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Mid-year Review: Trends and Top-Performing Press Releases from the First 6 Months of 2023
January and June, the stories that stood out more than ever in our review of tens of thousands of press releases on prnewswire.com were ones firmly moving away from the traditional 5-7 block paragraph template, and instead focused on engaging their target (desired) audiences with tactics like these:
Energy News Trends: Updates in Biofuels, Electric Vehicles and More
Critics cites vast land mass being taken away from food production as its biggest and most negative effect. Must-Read Biofuels Releases
Highly Targeted Press Release Distribution Helps Personal Finance Expert Build National Audience
Press release content should be easy to read. “The reader needs to be able to scan through the release and find the relevant information right away,” says Damico. “Adding images, bulleted points and writing short paragraphs helps reporters quickly scan the release for the information.”
Back to School, Women’s World Cup, and More Consumer News Trends
Bowls for Goals is Back: Chipotle to Give Away Free Entrees When the U.S. Women's National Team Scores Key Goals on Soccer's Biggest Stage
The Latest in Tech News: Automotive, Virtual Reality and Computer Chips
realm of automotive tech. AR and HUDs (heads-up displays) in vehicles give drivers information on their vehicle and navigation, without the need to look away from the road. In the EV space, battery tech continues to improve. Autonomous vehicles continue to be hit-and-miss but surely will continue to improve
From Checkered Flags to a Green Jacket: 3 Recent Sports News Trends
"It's Lights Out and Away We Go" as Marriott Bonvoy, The Ritz-Carlton and Mercedes-AMG PETRONAS F1 Team Launch Extraordinary Experiences for the 2023 Season
Fashion & Beauty News: Celebrity/Brand Partnerships, 2023 Pride Celebrations and More
Free Pair for Healthcare initiative. The footwear brand gave away 10,000 shoes, 10,000 socks, and 10,000 Jibbitz.
From Awards Season to the Big Game and Beyond: Recent Entertainment News Trends
Got a Super Bowl LVIII Weekend Secret? Pepsi® Invites Fans to Lock Away Wild Secrets Forever in Larger-Than-Life Vault On the Vegas Strip
Sustainability, Workplace Studies, and News Out of Congress You Might Have Missed
by giving it away to impacted agencies. Trends We'll Be Watching As election
From Summer Vacations to Camping: 3 Recent Travel News Trends
Hipcamp and RVshare partner to give away $10 million in RV campsite stays Paris Air Show The 54th
How the National Association of REALTORS® Boosted Earned Media and Audience Engagement with a New Content Strategy
Wiskerchen. “They weren’t as concise or as compelling as they could be. The PR Newswire team gave us some great tips that we were able to apply right away to our next releases.” Increase in visual assets: In the past, NAR included its logo and a headshot
How to Choose the Best Press Release Service to Maximize AI SEO Impact
newswires are created equal, and choosing the right one can mean the difference between a press release that drives measurable SEO gains and one that fades away. This guide explains what makes a newswire effective for
Love for Pets, Green Products, Wellness: Recent Consumer News Trends
BISSELL Eases Holiday Stress and Mess for Rescue Pet Parents by Giving Away Most Powerful Portable Deep Cleaner
Plant-Based Alternatives, National Coffee Day, Seasonal Fun: Food News Trends
Domino's® is Giving Away $1 Million Worth of Free Pizzas to Customers with Resuming Student Loan Payments
National Black Business Month, Back-to-School, and More People & Culture News Trends
giving away up to $100,000 in school supplies. Guests were also encouraged to use its Round-Up for Real Change feature to support the Kids In Need Foundation.
Industry 5.0, CES 2025 and More: Recent Technology News Trends
we'll cover some of the most-read announcements of the last two months and delve into some of the biggest trends. While we agree that AI is not going away anytime soon, we would like to focus on some of the other emerging trends that are making headlines in the business technology sector.
ChatGPT, AI, Virtual Spaces and More: The Latest in Business Technology News
Virtual college tours are also seeing growth. In fact, it is reported that high school students are now only one click away from an immersive virtual tour of almost any major university in the U.S. PR Newswire issued 1,143 stories
10 Ways to Get More Earned Media
engaging in social conversations and “liking” their posts. The key is to be genuine and add value, reporters will smell pandering a mile away. Also, if you have a relationship with an influencer (don't send a cold invite if you've never communicated
4 Food News Trends: Plant-Based Cravings, Celeb Partnerships and More
Finless Foods gave away plant-based poke-style tuna during the first weekend of SXSW. As an alternative to fast food,
Summer Eating, a (Fancy) Show, and Sweets/Snacks: The Latest Food News Trends
Rockstar Energy offered travel promotions starting Memorial Day weekend, pledging to give away a total of $50,000. Speaking of giveaways, travelers driving through Joshua Tree from June 5-11 had the opportunity
Halloween, Fashion Week, and More in Recent Consumer News
Pet Poison Helpline, providing tips for critter safety during All Hallow’s Eve (hint: make sure they’re away from the door during trick-or-treat time, and watch where you put your cannabis edibles!), kept us engaged, informed, and entertained.
6 Tips for Successfully Working with a PR Agency
times, from a few days for bloggers to several months for major magazines. Even the best agencies can't guarantee you'll be the feature story right away, and you should be pleased with even a mention when you first start your PR journey. One of the toughest tips for working with a PR agency is often to
From ChatGPT to Space: The Hottest Tech Trends of 2023
survey, “half (51%) of IT professionals predict that we are less than a year away from a successful cyberattack being credited to ChatGPT, and 71% believe that foreign states may already be using the technology for malicious purposes
Back-to-School, Career Development, and AI’s Influence: Educational News from the End of Summer
March/April education trends spotlight (okay, okay… it never really went away – we just focused our attention elsewhere last time), the now-ubiquitous
Online Discoverability Survival Kit For Small Businesses
bloggers will reject any sort of email pitch altogether. Fortunately, the easiest way around this is to simply toss away the marketing language we’ve learned in favor of the plain language communication style we inherently know. Unless, of course, the blogger in question