American Media, Inc. Announces Exclusive Partnership For In-Image Premium Advertising

Dec 08, 2015, 13:00 ET from American Media, Inc.

NEW YORK, Dec. 8, 2015 /PRNewswire/ -- American Media, Inc. (AMI) has signed an exclusive deal with Corbis and Netseer to leverage previously untapped programmatic inventory with premium advertising. The agreement will allow advertisers to place targeted messages in photo images across AMI's network of sites. AMI Chief Digital Officer Brian Kroski commented that "this partnership provides incredible impact for our advertisers across several key metrics including reach, performance, and viewability."

In November, AMI, announced that overall digital advertising for the third calendar quarter was up 78 percent as the company recorded 50 million Unique Visitors and 400 million Page Views across its 14 sites including RADARonline, The National Enquirer, Star, OK!, Men's Fitness, and Muscle & Fitness. The company expects the Corbis/Netseer agreement to contribute double digit growth to its programmatic revenue base.

About American Media, Inc.

American Media, Inc. (AMI) owns and operates the leading print and digital celebrity and active lifestyle media brands in the United States. AMI's titles include National Enquirer, Star, OK!, Globe, National Examiner, Soap Opera Digest, Men's Fitness, Muscle & Fitness, Flex and Muscle & Fitness Hers.  AMI also manages 14 different digital sites including RadarOnline.com, OKmagazine.com, MensFitness.com and MuscleandFitness.com.  AMI's magazines have a combined total circulation of 2.1+ million and reach more than 35 million men and women each month.  AMI's digital properties reach 50 million unique visitors and 400 million page views.

SOURCE American Media, Inc.