Aladdin's Spring 2015 Collection Upgrades the Everyday
SEATTLE, March 9, 2015 /PRNewswire/ -- Aladdin, a brand of PMI, introduces new on-the-go essentials for 2015 in their Hot Beverage, Hydration, Entertaining and Lunch Collections. Focused on products that 'Upgrade the Everyday', Aladdin's new offerings are sleek, fun, day in-day out staples that are easy to use and anything but basic. Aladdin's newest additions feature smart design and functionality, upgrading the user experience on products that can go everywhere, everyday including the new Flip-Seal™ 100% leak-proof flip lid on new insulated travel mugs to the leak proof dressing container built into the Classic Mason Salad Jar. From sipping in style and staying hydrated, to packing a healthy lunch or food for sharing, Aladdin is offering simple, on-the-go solutions that are both reusable and user-friendly.
"We continue to see growth with our thermal beverageware, both hot and cold," said Colleen Kennedy, Aladdin's Director of Global Product Management at Pacific Market International (PMI). "Lifestyle trends like single serve coffee and DIY sodas, infusions and hydration are influencing our offerings like the new 100% leak-proof travel mugs, and our Milk Bottle Tumbler; a portable tumbler with an iconic look and feel. In food containers, we're focused on designing solutions that make healthy eating on the go in style a reality, whether you're at the office or at a picnic in the park with friends. Our new Classic Mason Salad Jar is one easy solution for doing just that."
Aladdin's Spring 2015 collection features leak-proof, durable and dishwasher safe containers that provide hassle and stress-free portability with clean aesthetics and pop colors. New Aladdin product highlights for Spring 2015 include:
Thermal Beverageware – Cold
Insulated Milk Bottle Tumbler (20oz): Aladdin's retro style tumbler features an iconic milk bottle silhouette, harkening back to days of glass mason jars and milk bottles. This new spin on a nostalgic favorite comes in double wall insulated plastic for lightweight portability and a no-sweat exterior. A two-way lid makes it easy to fill, drink and clean and its smoothie-sized straw is perfect for sipping any beverage. Dishwasher safe, BPA-free. (MSRP $11.99)
Classic Plastic Tumbler (20oz): A new classic, this tumbler features another iconic design, with the look of hand-cut crystal in a practical, portable tumbler. Single serve compatible and car-cup friendly, this plastic tumbler is double wall insulated to keep drinks hot or cold. Dishwasher safe, BPA-free. (MSRP $12.99)
One-Hand Water Bottle (24oz, 32oz): Designed for easy, on-the-go drinking, Aladdin's One-Hand Water Bottle features an updated easier to press push-button lid. Made out of Eastman Tritan™ for lightweight and durable hydration, its leak-proof lid keeps drinks where they belong. Dishwasher safe, BPA-free. (MSRP $12.99, $14.99)
Thermal Beverageware - Hot
Stainless Steel Vacuum Mug (16oz): Keep drinks hot and in their place with Aladdin's Stainless Steel Vacuum Mug that features an intuitive flip lid mechanism for a leak-proof seal and easy cleaning. Aladdin's new Flip-Seal™ 100% leak-proof flip lid upgrades this everyday essential to a trusted travel companion with an intuitive leak-proof seal. Car-cup friendly, the Stainless Steel Vacuum Mug is the perfect on-the-go container for coffee, tea, or any hot beverage. BPA-free, easy to clean, and dishwasher safe. (MSRP $19.99)
Recycled & Recyclable Mug and Travel Mug (16oz): Made with eCycle® 100% recycled plastic, Aladdin's Recycled & Recyclable Mug is naturally sustainable and is now upgraded with Aladdin's new Flip-Seal™ 100% leak-proof flip lid, featuring an intuitive mechanism that ensures a leak-proof seal and easy cleaning. Double wall insulated, dishwasher and microwave safe, BPA-free. (MSRP $10.99)
Food Storage and On-the-Go Solutions
Classic Mason Salad Jar (34oz): Deconstructed and pre-prepped salads are now easy to take along, in a container that showcases any layered creation. Aladdin's new Classic Mason Salad Jar is leak-proof and has a built in container that keeps dressing separate for a crisp salad on-the-go. Made with Eastman Tritan™ plastic, it won't crack, break or stain. Dishwasher safe and BPA-free. (MSRP $12.99)
3-Piece Chip & Dip Set: Bringing food to share? Fun, festive, and now hassle-free, Aladdin's durable and lightweight, 3-Piece Chip & Dip Set is designed for indoor and outdoor entertaining. A chip bowl and nesting dip bowl arrive at the party in style with retro graphics and colors, and stress-free with an airtight lid. Dishwasher safe, microwave safe, BPA-free. (MSRP $12.99)
Aladdin's new 2015 products will be available at major retailers nationwide, including Target and Walmart stores, Target.com, Walmart.com, and Amazon.com.
About Aladdin
Remember that lunch box you loved as a kid? Aladdin probably made it. For more than 100 years, Aladdin has been designing thoughtful products that make the most of every day. Today that means stylish and sustainable food & beverage containers that go wherever you go. To learn more about Aladdin, visit www.aladdin-pmi.com
About PMI
Founded in 1983 by Rob Harris, PMI manufactures, markets and designs innovative food and beverage solutions for busy lifestyles across the globe. PMI's two most recognizable brands, Aladdin and the Stanley brand, are both over 100 years old. Guided by principles of sustainability, community and integrity, PMI has extended these beloved brands into the future while remaining rooted in their past. Headquartered in Seattle, PMI has offices in Shanghai, Amsterdam, Manila, Rio and Manaus and ownership in PMI/Joinease, a manufacturing facility in China.
PRESS CONTACTS
Anya Frans, Momentum Media PR
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303.502.6044
Elisa Young, PMI
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206.441.1400
SOURCE Aladdin, a brand of PMI
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