Accessibility Statement Skip Navigation
  • Resources
  • Data Privacy
  • Contact Us
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
    • Overview
    • Distribution by PR Newswire
    • Guaranteed Paid Placement
    • Cision Media Monitoring
    • Multichannel Amplification
    • All Products
  • Contact
    • General Inquiries
    • Request a Demo
    • Partnerships
    • Media Inquiries
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • All Multimedia

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Accessories
      • Computer Hardware
      • Computer Networks
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High-Tech Security
      • Internet Technology
      • Nanotechnology
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art, Culture & Design
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Projections or Forecasts
      • Financing Agreements
      • Insurance
      • Investment Options
      • Joint Ventures
      • Mutual Funds
      • Offerings
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing/marketing agreements
      • New Products & Services
      • Obituary
      • Outsourcing Businesses
      • Overseas Real Estate (Non-US)
      • Personnel Announcements
      • Residential Real Estate
      • Small-Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Accessories
      • Computer Electronics
      • Computer Hardware
      • Computer Networks
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Design Automation
      • Financial Technology
      • Mobile Devices/Apps
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Natural Gas Utilities
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Computer Accessories
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Computer Accessories
      • Computer Networks
      • Mobile Devices/Apps
      • Telecommunications
      • Telecommunications Carriers & Services
      • Telecommunications Equipment
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wine & Spirits
      • Beverages
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art, Culture & Design
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infectious Disease Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental Products & Services
      • European Government
      • Natural Disasters
      • Not-for-Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Children-related news
      • Disabled Persons
      • Diversity, Equity & Inclusion
      • Hispanic-oriented news
      • LGBTQ+
      • Religion
      • Senior Citizens
      • Veterans
      • Women-Related news
      • View All People & Culture

  • Overview
  • Distribution by PR Newswire
  • Guaranteed Paid Placement
  • Cision Media Monitoring
  • Multichannel Amplification
  • All Products
  • General Inquiries
  • Request a Demo
  • Partnerships
  • Media Inquiries
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring Home
  • Send a Release
    • Chat

    • ALL CONTACT INFO
    • Contact Us


  • News Releases
  • Send a Release
  • Data Privacy
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • News Releases
  • Send a Release
  • Data Privacy
  • Overview
  • Distribution by PR Newswire
  • Guaranteed Paid Placement
  • Cision Media Monitoring
  • Cision IR
  • SocialBoost
  • All Products
  • News Releases
  • Send a Release
  • Data Privacy
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • News Releases
  • Send a Release
  • Data Privacy

For Texas Ranchers Fighting Invasive Brush, XAG Drones Are Changing the Odds


News provided by

XAG

17 Mar, 2026, 09:59 CST

Share this article

Share toX

Share this article

Share toX

GONZALES, Texas, March 17, 2026 /PRNewswire/ -- As the U.S. cattle herd falls to a 75-year low and beef prices climb to record highs, Texas ranchers are under growing pressure to protect every acre of usable pasture. Yet invasive brush continues to spread, and conventional control methods often prove too costly, too imprecise or too limited by terrain. Agricultural drones are changing that equation, offering a more practical way to deliver herbicide treatments in dense brush and hard-to-reach areas without damaging the soil or grass underneath.

When the Brush Takes Over

Continue Reading
The XAG P150 agricultural drone delivers a precision herbicide application to target invasive brush while preserving surrounding pasture.
The XAG P150 agricultural drone delivers a precision herbicide application to target invasive brush while preserving surrounding pasture.
Curtis Schramm prepares his XAG P150 agricultural drone for a brush-control job. (Photo: Brandon Thomas)
Curtis Schramm prepares his XAG P150 agricultural drone for a brush-control job. (Photo: Brandon Thomas)

That challenge is creating growing demand for brush control specialists like Curtis Schramm, owner of Texas Agridrone Services. He operates in Gonzales County, a Texas cattle region where livestock accounts for 93 percent of agricultural sales and crop rows make up just 10 percent of farmland. There, brush encroachment is visible and relentless. According to Texas A&M research, a single adult mesquite tree can consume up to 20 gallons of water per day during peak growing season, while prickly pear density can increase 25 to 30 percent each year during prolonged drought. In a region that depends almost entirely on rainfall, that kind of pressure steadily shrinks the amount of usable pasture available to ranchers.

The traditional answers work only when the economics align. In Schramm's experience, a 29-acre brushy pasture is too small for a half-million-dollar ground rig to bother with. A helicopter can cover hundreds of acres an hour but won't spray precisely over a dense thicket. And shredding with a tractor makes things worse: it stresses the plants, accelerates regrowth, and leaves fields full of stumps that prevent other equipment from entering afterward.

