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Infosys integra o ícone do tênis Rafael Nadal como embaixador da marca e da inovação digital da Infosys
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Aug 24, 2023, 06:17 ET

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BENGALURU, Índia e MALLORCA, Espanha, 24 de agosto de 2023 /PRNewswire/ -- Infosys (NSE: INFY) (BSE: INFY) (NYSE: INFY), líder global em consultoria e serviços digitais de última geração, anunciou hoje uma parceria de três anos com a estrela mundial do tênis, Rafael Nadal. Reconhecido mundialmente como uma das lendas do esporte, ele também conseguiu se adequar aos rigores do tênis ao longo dos anos. Nadal é a personificação perfeita do que é necessário para que indivíduos ou líderes empresariais evoluam e naveguem continuamente rumo ao seu futuro.

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Infosys Onboards Tennis Icon Rafael Nadal as Ambassador for the Brand and Infosys’ Digital Innovation
Infosys Onboards Tennis Icon Rafael Nadal as Ambassador for the Brand and Infosys’ Digital Innovation

Como parceira de inovação digital do ATP Tour, Roland-Garros, Australian Open e The International Tennis Hall of Fame, a marca Infosys ajudou a reimaginar o ecossistema do tênis para um bilhão de fãs em todo o mundo, aproveitando a IA, a nuvem, a análise de dados e as experiências digitais. A Infosys foi pioneira em plataformas de análise de vídeo e estatísticas para jogadores e treinadores para revolucionar o treinamento, reforçou a análise de partidas com plataformas de jornalismo assistidas por IA para as emissoras postarem conteúdo envolvente e introduziu novas maneiras para os fãs se engajarem com o jogo. Outras inovações da Infosys para o ecossistema do tênis incluem explorações no universo digital, incluindo realidade mista, realidade virtual social e museus de arte 3D para expandir a história e a herança do tênis para fãs em todo o mundo. Mais recentemente, a Infosys lançou o Carbon Tracker, permitindo que os jogadores da ATP rastreiem e compensem as emissões de suas viagens em turnê. É a primeira tecnologia sustentável desse tipo em qualquer esporte.

Além disso, as parcerias da Infosys com o tênis também se estenderam para atender comunidades em todo o mundo, sendo um bom exemplo a educação STEM (ciência, tecnologia, engenharia e matemática), tornada envolvente pela perspectiva do tênis para permitir que crianças pequenas desenvolvam uma apreciação mais profunda pelos estudos STEM junto com a Tennis Australia.

Rafael Nadal disse: "Estou muito feliz em trabalhar de perto com a Infosys, pois eles trabalham não apenas para aprimorar a experiência do tênis para a realidade atual, mas também para capacitar as pessoas em nossas comunidades para que façam parte de um futuro melhor. Adoro a maneira como a Infosys trouxe sua experiência digital em todos os setores para o ecossistema global de tênis. Ela transformou a experiência do tênis para um bilhão de fãs em todo o mundo e realmente empoderou todos os jogadores da turnê com análises com as quais, há alguns anos atras, eles só poderiam ter sonhado. Além disso, o impacto que a Infosys está causando fora das quadras – criando a próxima oportunidade para pessoas, empresas e comunidades – me inspira profundamente. Acredito que é nossa aspiração compartilhada criar bem para a sociedade, o que torna nossa parceria verdadeiramente significativa."

Assista ao embaixador da marca Infosys, Rafael Nadal, falar sobre como a Infosys ajudou a transformar o tênis.

Para marcar isso - a primeira colaboração de Nadal com uma empresa de serviços digitais - a Infosys e a equipe de treinamento de Nadal estão desenvolvendo uma ferramenta de análise de partidas com inteligência artificial. Essa ferramenta personalizada estará disponível em tempo real para a equipe de treinadores de Nadal acompanhar simultaneamente as informações de suas partidas ao vivo, quando ele voltar ao circuito, juntamente com dados históricos de suas partidas anteriores. 

Salil Parekh, diretor executivo e diretor administrativo da Infosys, disse: "É uma honra receber Rafa - um dos atletas e humanitários mais respeitados do mundo - como embaixador da Infosys. Ele é alguém que personifica o espírito de sempre evoluir, nunca desistir, com extrema dedicação e determinação para dar o melhor em todas as situações. Somos inspirados pela sua abordagem, e isso reflete nossas próprias aspirações de evoluir continuamente e sempre permanecer relevantes para nossos clientes".

About Infosys

Infosys is a global leader in next-generation digital services and consulting. Over 300,000 of our people work to amplify human potential and create the next opportunity for people, businesses and communities. We enable clients in more than 56 countries to navigate their digital transformation. With over four decades of experience in managing the systems and workings of global enterprises, we expertly steer clients, as they navigate their digital transformation powered by cloud and AI. We enable them with an AI-first core, empower the business with agile digital at scale and drive continuous improvement with always-on learning through the transfer of digital skills, expertise, and ideas from our innovation ecosystem. We are deeply committed to being a well-governed, environmentally sustainable organization where diverse talent thrives in an inclusive workplace.

Visit www.infosys.com to see how Infosys (NSE, BSE, NYSE: INFY) can help your enterprise navigate your next.

Safe Harbor

Certain statements in this release concerning our future growth prospects, or our future financial or operating performance are forward-looking statements intended to qualify for the 'safe harbor' under the Private Securities Litigation Reform Act of 1995, which involve a number of risks and uncertainties that could cause actual results or outcomes to differ materially from those in such forward-looking statements. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding the execution of our business strategy, our ability to attract and retain personnel, our transition to hybrid work model, economic uncertainties, technological innovations such as Generative AI, the complex and evolving regulatory landscape including immigration regulation changes, our ESG vision, our capital allocation policy and expectations concerning our market position, future operations, margins, profitability, liquidity, capital resources, and our corporate actions including acquisitions. Important factors that may cause actual results or outcomes to differ from those implied by the forward-looking statements are discussed in more detail in our US Securities and Exchange Commission filings including our Annual Report on Form 20-F for the fiscal year ended March 31, 2023. These filings are available at www.sec.gov. Infosys may, from time to time, make additional written and oral forward-looking statements, including statements contained in the Company's filings with the Securities and Exchange Commission and our reports to shareholders. The Company does not undertake to update any forward-looking statements that may be made from time to time by or on behalf of the Company unless it is required by law.

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