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Jun 18, 2019, 09:00 ET Optimizely Announces Series D Funding Led by Goldman Sachs, Catapulting Digital Experience Optimization Into the Mainstream

Today, Optimizely, the world's leader in digital experience optimization, announced it has closed US$105 million in financing, including US$50...


May 22, 2019, 09:00 ET Optimizely Launches Free Feature Flagging Tool to Help Development Teams Build Resiliency Into Their Product Development Processes

Optimizely, the world's leader in digital experience optimization, today announced Optimizely Rollouts, a free tool that allows product managers and...


May 08, 2019, 09:00 ET New Research: Global Businesses are Failing to Live up to their Claims of Putting the Customer First

Majority of global organizations talk of customer-first approach to businesses, but over half are failing to deliver Businesses are failing because...


Feb 26, 2019, 09:00 ET Optimizely Launches Easy Event Tracking, a New Way to Understand and Optimize Every Element of the User Journey

Optimizely, the world's leader in digital experience optimization, today announced Easy Event Tracking, a new capability that allows brands to...


Feb 13, 2019, 11:00 ET Optimizely Launches Slack Integration To Help Businesses Significantly Scale Experimentation Through Seamless Collaboration

Optimizely, the world's leader in digital experience optimization, today announced an integration with Slack, the leading global collaboration hub,...


Jan 08, 2019, 11:00 ET Optimizely Expands Senior Leadership With Executive Appointments in Sales and Marketing

Optimizely, the world's leader in digital experience optimization, today announced two senior leadership appointments. Eric Anderson will join the...


Dec 04, 2018, 09:00 ET Optimizely Unveils New Integration with Atlassian's Jira Software That Enables Developers to Track the Status of Every Product Experiment In Real Time

Optimizely, the world's leader in digital experience optimization, is today unveiling a new integration with Atlassian, a leading provider of team...


Sep 12, 2018, 12:00 ET Optimizely Introduces Adaptive Audiences To Personalize Digital Experiences Through Machine Learning

Optimizely, the world's leader in digital experience optimization, today announced a major enhancement to its experimentation and personalization...


Jul 31, 2018, 09:00 ET Optimizely Expands U.S. Footprint with Office Opening in Austin

Optimizely, the world's leader in digital experience optimization, today announced the opening of a new office in Austin, Texas. With three offices...


Jun 28, 2018, 12:00 ET World Champion and Gold Medalist Michael Phelps announced as Keynote Speaker at Opticon18

Optimizely, the world's leader in digital experience optimization, today announced Michael Phelps, one of the most decorated athletes in the history...


May 08, 2018, 11:00 ET Optimizely Returns to Las Vegas and Announces its Speaker Lineup for Opticon18

Optimizely, the world's leader in customer experience optimization, today announced the main stage speaker lineup for its annual conference....


Feb 14, 2018, 09:00 ET Harvard Professor Joins Optimizely Advisory Board as Company Momentum Continues

Optimizely, the world's leader in customer experience optimization, today announced that Harvard Professor Stefan Thomke is joining the company as a...


Oct 18, 2017, 12:00 ET Optimizely Launches Program Management - First to Scale Experimentation Programs to Deliver Company Wide Business ROI

OPTICON -- Optimizely, the world's leading Experimentation Platform, today unveiled its new suite of capabilities that will enable enterprises to...


Oct 18, 2017, 12:00 ET Optimizely Kicks Off Opticon 2017, Enabling Customers to Accelerate Digital Optimization by up to 300% and Scale Experimentation Programs

OPTICON -- Optimizely, the world's leading Experimentation Platform, today announced new capabilities to expand its enterprise-focused offerings, as...


Oct 17, 2017, 12:00 ET Optimizely Launches Education Academy to Empower all Product, Marketing and Technical Employees to Experiment

OPTICON - Optimizely, the world's leading Experimentation Platform, today announced the new Optimizely Academy from the company's annual customer...


Sep 07, 2017, 09:00 ET Optimizely Hires Carl Tsukahara as Chief Marketing Officer to Lead the Next Phase of Growth

Optimizely, the world's leading Experimentation Platform, today announced that Carl Tsukahara has joined the company as chief marketing officer. An...


Aug 22, 2017, 09:00 ET Joshua Foer Joins Sir Ken Robinson and Reshma Saujani in Opticon Keynote Speaker Lineup

Optimizely, the world's leading Experimentation Platform, has unveiled an additional keynote speaker and agenda details for Opticon 2017 in Las...


Aug 14, 2017, 14:36 ET Optimizely Continues Global Growth With New Office in Sydney, Australia

Optimizely, the world's leading Experimentation Platform, today announced its expansion into the Asia Pacific region with the opening of its first...


Jul 31, 2017, 09:00 ET Optimizely Adds New Enhancements Enabling Enterprises to Experiment at Scale with Confidence

Optimizely, the world's leading Experimentation Platform, today announced three new feature enhancements to the Optimizely X platform. The new...


Jul 11, 2017, 14:36 ET Optimizely Surpasses $90 Million in Recurring Revenue and Hires Jay Larson as CEO to Grow to $1 Billion and Beyond

Optimizely, the world's leading Experimentation Platform, today announced that Jay Larson has joined the company as chief executive officer and will...


Jul 11, 2017, 09:00 ET Optimizely Announces Keynote Speakers for Opticon 2017 in Las Vegas

Optimizely, the world's leading Experimentation Platform, has unveiled the keynote speaker lineup for Opticon 2017 in Las Vegas, the premier event...


May 03, 2017, 05:00 ET Optimizely Enhances Experimentation Platform with PCI Compliance

Optimizely, the world's leading Experimentation Platform, today announced Optimizely X now meets the demanding security standards for online payment...


Apr 19, 2017, 08:30 ET Optimizely Acquires Experiment Engine to Power Deeper Collaboration, Management and Analysis for Enterprise Experimentation Programs

Optimizely, the world's leading Experimentation Platform, today announced it has acquired Experiment Engine. Experiment Engine offers tools and...


Mar 08, 2017, 08:00 ET Optimizely's Industry-First Over-the-Top Experimentation Platform Now Generally Available

Optimizely, the world's leading Experimentation Platform, today announced general availability of Optimizely X OTT. As part of the Optimizely X...


Sep 15, 2016, 10:00 ET Introducing Optimizely X: The Experimentation Platform for Marketers, Developers and Product Managers to Experiment Everywhere

Optimizely, the world's leading Experimentation Platform, today unveiled Optimizely X at its annual user conference, Opticon 2016 San Francisco....