News from diageo A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Nov 11, 2019, 19:01 ET Diageo Sponsors International Roll Out Of Creative Equals Returner Scheme To Support 100 Women To Return To The Creative Industries

Diageo has announced sponsorship of the Creative Equals Returner scheme #CreativeComeback for the second year, funding a multi-market roll-out to...


Nov 05, 2019, 09:06 ET Game of Thrones® Fans And Whisky Enthusiasts Can Now Complete Their Coveted Limited Edition Single Malt Scotch Whisky Collection With The Introduction Of The Ninth And Final Offering Fit For A King

DIAGEO and HBO® are proud to introduce the final piece of the exclusive Game of Thrones Limited Edition Single Malt Scotch Whisky Collection – Six...


Nov 04, 2019, 10:14 ET Johnnie Walker, The World's Number One Scotch Whisky, Unveils Vibrant New Look For Iconic Keep Walking Campaign

The pioneering legacy of Johnnie Walker was built on challenging conventions and inspiring people to stretch their boundaries. Today, the brand...


Oct 25, 2019, 12:00 ET Nick Offerman Single-Handedly* Discovers How to Make Scotch Whisky and Releases His Gift to the World (*With Help from Lagavulin)

From The Custom, Handcrafted Mahogany Work Table of Nick Offerman – Nick Offerman has finally unveiled his centuries-old secret. He did, in fact,...


Aug 26, 2019, 10:00 ET Florida Has A New Orange: Tanqueray Announces The Release Of New Flavor Tanqueray Sevilla Orange

Tanqueray, widely-known as the world's most celebrated gin, has released Tanqueray Sevilla Orange. Launching in select Florida markets this summer,...


Aug 06, 2019, 12:13 ET Diageo Honors Drinks Distributor Partners at 16th Annual Golden Bar Awards

Diageo, a global leader in beverage alcohol, honored spirits distributor partners at the 16th Annual Golden Bar Awards, which took place this week in ...


Jul 11, 2019, 11:00 ET DIAGEO and Zola Partner to Raise the Bar for Your Wedding Day

DIAGEO, a global leader in beverage alcohol is coupling up with Zola, the fastest growing wedding company in the country, to introduce a line of...


Jul 10, 2019, 11:17 ET Garth Brooks And Seagram's 7 Crown Whiskey Declare This The Summer Of Dive Bars

Following National Dive Bar Day on July 7, Garth Brooks and Seagram's 7 Crown will extend the celebration of dive bars everywhere this summer and...


Jul 10, 2019, 10:00 ET Tequila Don Julio Releases Second Limited-Edition Barrel-Finished Tequila To The Award-Winning Portfolio

Tequila Don Julio announces the release of its second limited-edition barrel-finished tequila, Tequila Don Julio Reposado, Double Cask, a traditional ...


Jun 18, 2019, 11:47 ET Bulleit Partners with Leaders in Tech & Sustainability to Open the Newest Visitor Experience on The Kentucky Bourbon Trail®

Since its inception in 1987 as one of the highest rye whiskeys on the market, Bulleit has been known as the bourbon that broke the mold. This week,...


Jun 13, 2019, 14:06 ET Alternative Rock Band The Kills And Seagram's 7 Crown Salute Dive Bars Across The Country With Re-Mastered Jukebox Tunes For National Dive Bar Day

From your favorite casual dive to your neighborhood pub, Seagram's 7 Crown toasts watering holes across the country for its second annual National...


Jun 11, 2019, 10:59 ET Katie Renshaw Named 2019 U.S. Bartender of the Year During USBG World Class Sponsored by Diageo

Now in its eighth year, the United States Bartenders' Guild (USBG) World Class Sponsored by Diageo announced Katie Renshaw as the 2019 U.S. Bartender ...


Jun 03, 2019, 09:07 ET Diageo Brands Earn Top Honors for Exceptional Quality at 19th Annual San Francisco World Spirits Competition

Diageo brands were recognized for their quality, craftsmanship, and overall excellence at the 2019 San Francisco World Spirits Competition. This year ...


