Search Results
May 07, 2026, 08:30 ET Direct Digital Holdings to Report First Quarter 2026 Financial Results
customized, audience-focused campaigns that enable mid-market and enterprise companies to achieve measurable results across programmatic, search, social, CTV, influencer marketing, and more. The Company also provides curated access to premium digital media inventory through its proprietary media-buying platform.
More news about: Direct Digital Holdings
May 07, 2026, 06:30 ET BCE reports first quarter 2026 results
CTV News was the #1 digital news publisher in Canada for the second consecutive year, reaching 45% of Canadians across digital platforms monthly. CP24 / CTV News Toronto was the #1 digital news publisher in the GTHA in 2025.Strategic
More news about: Bell Canada (MTL)
May 07, 2026, 06:30 ET BCE reports first quarter 2026 results
CTV News was the #1 digital news publisher in Canada for the second consecutive year, reaching 45% of Canadians across digital platforms monthly. CP24 / CTV News Toronto was the #1 digital news publisher in the GTHA in 2025.Strategic
More news about: Bell Canada (MTL)
May 06, 2026, 16:10 ET Invoca First to Integrate With ChatGPT Ads to Help Advertisers Drive Revenue Growth From AI Search
integrated data and AI platform for marketing leaders to drive measurable revenue growth from all paid media channels, from search and social to display and CTV. Now with the new integration with ChatGPT Ads, Invoca does the same for AI search ads. Marketers can use Invoca to attribute how their ChatGPT ads drive
More news about: Invoca
May 06, 2026, 08:30 ET IAB Tech Lab Introduces Standardized Signals For CTV Ad Portfolio For Public Comment
with more confidence, especially as new CTV formats gain traction. The CTV Ad Portfolio provides new real estate, which promises to help accelerate growth in the streaming ecosystem and provide high-profile consumer engagement opportunities for brands."The CTV Ad Portfolio introduced a range of new
More news about: IAB Tech Lab
May 05, 2026, 08:30 ET U.S. Digital Video Ad Spend to Surpass $80B in 2026; Growing 20% Faster Than the Total Ad Market, According to IAB
market.Social Video Notably Outpaces CTV for the First TimeWhile both social video (13%) and CTV (11%) have strong growth stories, innovations in AI-powered personalization and increased spend in the creator economy are leading social video to notably outpace CTV for the first time.CTV's
More news about: Interactive Advertising Bureau (IAB)
May 05, 2026, 08:00 ET TripleLift Appoints Timothy Jasionowski as CPTO, Adds Benjamin Felix to Leadership Team
advertising. As advertisers look for unified ways to drive performance, TripleLift is expanding its capabilities through creative innovation in retail media, CTV, and the open internet, building on its foundation in creative and curated supply. The additions of Jasionowski and Felix bring the product, engineering,
More news about: TRIPLELIFT
Apr 30, 2026, 18:25 ET Sabio Holdings Inc. Announces Fiscal 2025 Results, Achieves Continued Growth and Advances Strategic Revenue Diversification
"CTV
More news about: Sabio Inc.
Apr 30, 2026, 09:00 ET Guideline Launches New Ad Intelligence Digital Product- Bringing Geo-Targeted CPM Pricing to CTV and Audio
comparable baseline across publishers, content, and targeting.Coverage spans the top 60+ top video and audio publishers in the U.S., including major CTV streamers, ad-supported video platforms, audio streaming services, and podcast networks."Guideline SQADCosts Local has long been the standard
More news about: Guideline
Apr 30, 2026, 07:00 ET There Is No Average Food & Beverage Shopper; New Research Explains Why That's Costing Brands
underfunding.reports.schaefer.co/streamingvideo"The streaming-first shopper represents the most underfunded opportunity in F&B media right now. Brands know CTV is growing. Most still haven't moved budget to match." — Seth Waite, Chief Strategist, at Schaefer.WHY NOWF&B brands are making
More news about: Schaefer
Apr 29, 2026, 08:15 ET SAMSONITE SERVES UP MOST DECADENT CAMPAIGN YET, STARRING OLIVIA CULPO
and is available now on Samsonite.com and select retailers nationwide.The campaign will roll out across North America through digital, social, retail, CTV, and OOH channels.Link to hi-res images
More news about: Samsonite
Apr 29, 2026, 08:00 ET NBA Star Russell Westbrook's RW Digital Launches High-Impact Media Suite and Sets a New Standard in Digital Advertising
CTV ScannableConnected TV spots with embedded QR codes that bridge the living room directly to purchase.Dynamic CTV
More news about: RW Digital
Apr 28, 2026, 08:30 ET IAB Tech Lab Announces New OpenRTB Attributes, Including Live Content For Public Comment
interpretation gaps between buyers and sellers.These enhancements address growing complexity in programmatic environments, particularly with the rise of CTV and live event inventory supported by initiatives such as the
More news about: IAB Tech Lab
Apr 27, 2026, 09:00 ET PayPal Brings New Commerce-Grade Identity Solution to Advertising Industry
partners that have agreed to test the solution including Magnite, PubMatic, Rokt, and Taboola, integrating PayPal Ads ID across commerce, open web, CTV, and native environments. These integrations will help advertisers gain access to an identity signal rooted in verified commerce relationships, designed
More news about: PayPal Holdings, Inc.
