobile Marketing Guide,...


Jan 23, 2018, 08:30 ET YouAppi Doubles Mobile User Conversion Rates with Powerful Re-Engagement Solution

YouAppi, a leading growth marketing platform for premium mobile brands, today announced the launch of its Re-Engagement solution, created to maximize ...


Dec 07, 2017, 18:30 ET YouAppi Ranked Fourth On Deloitte Technology Fast 500™ EMEA List

YouAppi today announced it ranked fourth on the Deloitte Technology Fast 500™ EMEA list, a ranking of the 500 fastest-growing technology, media,...


Nov 01, 2017, 11:30 ET YouAppi Launches Lightweight SDK; Delivering Comprehensive Mobile 360 Degree Growth Marketing Platform To Leading Brands

YouAppi (http://www.youappi.com), a leading growth marketing platform for premium mobile brands, today announced the launch of its lightweight SDK...


Oct 17, 2017, 08:30 ET Survey Shows Consumers Value Mobile Holiday Campaigns, Yet Digital Marketers Are Missing Key Opportunities

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced the results of a comprehensive survey that evaluated U....


Sep 20, 2017, 08:06 ET YouAppi Delivers The Most Comprehensive Mobile Fraud Protection Suite, Powered By Dedicated Fraud Analytics Team

YouAppi (http://www.youappi.com), a leading mobile growth marketing platform for premium mobile brands, today announced the availability of its...


Aug 29, 2017, 08:05 ET YouAppi Launches 360 Degree Growth Marketing Platform For Mobile Marketers

YouAppi (http://www.youappi.com), a leading mobile growth marketing platform for premium mobile brands, today announced the launch of its...


Jul 25, 2017, 11:15 ET YouAppi Joins TUNE Certified Partner Program

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced that the company will be joining the TUNE Certified...


Jun 26, 2017, 08:00 ET YouAppi Research Shows that Mobile Marketers are Challenged by Mobile Video Despite its Dynamic Growth

If Digital Video 1.0 was characterized by the repurposing of TV content for the PC, then the current growth in Mobile Video is anything but...


Jun 08, 2017, 09:00 ET YouAppi Strengthens Presence in Japan by Integrating with Japanese SSPs Ad Generation and Geniee SSP

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced an integration with leading Supply Side Platforms for...


May 23, 2017, 09:00 ET YouAppi Opens New Office in Beijing, Achieving 500% Revenue Growth in 18 Months

YouAppi, a leading mobile growth marketing platform for premium mobile brands today announced that it has opened a new office in Beijing and has...


May 16, 2017, 09:00 ET Mobile Growth Marketing Platform YouAppi Expands Southeast Asia Office Servicing Indonesia, the Philippines and Thailand

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced the expansion of the company's Indonesia office led by ...


May 02, 2017, 11:00 ET Tophatter Selects YouAppi's Growth Marketing Platform to Acquire Profitable Users

Q1 2017 Shopping App Installs exceeded Q4 2016 - historically the strongest quarter for Commerce - as Gartner predicts that 50% of digital commerce...


Feb 23, 2017, 08:00 ET YouAppi Launches Rewarded Video Solution Delivered Through Lightweight SDK Offering New Revenue Opportunities for Publishers and App Marketers

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced the company's lightweight Software Development Kit...


Feb 21, 2017, 08:00 ET YouAppi Research Shows That Mobile Marketers are Optimistic About the Future of Apps

Research from comScore in 2016 showed that 49% of US smartphone owners downloaded zero apps in the last month caused concern in the app marketing...


Feb 14, 2017, 08:00 ET YouAppi Expands OneRun Platform Now Offering Re-Engagement at 20-40% ROI

YouAppi, a leading mobile growth marketing platform for premium mobile brands, today announced it has expanded its OneRun™ Platform to now include...