May 14, 2019, 10:27 ET The Pool Float of Summer 2019 Has Arrived from Smirnoff Seltzer and FUNBOY

Get ready to soar into summer atop the most colorful new hydroplane pool float, custom designed by Smirnoff Seltzer, FUNBOY and Jason Woodside and...


Apr 22, 2019, 14:56 ET Cascade Blonde American Whiskey™ Pledges to Make America's Waterways 100,000 Pounds Cleaner this Earth Day

Cascade Blonde, America's new favorite day-sippin' whiskey, is celebrating Earth Day by announcing its commitment to cleaning American waterways...


Apr 09, 2019, 09:00 ET Highly Coveted and Extremely Rare, Blade and Bow 22-Year-Old Kentucky Straight Bourbon Whiskey Returns with a Limited Re-Release to Commemorate the 84th Anniversary of Stitzel-Weller's Opening

In celebration of the historic opening of the Stitzel-Weller Distillery 84 years ago, Blade and Bow re-releases its rare and limited 22-Year-Old...


Mar 25, 2019, 11:06 ET Bulleit Frontier Whiskey Adds 12-Year-Aged Rye To Family Of Award-Winning Whiskeys

In 2011, Bulleit changed the whiskey landscape forever by introducing Bulleit Rye at the request of bartenders from around the world who were...


Mar 19, 2019, 09:00 ET From Dublin's Finest Mixologists to American Bars, Roe & Co Irish Whiskey Arrives in the U.S. in Time for International Whiskey Day

As whiskey lovers all over the world prepare for International Whiskey Day on March 27, American imbibers and bartenders will have a new offering to...


Mar 18, 2019, 08:47 ET Calling All Party People: Smirnoff™ Teams Up With Alyssa Edwards, Nicole Byer, Ryan Serhant And Megan Batoon To Hear Pitches For The Ultimate Red, White & Blue Bash!

It's your Party (Pitch) – and you can do it up how you want to! To celebrate the return of the summer fan favorite Smirnoff Red, White & Berry, the...


Feb 15, 2019, 09:00 ET Tequila Don Julio Raises a Glass to Hollywood's Finest on Oscar® Night

Tequila Don Julio is proud to announce that they will make a donation in support of the Academy of Motion Picture Arts and Sciences' Governors Ball...


Feb 06, 2019, 09:00 ET Oban Single Malt Scotch Whisky Launches 'It's Pronounced OH-Bin' Campaign with Actor Jack Falahee in Honor of International Scotch Day

Get your whisky glasses ready – International Scotch Day is around the corner. How are you celebrating this year? The Answer: 'It's Pronounced OH-bin....


Jan 14, 2019, 09:36 ET Jane Walker By Johnnie Walker To Bring 'Signs Of Progress' To Washington, D.C. For The 2019 Women's March

The #WomensWave is coming. Jane Walker is showing up at the 2019 Women's March on Saturday, January 19th in Washington D.C. to celebrate the many...


Oct 01, 2018, 10:26 ET Game of Thrones®- Inspired Whisky Is Here In Celebration Of The Hit TV Series

Send a raven— Scotch has officially entered the realm. In collaboration with HBO®, DIAGEO is unveiling the new White Walker by Johnnie Walker Blended ...


Aug 09, 2018, 09:03 ET Diageo Honors Drinks Distributors at 15th Annual Golden Bar Awards

Diageo, a global leader in beverage alcohol, honored spirits distributors at the 15th Annual Golden Bar Awards, which took place this week in Las...


Jul 12, 2018, 09:00 ET Introducing Buchanan's Select 15-Year-Old Blended Malt Scotch Whisky

Buchanan's is proud to announce the release of Buchanan's Select 15-Year-Old Blended Malt Scotch Whisky as a permanent addition to the acclaimed...