Apr 26, 2026, 21:00 ET The Trade Desk Powers Open Internet Growth with DramaBox Short Drama Partnership
key part of daily online entertainment, consumed in short, intermittent viewing sessions, and complementing long-form content such as connected TV (CTV). This creates new opportunities for advertisers to build more holistic brand coverage across touchpoints with varying levels of consumer attention.
More news about: The Trade Desk
Apr 26, 2026, 21:00 ET The Trade Desk Powers Open Internet Growth with DramaBox Short Drama Partnership
key part of daily online entertainment, consumed in short, intermittent viewing sessions, and complementing long-form content such as connected TV (CTV). This creates new opportunities for advertisers to build more holistic brand coverage across touchpoints with varying levels of consumer attention.
More news about: The Trade Desk
Apr 23, 2026, 09:22 ET /C O R R E C T I O N -- Clinch/
study from TiVo Ads and Convergent TV World, 40% of industry professionals now deploy CTV across the full marketing funnel, and 46% rank sales or conversions as a primary CTV outcome. The same research found 32% of CTV buyers are actively prioritizing less interruptive formats, including pause ads and
More news about: Clinch
Apr 23, 2026, 09:00 ET Mula Selects Sovrn to Deliver Turnkey Affiliate Monetization to Publishers Through Its Agentic OS
publishers and creators maximize revenue without losing focus on their core work. Sovrn is used across more than 80,000 websites, apps, social channels, and CTV channels, reaching more than 500 million active consumers daily. Sovrn is headquartered in Boulder, Colorado, with offices in New York and London. For
More news about: Sovrn Holdings, Inc.
Apr 23, 2026, 08:30 ET Direct Digital Holdings Announces Reverse Stock Split
solutions that enable mid-market and enterprise companies to achieve measurable results across a range of platforms, including programmatic, search, social, CTV, and influencer marketing. With extensive expertise in high-growth sectors such as Energy, Healthcare, Travel & Tourism, and Financial Services,
More news about: Direct Digital Holdings
Apr 22, 2026, 08:48 ET Parks Associates: Roku (28%) and Samsung (23%) Dominate Connected TV Platforms, Controlling Access to Streaming Audiences in the US Market
highlighted in the research include:Platform concentration: A small number of operating systems account for the majority of CTV (connected TV) usage, limiting visibility for services without strong distribution partnerships.Stable market share: Platform rankings
More news about: Parks Associates
Apr 22, 2026, 08:00 ET Seedtag Revolutionizes Media Planning and Activation with the Launch of NeuroX
NeuroX brings built-in intelligence to programmatic infrastructure, unlocking incremental reach and stronger outcomes across web and CTVNEW YORK, April 22, 2026 /PRNewswire/ --
More news about: SEEDTAG ADVERTISING
Apr 21, 2026, 16:19 ET BRIDGE Appoints Morgan Jetto As Executive Vice President, Business Development & Ecosystems
curation. Every record is a real person, verified through the Data Safe™ methodology. The CONNECT platform activates the same verified person across CTV, digital, social, email, audio, programmatic, and direct mail, and is built for agentic audience targeting through Connect MCP. People Match™ closes
More news about: BRIDGE
Apr 21, 2026, 10:10 ET Minute® Rice Declares the Rise of the "Bowl Heads" in New Campaign
DetailsThe Minute Rice Bowl Heads campaign will come to life across digital, social, and CTV platforms, meeting fans wherever culture is happening. The campaign includes:CTV Hero Spot – It only takes one minute. As the microwave heats a Minute Rice Cup, an unassuming woman
More news about: Riviana Foods Inc.
Apr 21, 2026, 09:00 ET BODYBAR Pilates Names Kelly Scott Madison as Agency of Record to Accelerate National Expansion
landscape.As BODYBAR scales, KSM will leverage its agile, data-driven media platform to elevate the brand through a full-funnel strategy across CTV, audio, social, and search, reaching health-conscious audiences, driving memberships, and fueling growth.KSM's approach combines AI-powered targeting,
More news about: Kelly Scott Madison; BODYBAR Pilates
Apr 21, 2026, 08:17 ET TripleLift Launches TL Spark, Introducing an Intelligence Layer for Outcome-Driven Advertising
TripleLift's 5000+ publisher networkCreative: Transformation of brand assets into high-impact creatives across display, retail media and CTVAudiences: Unified targeting using publisher first-party data, contextual signals, and premium third-party sourcesMeasurement:
More news about: TripleLift