Motul Counteracts Evolving Product Authenticity Risks with Enhanced Track & Trace System to Guarantee Ultimate Peace of Mind

SINGAPORE, Oct. 15, 2026 /PRNewswire/ -- Over the years, Motul Asia Pacific has maintained an unyielding promise to deliver the highest quality performance products and services to its community. In continuation of this promise, the global tech fluids company is spearheading a major regional push for greater automotive aftermarket transparency by adopting a brand-new, enhanced Track & Trace (T&T) technology across Asia Pacific. This advanced authentication platform introduces next-generation security features and a highly seamless verification process, enabling consumers to verify the authenticity of their Motul products with greater ease and absolute confidence.

Motul's transition from its existing framework to this newly modernised T&T system marks a proactive leap ahead of the macro challenges reshaping the global lubricants sector. Across the Asia-Pacific, modern distribution networks are facing unprecedented structural complexities due to the rapid boom of e-commerce and unverified third-party marketplaces. To safeguard consumers and restore complete peace of mind, the new system seamlessly blends innovation with product integrity, utilising a unique QR code on a refreshed authentication label to make verifying genuine Motul products simpler and more secure than ever before.

Carlo Savoca, Chief Marketing Officer of Motul Asia Pacific, said: "Motul has always promised to deliver the most innovative, high-performance products on the market, and our responsibility as a brand does not end at manufacturing. We owe it to our drivers to ensure that every bottle reaching them is perfectly genuine, upholding the exact quality standards they expect. By adopting this new, advanced Track & Trace system, we are making product verification instantaneous, actively supporting our regional markets and giving consumers the complete confidence and peace of mind they deserve every time they choose Motul."

Helping Consumers Verify Genuine Motul Products

The authentication label features a unique QR code that consumers can scan using their smartphones to instantly verify product authenticity. Upon scanning, users will be directed to a verification platform that confirms whether the product is genuine and provides additional product information for reference.

To further strengthen product authentication, the label incorporates multiple security features, including proprietary encryption technology integrated within the QR code and advanced laser holographic elements. The holographic security feature displays different visual effects when viewed from different angles, providing an additional visual authentication layer that is difficult to replicate.

Together, these technologies create multiple layers of protection while maintaining a simple and user-friendly verification experience for consumers.

Demonstrating Motul's commitment to market support, the new T&T platform goes beyond passive verification. It actively empowers consumers by allowing them to report any products that raise authenticity concerns directly through the verification portal. This direct line of communication enables Motul to investigate potential supply chain issues efficiently, transforming everyday drivers into active partners in maintaining aftermarket integrity.

The rollout of this new T&T system reinforces Motul's ongoing investment in technologies that support product integrity and customer trust. By making product authentication more accessible, Motul continues to reinforce the quality, performance and reliability that customers expect from the brand. For more information, visit www.motul.com.

*Editor's Note:

• Hi-res images are available at:https://bit.ly/4BbWGru

SOURCE Motul Asia Pacific