News from smirnoff A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Smirnoff Red, White & Berry Is Ready For The Best Summer Ever - Are You?

Apr 01, 2021, 15:53 ET Smirnoff Red, White & Berry Is Ready For The Best Summer Ever - Are You?

America! Remember those big summer dreams you had last year? You know, the ones you had to pack WAAAY back in the closet? Well, it's time to bring...

Feb 25, 2021, 12:35 ET Smirnoff Is Raising The Bar(re) With SideBarre In Support Of Black Women Entrepreneurs By Donating $50,000 To Black Girl Ventures And Co-Hosting A Series Of Virtual Barre And Smirnoff Brand Education Classes Hosted By Laverne Cox, Diane Guerrero And Megan Rapinoe

This March, it's time to raise the bar(re)! As part of the brand's ongoing commitment to the Black community, Smirnoff is partnering with Washington, ...
Smirnoff ICE and Luxury Home Goods Brand Cremsiffino are Back with a Last Minute Holiday Gift Idea for Everyone on Your Nice List: Smirnoff NICELY Gifted Puzzles

Dec 14, 2020, 11:58 ET Smirnoff ICE and Luxury Home Goods Brand Cremsiffino are Back with a Last Minute Holiday Gift Idea for Everyone on Your Nice List: Smirnoff NICELY Gifted Puzzles

2020 has been the year full of surprises. Now Smirnoff ICE has one more surprise that we think is pretty nice. Just in time for all of your...

Oct 28, 2020, 14:44 ET Can We Steal You For A Seltzer?! Smirnoff Returns As The Official Hard Seltzer Of Bachelor Nation With A New Look & Flavors Fans Can Fall For

The Bachelor Franchise and Smirnoff Seltzer have proven to be the perfect couple! Smirnoff will continue the brand's journey as the Official Hard...

Oct 22, 2020, 10:42 ET ¡Orgullosamente dulce, descaradamente picante! Smirnoff ofrece un trago de sabor auténtico, expandiendo su sabor de tamarindo picante a más mercados en Estados Unidos

Originalmente hecho popular en México, Smirnoff Spicy Tamarind ofrece nuevo colorido diseño inspirado por Día de Muertos que brilla en la oscuridad...

Oct 22, 2020, 10:33 ET Proudly Sweet, Shamelessly Spicy! Smirnoff Is Delivering A Shot Of Authentic Flavor And Expanding Its Spicy Tamarind Offering To More Markets Across The U.S.

Say salud to sweet and spicy! The makers of the world's No. 1 vodka, Smirnoff No. 21, are expanding their iconic Smirnoff Spicy Tamarind flavor to...

Jan 21, 2020, 09:37 ET Love At First Sip! In A Union Of Two Pop-Culture Favorites, Smirnoff Becomes The Official Hard Seltzer Of Bachelor Nation

(Final) roses are red, And in a Bachelor Nation debut, Smirnoff Seltzer has a few Rosé options for you! Experience the interactive Multichannel News...

Dec 09, 2019, 14:36 ET Smirnoff Ice Partners With Luxury Home Goods Brand Cremsiffino To Create Must-Have Gifts For This Year's Holiday Gift Exchange

Dare to gift the unexpected to family and friends this holiday season! Today, Cremsiffino, the premium imported home goods brand and Smirnoff Ice,...
SMIRNOFF™ Vodka Teams Up with Laverne Cox, Alyssa Edwards and Jonathan Van Ness to Welcome the Global LGBTQIA+ Community Home to Pride NYC

Jun 05, 2019, 14:26 ET SMIRNOFF™ Vodka Teams Up with Laverne Cox, Alyssa Edwards and Jonathan Van Ness to Welcome the Global LGBTQIA+ Community Home to Pride NYC

Smirnoff is launching its new "Welcome Home" campaign to roll out the welcome mat for the millions of LGBTQIA+ community members and allies expected...
Zero Sugar, But All The Flavor! New Smirnoff™ Zero Sugar Infusions Proves That You Can Have It All

May 02, 2019, 09:37 ET Zero Sugar, But All The Flavor! New Smirnoff™ Zero Sugar Infusions Proves That You Can Have It All

Zero sugar, one-hundred percent flavor and three new variants – if it sounds too good to be true, that's probably because you haven't tried new...
Talk About A Fun Mix: The Makers Of SMIRNOFF™ Vodka Partner With Ted Danson, Jenna Fischer, Jonathan Van Ness, Nicole Byer And Laverne Cox To Show That You Don't Need A Lot To Have A Good Time

Aug 20, 2018, 10:13 ET Talk About A Fun Mix: The Makers Of SMIRNOFF™ Vodka Partner With Ted Danson, Jenna Fischer, Jonathan Van Ness, Nicole Byer And Laverne Cox To Show That You Don't Need A Lot To Have A Good Time

The makers of SMIRNOFF™, the original vodka for everyone, know the best things in life do not have to be – and in fact, should not be -- expensive or ...

