Cathay United Bank Recognized by AREA for Commitment to Employee Well-Being
TAIPEI, July 10, 2025 /PRNewswire/ -- Cathay United Bank has long dedicated itself to developing talent and providing diverse employee care benefits. In 2025, the Bank once again shone at the Asia Responsible Enterprise Awards (AREA) - regarded as the "Nobel Prize of Sustainability" - winning two accolades in "Investment in People" and "Health Promotion", affirming the Bank's employee-centric approach.
With the workplace being transformed by digital technology's rapid advance, Cathay United Bank Senior Executive Vice President Joyce Tsai noted that, "Despite advances in technology, talent remains at the very heart of business development. Notably, our ability to connect as humans cannot be replicated. That is why we have adopted a human-centric approach for our policies, in hopes that our employees may grow alongside us. For instance, our AI applications have prioritized helping employees overcome challenges and improve productivity through different tools. In addition, the company's child support initiatives goes beyond offering subsidies, providing prenatal courses, educative materials, and Employee Assistance Programs for expecting parents to help them alleviate stress."
Cathay United Bank is heavily invested in the long-term development of its employees and aims to equip them with core competencies. To this end, the Bank has created the "Talent Resilience Investment Plan", based on the concept of investing in employees' future to address international developments, which incorporate strategies that offer competitive hiring terms, create an inclusive workplace culture, and provide a platform for employees to achieve self-realization. Offering employees courses in AI, information technology, and international finance, the Bank seeks to enhance employee competitiveness and resilience for the future.
An example is the "AI Master Program," which offers online and offline courses covering everything from AI thinking to practical software application, delivering an extensive learning experience through one-on-one and group learning sessions. As for training talent with international financial expertise, the Bank provides diverse courses and overseas opportunities, even hosting an exhibition titled "International Future: Explore New Frontier" this year. The event adopted an immersive educational model and featured cross-cultural workshops on language, communication, and employee benefits. Several executives with rich international management and overseas experience were also invited to provide their insights regarding business vision, strategic development, and capability building, attracting over a thousand employees over the course of two days.
As for employee well-being, Cathay United Bank has developed a comprehensive sustainable ecosystem that focuses on creating a comfortable and safe workplace, improving well-being, and maintaining the work-life balance of employees. Aside from providing health examinations well above the minimum legal requirements, the Bank has also organized multiple activities to raise health awareness. These activities are combined with charity initiatives, with the Bank using the proceeds to invest in renewable energy infrastructure and local revitalization.
Cathay United Bank also supports employees in balancing their careers and family lives, launching several programs such as the "Cathay Pregnancy Club", which offers baby products, prenatal appointment leave, and various courses for expecting parents. The Bank even provides birth subsidies, a children's education fund, and other thoughtful programs. Furthermore, the Bank collaborated with Cathay General Hospital and other professional medical teams to compile the "Cathay Daddy-to-be Guide," offering encouragement and advice for employees with pregnant partners, helping them understand parental responsibilities and realize gender equality.
Cathay United Bank keeps pace with the times by strengthening corporate resilience and caring for employees. Senior Executive Vice President Joyce Tsai added, "We will continue to optimize training and care programs to support employees both at work and at home, strengthening our positive impact on families, communities, and society to realize a sustainable and better future for all."
SOURCE Cathay United Bank
Share this article