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Aug 19, 2026, 10:00 ET Americans Agree Social Security Needs Reform - They Even Agree on How
who currently receive or expect to receive Social Security ("national sample"), including 300 Gen Z (age 18-29), 512 Millennials (age 30-45), 511 Gen Xers (age 46-61), and 500 Boomers+ (age 62+) and an additional oversample of 60–65-year-olds (n=464) The survey was conducted May 11-June 4, 2026.Data
More news about: Nationwide
Aug 12, 2026, 09:15 ET Nearly 1 in 5 Gen X Workers Don't Expect to Ever Fully Retire
short: 58% say their current income just barely covers their expenses or doesn't cover them at all.Retirement is fading: 19% of Gen Xers don't expect to ever fully retire, while another 19% plan to work well past the traditional retirement age (68 or older).A Generation
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Aug 03, 2026, 08:47 ET Financial Pressures Are Pushing Younger Americans to Delay - and Sometimes Abandon - Life's Biggest Milestones
average, among people who have not yet retired, Gen Z aims to retire at age 61, three years sooner than Millennials (64) and six years earlier than Gen X'ers (67).Young adults are also seeking professional financial guidance at higher rates and earlier in life than prior generations. Roughly one in
More news about: Northwestern Mutual
Jun 24, 2026, 14:04 ET Despite facing significant business challenges, financial advisers are still optimistic about growth prospects, says Natixis Investment Managers survey
posing a significant competitive threat. Roughly half of Millennials (49%) and 40% of Gen Xers1 say they prefer digital advice to traditional in-person models. 47% of Millennials and 41% of Gen Xers are also most likely trust algorithms when getting financial advice. As a result, advisers
More news about: Natixis Investment Managers
Jun 22, 2026, 09:00 ET Millennials and Gen Z Embrace AI and Brand + Retailer Deals for Prime Day Amidst Economic Uncertainty
purchased a product based on an AI recommendation. AI's influence wanes with older consumers, with only 14% of Boomers being influenced, and 18% of Gen Xers.While AI's influence on shopping behavior is growing, especially among younger consumers, it's not the only factor driving decisions. Millennials
More news about: Akeneo
Jun 18, 2026, 07:00 ET New Alibaba.com Analysis Reveals Surge in Solo Entrepreneurship as AI Lowers Startup Barriers
significant jump from last year. This surge is cross-generational, with usage rates surpassing 80% across all age groups, from Gen Z to millennials to Gen Xers born before 1980.Alibaba.com announced the return of CoCreate Pitch last month, with a total prize pool of more than $1 million and competition
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Jun 18, 2026, 07:00 ET New Alibaba.com Analysis Reveals Surge in Solo Entrepreneurship as AI Lowers Startup Barriers
significant jump from last year. This surge is cross-generational, with usage rates surpassing 80% across all age groups, from Gen Z to millennials to Gen Xers born before 1980.Alibaba.com announced the return of CoCreate Pitch last month, with a total prize pool of more than $1 million and competition
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Jun 01, 2026, 10:00 ET America's Declaration of "In Dependence": More Than Half of Millennials and One-Third of Gen X Still Feel Financially Dependent on their Parents, According to Northwestern Mutual 2026 Planning & Progress Study
56% of Millennials and 51% of Gen X'ers who feel financially dependent agree."It's encouraging to see Gen Z bringing such optimism to their financial journey. They also have something valuable on their side: time," said Sippel. "For Millennials and Gen X'ers who feel less certain, the door to
More news about: Northwestern Mutual
May 13, 2026, 09:00 ET Summer Travel Is On as Americans Cut Back Elsewhere to Fund Getaways
American travelers agree that taking an annual vacation is important, and 85% say they desperately need a vacation this year, with women (90%) and Gen Xers (91%) travelers the most desperate for a vacation.However, economic pressures are influencing how travelers plan and spend. Nearly eight in ten
More news about: Allianz Partners
Apr 07, 2026, 08:34 ET Tamarind Learning Launches "Purposeful Prenups" to Help Modern Couples Talk Money Before Marriage
agreements as a thoughtful, practical conversation about money, partnership, and shared expectations. The launch comes as more Millennials and Gen Xers marry later in life, often bringing greater financial complexity into marriage, including businesses, real estate, inheritances, investments, retirement
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Apr 01, 2026, 09:00 ET Americans Believe They Will Need $1.46 Million to Retire Comfortably, Up More Than 15% Since Last Year, According to Northwestern Mutual 2026 Planning & Progress Study
or less of their current annual income set aside for it.Gen X'ers, many of whom are nearing retirement, are the least confident in their retirement preparedness – but they have made some progress. Nearly half (49%) of Gen X'ers have at least 4x their current annual income or more saved – an improvement
More news about: Northwestern Mutual
Mar 09, 2026, 09:00 ET Americans' Finances are Improving - But Some Still Feel Behind and are Turning to Prediction Markets, Sports Betting and Crypto to Catch Up, According to Northwestern Mutual's 2026 Planning & Progress Study
increase this year – up from 51% who said the same in 2025. Older adults are notably the most pessimistic when compared to last year – the number of Gen Xers who expect inflation to rise went from 46% in 2025 to 57% this year, and Boomers+ jumped from 46% to 56%.Americans overwhelmingly cite inflation
More news about: Northwestern Mutual
Feb 10, 2026, 11:07 ET Would You Quit Your Job Over Lack of Wellness Support? Sixty percent of Millennials and Gen Z Would
years.Gen Xers are less likely to participate in workplace wellness programs than younger generations. Approximately 61% of Millennials and 59% Gen Zers are more likely to change jobs if their personal wellness went unsupported in the workplace compared to 41% of Gen Xers."This research
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Jan 21, 2026, 15:46 ET Las Vegas Family Law Firm Addresses Surge in 'Gray Divorce' Filings with New Collaborative Legal Model
use" — practical guidance that helps clients understand their options without stoking anxiety.Looking AheadAs Baby Boomers and early Gen Xers continue to age, legal professionals expect the gray divorce trend to persist for at least another decade. For retirees in the Las Vegas Valley considering
More news about: Gastelum Attorneys
Jan 15, 2026, 10:00 ET Hippo Releases Fourth Annual Housepower Report
insurance coverage, or an insurance rider (66%). Gen Z leads adoption, with 76% purchasing at least one rider. Millennials follow with 68%, while Gen Xers (59%) and Boomers (49%) trail behind. The most common insurance riders include replacement cost coverage, flood insurance, and water backup or sump
More news about: Hippo Holdings Inc.
