Advertising Up-to-the-minute news from the advertising world. Find stories about new campaigns and marketing initiatives, alongside announcements of new developments in the industry. Learn about important appointments and hiring decision regarding the trajectory of up-and-coming designers, executives, and agencies. Keep up to date on industry conferences, special events and expos, and find out the latest news on the financial performance and growth of companies in this sector.

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Nov 13, 2017, 12:09 ET Pepsi® Goes To Bat with Yankees Rising Star Aaron Judge

Today, Pepsi announced its partnership with the Yankees' rising star Aaron Judge – a member of the newest Yankees generation – the "Baby Bombers."...


Nov 13, 2017, 10:06 ET Aimpoint Research Awarded Veteran Owned Small Business (VOSB) Certification

Aimpoint Research has recently been certified as a Veteran Owned Small Business (VOSB) by the United States Department of Veterans Affairs. This...


Nov 13, 2017, 10:00 ET VELCRO® Brand Encourages Consumers To "Hang Awesome" With New Campaign

To showcase the range of applications for its VELCRO® Brand HANGables™ Removable Wall Fasteners, the VELCRO® Brand has launched a new digital...


Nov 13, 2017, 09:59 ET Consumer Acquisition's Creative Marketplace Now Supports Google Universal App Campaigns.

ConsumerAcquisition.com, a Facebook and Instagram Marketing Partner offering the world's first end-to-end user acquisition platform, today...


Nov 13, 2017, 09:17 ET Bruce Himelstein, the Ritz-Carlton executive who transformed customer service for one of the world's most recognizable luxury brands, joins Brown Parker & DeMarinis Advertising as Senior Consultant

Brown Parker & DeMarinis Advertising ("BPD"), a full-service advertising agency that represents healthcare systems throughout the United...


Nov 13, 2017, 09:07 ET Publicis Health Acquires PlowShare Group

Publicis Health, part of Publicis Groupe, S.A., today announced the acquisition of PlowShare Group, the leading communications agency that...


Nov 13, 2017, 09:03 ET Pat McGrath Labs Partners With 300 Entertainment Artist, Maggie Lindemann, To Retail Beauty Products For The First Time Through Spotify

Pat McGrath Labs, the iconic beauty brand, today announces that, in partnership with 300 Entertainment, Spotify and its merchandise partner...


Nov 13, 2017, 09:00 ET New Forrester Study Finds Data Transparency to be The Next Issue to Solve for Ad:tech Industry

ownerIQ, the leading second-party data solution powering the largest transparent data economy for retailers and brands, today released a new...


Nov 13, 2017, 09:00 ET Society Of American Travel Writers Announces Online Auction

Auction of vacation packages and travel-related gear opens to public The Society of American Travel Writers (SATW) announces that its online...


Nov 13, 2017, 08:45 ET Noble & Masters Marketing Answers the #1 Small Business Complaint

A breakthrough service that can replace "NO SOLICITING" signs on doors of businesses is the brainchild of Richard Signarino, president of American...


Nov 13, 2017, 08:35 ET ChickTech Selects Hubb as Content Management Platform for the 2018 ACT-W National Conference

Event technology startup Hubb today announced a partnership with ChickTech to provide its event content management solution for ChickTech's 2018...


Nov 13, 2017, 08:00 ET Announcing Attendify Audiences, the First-Ever Data Management Platform for the $565B Event Industry to Finally Use Attendee Information to Drive ROI

Attendify, the leading provider of self-service event apps and lead retrieval solutions, has released Attendify Audiences, the first ever data...


Nov 13, 2017, 08:00 ET Anthem To Present "Why Brand Engagement Isn't All About Your Brand"

Anthem, a global marketing agency that amplifies brands through integrated strategy, creative, and activation, announced today that Eleanor Dake,...


Nov 13, 2017, 08:00 ET V12 Data Appoints Heather Lockhart as Chief Marketing Officer

People-based audience provider, V12 Data, announced today the appointment of Heather Lockhart as Chief Marketing Officer. In this role, Lockhart...


Nov 13, 2017, 07:00 ET LeadsBasket is Redefining the Rules of Lead Generation

LeadsBasket (www.leadsbasket.com) is an online marketing technology company, that is redefining the rules of online marketing and specifically,...


Nov 13, 2017, 07:00 ET Marketing Strategy Firm theONswitch® is Moving Company Hub to Scottsdale, Arizona

"Hell no...I'm not retiring...I'm rebooting!" says 61-year old Nancy A. Shenker, founder and CEO of theONswitch, a marketing strategy...


Nov 13, 2017, 05:00 ET Bitauto to Report Third Quarter 2017 Unaudited Financial Results on November 20, 2017

Bitauto Holdings Limited ("Bitauto" or the "Company") (NYSE: BITA), a leading provider of internet content & marketing services, and...


Nov 13, 2017, 05:00 ET Horizon Display's New Guide Lets Readers Select Their Own Adventure

Horizon Display, an industry leader of interactive touchscreen technology, announced today it is publishing an entertaining resource to help...


Nov 10, 2017, 19:59 ET Corporate Visions Names Erik Peterson Next CEO

Corporate Visions has named Erik Peterson as its new Chief Executive Officer. Peterson has been with the company for 12 years and has led both its...


Nov 10, 2017, 17:59 ET Backe wins big at the International Davey Awards

Backe has garnered Gold and Silver Awards in multiple categories in the 2017 International Davey Awards competition, which "honors the best in Web,...


Nov 10, 2017, 17:30 ET Golden Events Group Giving Back to Dallas Community

Associates at Golden Events Group are determined to support a different nonprofit every month. The firm's Director discussed the importance of...


Nov 10, 2017, 13:34 ET This Veterans Day, Love Has No Labels Spotlights Powerful Stories of Inclusion Across the Ranks and Branches of the U.S. Military

In honor of Veterans Day, the Ad Council's Emmy-award-winning diversity and inclusion public service campaign, Love Has No Labels, is launching a...


Nov 10, 2017, 10:21 ET Strata and CBS RADIO Announce Integration

Strata, a leading advertising software technology firm, announced today that it has integrated CBS RADIO into its software. This partnership opens...


Nov 10, 2017, 09:30 ET Sugarmade on Sriracha Seasoning Stix Launch: It's A Major Hit!

Sugarmade, Inc. (OTCQB: SGMD), today comments on its recent product launch of Sriracha Seasoning Stix, a new culinary seasoning technology, using...


Nov 10, 2017, 08:00 ET Frost & Sullivan Names Aquasana, Inc. North American Company of the Year for Residential Water Treatment

Based on its recent analysis of the residential water treatment market, Frost & Sullivan recognizes Aquasana, Inc., an A. O. Smith Corporation...