Jul 30, 2018, 10:00 ET SMIRNOFF™ Vodka Reinvents the Moscow Mule With the Launch of the New SMIRNOFF Moscow Mule Flavor

SMIRNOFF™ Moscow Mule joins in on the fun as the newest flavor in the SMIRNOFF vodka lineup. The ginger & lime infused limited-time offering...

Jun 25, 2018, 10:21 ET Dear America, Tell Your Boss You're Taking A 4th Of July 5 Day Weekend. For America. Sincerely, Smirnoff Ice™ Red, White & Berry

Summer is finally here, and nothing screams fun in the sun like the greatest holiday in the history of holidays ever – July 4th. Smirnoff Ice loves...

Jun 22, 2018, 10:52 ET Can You Believe?! Jonathan Van Ness Will Join SMIRNOFF™ Vodka at the 2018 NYC Pride March to Celebrate Love in All Forms and LGBTQ Equality

This Sunday, SMIRNOFF™ vodka continues its decades of support for the LGBTQ community by partnering with Queer Eye television personality,...

May 02, 2018, 09:30 ET New 90 Calorie Raspberry Rosé SMIRNOFF™ Spiked Sparkling Seltzer?! Yaaaaaas

SMIRNOFF™ Spiked Sparkling Seltzer Raspberry Rosé flavor is making its debut just in time for summer. You're welcome. Rooftop drinks, poolside...
SMIRNOFF™ and Spotify Debut New Experience Enabling You To Uncover Your Listening Habits To Promote Phenomenal Women

Mar 02, 2018, 08:00 ET SMIRNOFF™ and Spotify Debut New Experience Enabling You To Uncover Your Listening Habits To Promote Phenomenal Women

SMIRNOFF has announced a new extension of its "Equalizing Music" global campaign through a new partnership with Spotify that promotes equality for...

Oct 05, 2017, 11:07 ET Ted Danson Visits SMIRNOFF™ Vodka Facility in Plainfield, Ill. to Experience How the Brand is Made In America

Yesterday, in honor of National Vodka Day, actor and environmentalist, Ted Danson, joined SMIRNOFF™ at the Diageo Facility in Plainfield, Ill. to...

Jan 04, 2017, 12:42 ET SMIRNOFF Stirs Up Hot New Hard Seltzer Trend With Fewer Calories Than Other Leading Brands On The Market

Cutting calories is almost always an element of New Year's resolution for Americans, but they soon realize that there are few low-calorie options in...

Dec 01, 2016, 08:00 ET The Smirnoff Sound Collective Fosters Diversity Within Electronic Music In Collaboration With Artists And Industry Leaders

Since its birth in 2014, the Smirnoff Sound Collective, the SMIRNOFF™ brand's international music platform, has inspired a more inclusive world...

Oct 20, 2016, 09:49 ET SMIRNOFF™ Vodka, the Vodka of the Original Moscow Mule, Declares March 3 to be National Moscow Mule Day

Tortilla chips. Tap dance. Cheese pizza. Buttons. There seems to be a national day for everything… except the country's most searched cocktail: the...

Oct 12, 2016, 10:00 ET The Smirnoff Sound Collective Highlights Values Of Inclusivity Through Global Launch Of New Documentary

Today, the Smirnoff Sound Collective, the SMIRNOFF™ brand's international music platform created to inspire a more inclusive world through electronic ...

Sep 15, 2016, 08:00 ET New Documentary Celebrates Latin American Identity And Culture On The Global Music Scene On The Eve Of Mexican Independence Day

In celebration of Mexican Independence Day tomorrow, the Smirnoff Sound Collective, the SMIRNOFF™ brand's international music platform created to...

Jul 22, 2016, 10:40 ET SMIRNOFF™ Vodka Celebrates 75 Years Since Co-Creating the Moscow Mule

Cocktail trends come and go, but no vodka cocktail is more iconic than the Moscow Mule. Today, cocktail menus across America feature the Moscow Mule...

Jun 22, 2016, 08:00 ET SMIRNOFF™ Celebrates The Diverse Stories Of American Immigration During Immigrant Heritage Month

Today, the makers of SMIRNOFF™ vodka announced support of the third-annual Immigrant Heritage Month taking place throughout the month of June. In...

Jun 20, 2016, 05:34 ET SMIRNOFF™ Spreads Love By Hosting One of EDC Las Vegas' First Ever Same-Sex Weddings

This past weekend, in the midst of all the dancing, singing and celebrating at Insomniac's EDC Las Vegas, many festivalgoers expressed their love for ...