Jan 06, 2026, 08:00 ET Benchmark Wine Announces Record Sales Year
contributed to our growth." added Mikaela Haynes, VP of Sales, Marketing and Operations. "We've seen Millennials become our largest customer base, with Gen Xers and Baby Boomers essentially tied for second place. And Gen Zers are increasingly discovering our rare and back-vintage wines and appreciating our white
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Dec 08, 2025, 10:00 ET Gen X Underestimated Retirement. Now, They're Not Sure They Can Catch Up
non-retired Gen Xers say they didn't feel their retirement was an urgent priority, rather a distant milestone, until age 50 or older. Moreover, about a quarter (26%) say they won't reach that point until age 60 or older. This delayed awareness has created a domino effect. Many Gen Xers now feel like
More news about: Nationwide
Dec 08, 2025, 08:00 ET Buy It Now, Thank Us Later: Hagerty's 2026 Bull Market List of 11 Appreciation-Ready Enthusiast Cars
high-performance R/T specification, which could be optioned with the meanest engine available: the 425-hp, 426-cubic-inch Hemi V-8. 52% of owners are Gen Xers and younger.1956–1957 Continental Mark II ($82,700): With a price of $10,000 ($120,000 in 2025 dollars), the Mark II was the most expensive
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Nov 18, 2025, 07:47 ET Financial Professionals and Clients Disagree on Key Retirement Planning Conversations
understanding of annuities were more likely than those who exhibited lower annuity knowledge to own an annuity. "With the oldest Gen-Xers now approaching retirement age, most of whom don't have a pension, the industry needs to redouble their efforts to help consumers better understand
More news about: Alliance for Lifetime Income
Nov 10, 2025, 09:07 ET Is Debt-Free the New Luxury? KeyBank Survey Explores
28% of Gen Zers say that their current approach to money is, "I'll figure it out," more than any other generation. On the flip side, 16% of Gen Xers say, "I need a financial miracle," which is the highest of any generation. "The financial landscape for
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Oct 30, 2025, 15:00 ET One-Third of U.S. Employees Say Workplace Changes Not Worth the Effort, Eagle Hill Survey Finds
voice matters in prioritizing change initiatives. The survey also revealed significant generational differences, with 70% of Gen Xers and 82% of Baby Boomers reporting they had to adjust to change without any decrease in regular workload, compared to 54% of Millennials and 47% of Gen
More news about: Eagle Hill Consulting LLC
Oct 09, 2025, 10:41 ET FOR RESOURCEFUL GEN Z AND MILLENNIALS, WORK TRIPS ARE A LIFESTYLE UPGRADE, HOTELS.COM FINDS
Top work trip destinations vary by generation. Gen Zers and Millennials rank Tokyo, Paris and New York highest, while London is the top pick for Gen Xers and Boomers. Gen Z is 5 times more likely than older colleagues to hope work sends them to Seoul. Whether it's for work or play,
More news about: Hotels.com
Oct 09, 2025, 05:05 ET U.S. Homeowners Express Continued Pessimism About Economy and Housing Market, Finds Unlock Technologies Survey
with more debt from rising education costs and the impact of the Great Recession. "However, we also see the margins between stressors narrowing for Gen Xers and Baby Boomers," he notes. "As part of the 'sandwich generation,' they may feel the added pressure of helping children financially while also caring
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Oct 09, 2025, 05:00 ET Best Travel Insurance for Cruises (2025): Generali Global Assistance Awarded Top Cruise Protection Plan by Expert Consumers
policyholder satisfaction. Generali was noted for its high scores among travelers aged 40 and older, including Baby Boomers and Gen Xers, who reported high trust levels in the brand's global network and response times. Millennial travelers cited satisfaction with the ease of filing claims
More news about: ExpertConsumers.org
Oct 07, 2025, 09:00 ET Most Americans expect to experience a long-term care event, and nearly 3 in 4 want in-home care if it happens to them - according to Northwestern Mutual Planning & Progress Study
However, just 42% of Boomers+ and 35% of Gen X'ers have planned financially for the possibility that they'll personally need long-term care Cost of care could soar
More news about: Northwestern Mutual