"A lot of my work is a fix to poor management practices from decades, even lifetimes of ranchers and landowners mismanaging property," says Schramm, "Letting native brush and other invasive species come in and take over."

A Different Kind of Precision

Brush work comes with a different set of demands than open-field spraying. Schramm's jobs involve dense, irregularly shaped thickets, damaged terrain, and pastures laced with electrical lines. Although agricultural spray drones are built to handle a range of priorities, he knows that penetration and precision matter most for his work. "What good would a wide swath do me if it didn't have the force to push the chemical all the way down through the canopy?" he says.

He chose the XAG P150, starting operations in August 2025. The quad-rotor design generates a strong, concentrated downdraft, and paired with the RevoSpray System, it reaches a maximum flow rate of 7.9 gallons per minute (30 liters per minute), pushing herbicide uniformly through canopy layers to the understory below. When Schramm hovers over a dense mesquite stand, landowners expect the spray to drift down gently, like rain under a tree. What they see instead surprises them every time. "When the drone goes over, the plants swirl, the ground's blowing up in the dust, and the chemical reaches every bit of the plant, not just the soil. They're always impressed."

The drone's 4D imaging radar detects obstacles between 5 and 328 feet along the flight path (1.5 to 100 meters), enabling safe operation across the uneven, obstacle-heavy terrain Schramm navigates daily. Real-time 3D terrain mapping enables autonomous flight without a preloaded map, adjusting continuously to each new field's contours. "The way it quickly adjusts... it makes me laugh every time," he says. "That's incredible to me, because I'm thinking about all that math that has to compute to know what the speed, height, and all those variables to make a decision in a millisecond."

The P150's foldable design also lets Schramm load, launch, and manage a full day's operation alone. For a small-business owner in his first years of operation, working solo means lower overhead and more profit. It's also a practical necessity: his jobs are often on properties where larger equipment simply can't reach.

The results have been clear. His first job, a shredder-damaged pasture of mixed mesquite, prickly pear, and huisache, looked one month later like a war zone. "It killed everything but the grass," Schramm says, recalling the landowner calling him out to come see it.

In his first season, August through December 2025, he completed 682 acres of brushwork without losing a single client. For each of those ranchers, recovered pasture means more grass, more cattle weight, and more income — a chain of returns that begins with getting the brush out.

Land, Cattle, and Family

Schramm didn't arrive here through a straight line. He spent decades connected to the land, first through his family's poultry operation for Tyson Foods from 1977 to 2015, and before that through his grandfather, a county conservation resource manager for 31 years who taught young Curtis to identify grasses, understand invasive plants, and know when and how to treat them. "All those techniques I grew up learning turned out to be something I needed when I was in my late 40s and early 50s," he laughs. "Here I am doing this."

For Schramm, the work has always been about more than brush. "If you're in a drought, you need to feed your cattle as cheaply as possible," he says. "The quicker you can put weight on, the more money you can make." He's brought his refill cycle down to under 32 seconds: batteries swapped, tank refilled, drone back in the air in under a minute, because every minute on the ground is a minute not serving that chain. "The idea is to feed your land to feed your cattle to feed your family."

"It's my life now," he says. "When I wake up at 4 in the morning to go somewhere and do something with the drone, I'm super excited. It's been something that's filled my life, and for my family, very well."

SOURCE XAG

Modal title

Also from this source

Vietnam's Durian Farmers Power Up with XAG Drones to Boost Efficiency

Vietnam's Durian Farmers Power Up with XAG Drones to Boost Efficiency

Amid Vietnam's "durian gold rush," farmers are turning to smart agri-tech, notably XAG agricultural drones, to stay ahead. In the Mekong Delta, where ...

Vietnam's Young Farmers Fly High with XAG Agricultural Drones

Vietnam's Young Farmers Fly High with XAG Agricultural Drones

Across Vietnam, a generation of digitally fluent farmers is embracing technology to bring fresh life to rural communities. Among the tools reshaping...

More Releases From This Source

Explore

Agriculture

Agriculture

Computer & Electronics

Computer & Electronics

Artificial Intelligence

Artificial Intelligence

New Products & Services

New Products & Services

News Releases in Similar Topics

Contact Cision

  • General Inquiries
  • Request a Demo
  • Partnerships
  • Media Inquiries

Products

  • Cision Communication Cloud®
  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • For Small Business
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Careers
  • Accessibility Statement
  • APAC – Simplified Chinese
  • APAC
  • APAC - Traditional Chinese
  • Arabic
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • United States
  • Vietnam

My Services

  • All New Releases
  • Platform

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Platform
[email protected]
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
  • Accessibility
Copyright © 2026 Cision US Inc.