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American Honda Reports August 2017 Auto Sales
  • USA - español

- Honda HR-V sets yet another new monthly record in August

- Sporty models boost Honda Civic to strong increase

- Honda core products Accord, Civic and CR-V all top 30,000 in sales in August

- Acura RDX sets new August sales record

- Acura ILX gains again, up 17.7 percent in August

Honda Logo. (PRNewsFoto/American Honda Motor Co., Inc.) (PRNewsFoto/)

News provided by

American Honda Motor Co., Inc.

Sep 01, 2017, 11:14 ET

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TORRANCE, Calif., Sept. 1, 2017 /PRNewswire/ -- American Honda Motor Co., Inc. today reported total August sales of 146,015 Honda and Acura vehicles, a slight decrease of 2.4 percent vs. August 2016. Total Honda Division sales decreased 1.8 percent on sales of 132,883. Honda cars gained 4.2 percent with 71,433 vehicles sold in August, while Honda trucks were down 8 percent on sales of 61,460 units due largely to limited inventory of key models. Acura Division sales were down 7.8 percent on August sales of 13,132 vehicles, with trucks declining 1.4 percent on sales of 9,211 units, and cars down 20.1 percent on sales of 3,921 vehicles.

The 2017 Honda Civic Type R, along with other sporty variants, helped Civic to an 11.2 percent sales increase in August.
The 2017 Honda Civic Type R, along with other sporty variants, helped Civic to an 11.2 percent sales increase in August.

Honda

Honda cars showed no signs of slowing in August, with Civic grabbing a strong 11.2 percent gain versus 2016 and Accord holding steady in the final year of its current form, despite all-new competition. With the exception of HR-V, which set a new August record close to its best month ever, Honda trucks were still feeling the pinch of tight supplies in August.

  • HR-V set a new August sales record, jumping 26.7 percent on sales of 9,603, just 176 shy of its best month ever.
  • Civic sales again topped 36,000, for a gain of 11.2 percent in August.
  • Accord crested 30,000 sales for the month as it continued to buck the downward sedan sales trends among other manufacturers.

"With millions of people suffering due to the extreme weather in Texas and neighboring states, our thoughts and concerns are focused on their quick recovery and we are committed to supporting our customers at this difficult time," said Jeff Conrad, senior vice president of the Automobile Division of American Honda.

Acura

The ILX, Acura's gateway model, again led Acura sales gains in August as the luxury sedan market saw many luxury carmakers continuing to pour on the incentives in a bid to find sales. On the truck side, the Acura RDX continued to show sales strength, setting a new August record in one of the industry's hottest segments. 

  • ILX sales were up for the third month in a row, gaining 17.7 percent in August on sales of 1,380.
  • RDX set a new August sales record, gaining 11.2 percent on sales of 4,679 for the month.

"At a time like this, our thoughts are with those who are suffering from the hurricane in Texas and we are taking steps to support our customers during this challenging time," said Jon Ikeda, vice president & general manager of the Acura division.





