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Apr 16, 2021, 06:23 ET NAD Finds Certain Zarbee's Claims Clearly Identify Honey as The Source of the Cough Soothing Benefit in its Cough Products; Recommends Modification of Others

The National Advertising Division (NAD) of BBB National Programs determined that certain advertising claims made by Zarbee's, Inc. for its cough...

Apr 13, 2021, 09:00 ET NuWave Voluntarily Modifies Certain OxyPure Air Purifier Claims Following National Advertising Division Inquiry into Implied COVID-19 Messages

Following an inquiry by the National Advertising Division (NAD) of BBB National Programs, NuWave LLC modified claims on its website and in a YouTube...

Apr 12, 2021, 10:00 ET BBB National Programs Adds FTC Veteran Mamie Kresses as Vice President, Children's Advertising Review Unit (CARU)

BBB National Programs, the independent non-profit organization that oversees more than a dozen industry self-regulation and dispute resolution...

Apr 08, 2021, 11:00 ET NAD Recommends J.G. Wentworth Company Modify its "Cash Now" Claims to Clearly and Conspicuously Disclose Material Information about Timing of Payment

The National Advertising Division (NAD) of BBB National Programs recommends that the J.G. Wentworth Company modify its advertising to disclose...

Apr 08, 2021, 09:00 ET First Day Life Permanently Discontinues Certain Advertising Claims for Daily Enrichment Multivitamin Following National Advertising Division Challenge

First Day Life, Inc. informed the National Advertising Division (NAD) of BBB National Programs that it has permanently discontinued all of the...

Apr 07, 2021, 11:00 ET National Advertising Division Finds Verizon's "Fastest 5G in the World" Claim Supported for its 5G Ultra Wideband

The National Advertising Division (NAD) of BBB National Programs determined that Verizon Communications, Inc. provided a reasonable basis for the...

Apr 07, 2021, 09:00 ET BBB National Programs' Privacy Watchdog Brings Public Safety App into Compliance with Ad Privacy Best Practices

BBB National Programs' data privacy watchdog, the Digital Advertising Accountability Program (DAAP), released a new data privacy case decision for...

Apr 06, 2021, 09:00 ET National Advertising Division Recommends Certain Modifications to Comparative Advertising for Jetty Insurance Agency's "Admitted" Surety Bond Product

The National Advertising Division (NAD) of BBB National Programs recommended that Jetty Insurance Agency, LLC modify its comparative advertising...

Mar 30, 2021, 09:00 ET National Advertising Division Recommends Diamond Foundry More Clearly Disclose Origin of its Laboratory-Grown Diamonds

The National Advertising Division (NAD) of BBB National Programs recommended that Diamond Foundry, Inc. modify its advertising by clearly and...

Mar 25, 2021, 09:00 ET National Advertising Division Finds Savings Claims for Xfinity Mobile Supported with Modified Disclosures and Recommends Comcast Modify Other Claims

The National Advertising Division (NAD) of BBB National Programs determined that Comcast Cable Communications provided a reasonable basis for a...

Mar 24, 2021, 11:00 ET Direct Selling Self-Regulatory Council Refers Health-Related Product Performance Claims for UWell Life's Primocyn Products to FTC

The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs referred certain product performance claims for the Primocyn product...

Mar 24, 2021, 10:00 ET National Advertising Division Finds "Best-In-Class" Claims for 2021 Ford Bronco Supported and Recommends Ford Discontinue or Modify Other Claims

The National Advertising Division (NAD) of BBB National Programs determined that Ford Motor Company provided a reasonable basis for certain...

Mar 23, 2021, 09:00 ET Certain Advertising Claims for FertilitySmart Conceive for Women Dietary Supplement Permanently Discontinued Following NAD Challenge

FertilitySmart informed the National Advertising Division (NAD) of BBB National Programs that it has permanently discontinued all of the advertising...

Mar 18, 2021, 12:44 ET In Challenge by AT&T, NAD Finds Certain Xfinity 5G Service Limited Availability Disclosures Sufficient and Recommends Comcast Modify Others

The National Advertising Division (NAD) of BBB National Programs determined that certain website disclosures used in connection with claims for...

Mar 18, 2021, 09:00 ET NAD Finds Boost Mobile's "Talk & Text" Claim Supported; Recommends Certain "Unlimited" Claims for 4G LTE Data Plans Be Discontinued; Advertiser to Appeal

The National Advertising Division (NAD) of BBB National Programs determined that Boost Mobile supported the "Talk & Text" portion of the claim...

Mar 17, 2021, 11:00 ET NAD Recommends Goli Nutrition Modify Energy Production Claims for Apple Cider Vinegar Gummies, and Discontinue Skin Health Claims

The National Advertising Division (NAD) of BBB National Programs recommended that Goli Nutrition Inc. modify its Apple Cider Vinegar (ACV) Gummies...

Mar 17, 2021, 09:00 ET Three NAD Fast-Track SWIFT Cases Resolved; One Claim Supported, One Recommendation to Discontinue Claim, One Claim Voluntarily Discontinued

The National Advertising Division (NAD) of BBB National Programs today announced the resolution of three new Fast-Track SWIFT cases: T-Mobile...

Mar 16, 2021, 11:00 ET NAD Finds SmileDirectClub "60% Less Than Braces" Claim Supported with Modifications; Recommends "60% Less Than Other Brands" Claim be Discontinued

The National Advertising Division (NAD) of BBB National Programs determined that SmileDirectClub, LLC provided a reasonable basis for the claim that...

Mar 16, 2021, 09:00 ET Claims that a 5.3 Ounce Yogurt Cup of Chobani Complete Contains Up to 25 Grams of Protein are Permanently Discontinued Following NAD Challenge

Chobani LLC informed the National Advertising Division (NAD) of BBB National Programs that it will permanently discontinue challenged express claims...

Mar 11, 2021, 11:00 ET NAD Finds Certain Claims for Optic White Renewal Toothpaste Supported; Colgate to Appeal Recommendation to Discontinue Quantified Stain Removal Claim

The National Advertising Division (NAD) of BBB National Programs determined that Colgate-Palmolive Company supported advertising claims that its...

Mar 11, 2021, 09:00 ET NAD Determined ACT's Website Content On COVID-19 Test Center Cancellations is Accurate but Recommends Some Modifications to Advertising

The National Advertising Division (NAD) of BBB National Programs determined that ACT, Inc.'s website makes clear the material limitations on ACT...

Mar 10, 2021, 09:00 ET NAD Finds Salonpas Duration Claim Supported; Recommends Hisamitsu America Discontinue Comparative Pain Relief, Onset of Action, Range of Motion Claims

The National Advertising Division (NAD) of BBB National Programs determined that Hisamitsu America, Inc. supported its duration claims that Salonpas...

Mar 09, 2021, 09:00 ET Two of BBB National Programs' Self-Regulatory Watchdogs Bring Azerion Gaming Website and App into Compliance with Privacy Best Practices

Two self-regulatory watchdog units of BBB National Programs, the Digital Advertising Accountability Program (DAAP) and the Children's Advertising...

Mar 04, 2021, 09:00 ET DSSRC Refers Health-Related Product and Earnings Claims for RBC Life Sciences to FTC

The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs today referred certain product performance and earnings claims made by...

Mar 03, 2021, 09:00 ET NAD Finds Health-Related Claims for Pendulum Glucose Control Medical Probiotic Supported but Recommends Some Modifications

The National Advertising Division (NAD) of BBB National Programs determined that certain claims for Pendulum Glucose Control, manufactured by...