California Rangeland Trust Receives 5% of Sales at Whole Foods Market Stores on Wednesday, September 25

Shopping at Northern California and Reno Whole Foods Market stores protects land where food grows and animals graze

SACRAMENTO, Calif., Sept. 16, 2013 /PRNewswire-USNewswire/ -- Shopping at all Northern California and Reno Whole Foods Market stores on Wednesday, Sept. 25 will help protect ranchlands where food grows and animals roam freely through the California Rangeland Trust.

Whole Foods Market is donating five percent of net sales that day to the Rangeland Trust to conserve California ranches that provide healthy food, clean water and air, abundant wildlife and western culture.

Shoppers can also support the Rangeland Trust by purchasing products from one of Whole Foods Market's ranching partners, Panorama Organic Grass-Fed Meats.

"Virtually all water consumed by Californians runs over ranches, so it's important to preserve these lands," said Nita Vail, CEO of the Rangeland Trust. "Plus, 95 percent of federally endangered and threatened species live on private ranchlands and depend on them for their habitat. This donation from Whole Foods Market will help us conserve agricultural open space now and in the future."

About The California Rangeland Trust
The California Rangeland Trust, a 501(c)(3) public benefit corporation, was created to conserve the open space, natural habitat and stewardship provided by California's ranches. To date, the Trust has protected more than 275,000 acres of productive grazing lands across the state through the use of conservation easements. For more information, visit

About Whole Foods Market
Founded in 1980 in Austin, Texas, Whole Foods Market ( is the leading natural and organic food retailer. As America's first national certified organic grocer, Whole Foods Market was named "America's Healthiest Grocery Store" by Health magazine. The company's motto, "Whole Foods, Whole People, Whole Planet"™ captures its mission to ensure customer satisfaction and health, Team Member excellence and happiness, enhanced shareholder value, community support and environmental improvement. Thanks to the company's more than 73,000 Team Members, Whole Foods Market has been ranked as one of the "100 Best Companies to Work For" in America by FORTUNE magazine for 16 consecutive years. In fiscal year 2012, the company had sales of more than $11 billion and currently has 346 stores in the United States, Canada and the United Kingdom.

SOURCE California Rangeland Trust


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