American Honda Vehicle Sales for August 2017




Month-to-Date

Year-to-Date




August
2017

August
2016

DSR** %
Change

MoM %
Change

August
2017

August
2016

DSR** %
Change

YoY %
Change



American Honda Total

146,015

149,571

-6.0%

-2.4%

1,088,881

1,094,725

-0.5%

-0.5%



Total Car Sales

75,354

73,431

-1.2%

2.6%

539,889

564,425

-4.3%

-4.3%



Total Truck Sales

70,661

76,140

-10.6%

-7.2%

548,992

530,300

3.5%

3.5%



Honda

Total Car Sales

71,433

68,523

0.4%

4.2%

507,010

526,962

-3.8%

-3.8%



Honda

Total Truck Sales

61,450

66,802

-11.4%

-8.0%

480,691

460,849

4.3%

4.3%



Acura

Total Car Sales

3,921

4,908

-23.1%

-20.1%

32,879

37,463

-12.2%

-12.2%



Acura

Total Truck Sales

9,211

9,338

-5.0%

-1.4%

68,301

69,451

-1.7%

-1.7%



Total Domestic Car Sales

66,145

67,054

-5.0%

-1.4%

448,647

524,739

-14.5%

-14.5%





Honda Division

62,334

62,265

-3.6%

0.1%

416,497

488,231

-14.7%

-14.7%





Acura Division

3,811

4,789

-23.4%

-20.4%

32,150

36,508

-11.9%

-11.9%



Total Domestic Truck Sales

70,661

76,140

-10.6%

-7.2%

548,992

530,300

3.5%

3.5%





Honda Division

61,450

66,802

-11.4%

-8.0%

480,691

460,849

4.3%

4.3%





Acura Division

9,211

9,338

-5.0%

-1.4%

68,301

69,451

-1.7%

-1.7%



Total Import Car Sales

9,209

6,377

39.1%

44.4%

91,242

39,686

129.9%

129.9%





Honda Division

9,099

6,258

40.0%

45.4%

90,513

38,731

133.7%

133.7%





Acura Division

110

119

-11.0%

-7.6%

729

955

-23.7%

-23.7%



Total Import Truck Sales

0

0

0.0%

0.0%

0

0

0.0%

0.0%





Honda Division

0

0

0.0%

0.0%

0

0

0.0%

0.0%





Acura Division

0

0

0.0%

0.0%

0

0

0.0%

0.0%


   MODEL BREAKOUT BY DIVISION


Honda Division Total

132,883

135,325

-5.4%

-1.8%

987,701

987,811

-0.0%

-0.0%





* ACCORD

30,019

30,115

-4.0%

-0.3%

221,013

231,415

-4.5%

-4.5%





* CIVIC

36,482

32,807

7.1%

11.2%

248,928

255,599

-2.6%

-2.6%





  CLARITY

56

0

0.0%

0.0%

466

0

0.0%

0.0%





  CR-Z

26

222

-88.7%

-88.3%

624

1,699

-63.3%

-63.3%





* FIT

4,850

5,370

-13.0%

-9.7%

35,976

38,187

-5.8%

-5.8%





  INSIGHT

0

9

-100.0%

-100.0%

3

62

-95.2%

-95.2%


















  CROSSTOUR

0

7

-100.0%

-100.0%

5

720

-99.3%

-99.3%





* CR-V

30,960

36,517

-18.4%

-15.2%

249,977

231,609

7.9%

7.9%





  HR-V

9,603

7,580

22.0%

26.7%

66,010

51,417

28.4%

28.4%





  ODYSSEY

8,709

9,992

-16.1%

-12.8%

66,999

85,881

-22.0%

-22.0%





  PILOT

9,568

9,269

-0.6%

3.2%

73,908

81,793

-9.6%

-9.6%





  RIDGELINE

2,610

3,437

-26.9%

-24.1%

23,792

9,429

152.3%

152.3%


















***

Memo: Accord FHEV

2,162

890

133.9%

142.9%

15,152

1,720

780.9%

780.9%






Memo: Civic Hybrid

0

50

-100.0%

-100.0%

58

817

-92.9%

-92.9%



Acura Division Total

13,132

14,246

-11.2%

-7.8%

101,180

106,914

-5.4%

-5.4%





  ILX

1,380

1,172

13.4%

17.7%

7,851

10,831

-27.5%

-27.5%





  NSX

21

22

-8.1%

-4.5%

329

45

631.1%

631.1%





  RLX

110

118

-10.2%

-6.8%

729

951

-23.3%

-23.3%





  TLX

2,410

3,595

-35.4%

-33.0%

23,970

25,632

-6.5%

-6.5%





  TSX

0

1

-100.0%

-100.0%

0

4

-100.0%

-100.0%


















  MDX

4,532

5,131

-14.9%

-11.7%

32,814

34,648

-5.3%

-5.3%





  RDX

4,679

4,207

7.1%

11.2%

35,487

34,803

2.0%

2.0%


















***

Memo: ILX Hybrid

0

0

0.0%

0.0%

0

1

-100.0%

-100.0%






Memo: RLX Hybrid

13

19

-34.1%

-31.6%

143

134

6.7%

6.7%






Memo: TSX Wagon

0

0

0.0%

0.0%

0

0

0.0%

0.0%






Memo: MDX Hybrid

217

0

0.0%

0.0%

836

0

0.0%

0.0%



Selling Days

27

26



204

204





  **** Hybrid

2,439

1,212

93.8%

101.2%

17,145

4,478

282.9%

282.9%






*    Honda and Acura vehicles are made of domestic & global sourced parts



**   Daily Selling Rate



***  Memo line items are included in the respective model total



**** Hybrid includes FHEV, PHEV, CR-Z, Civic Hybrid, Insight, ILX Hybrid, RLX Hybrid, RLX Sport Hybrid, MDX Sport Hybrid and NSX


SOURCE American Honda Motor Co., Inc.

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