Ciara Unleashes Her 'Basic Instinct'
Album Arrives In Stores December 14
New Single "Gimmie Dat" Available at iTunes November 2
NEW YORK, Nov. 1, 2010 /PRNewswire/ -- Grammy Award winner and multi-platinum recording artist Ciara gets back to basics pursuing her creative vision on Basic Instinct. Executive produced by Ciara, Tricky Stewart, The Dream and Mark Pitts, the singer's anticipated fourth LaFace/Jive Records album is due in stores December 14.
Basic Instinct features the new uptempo single "Gimmie Dat" (Click on link to stream). The track, produced by Tricky Stewart & Soundz, will be available at iTunes November 2 and impacts urban mainstream and rhythm radio November 9. Its video (click to view video), directed by Melina and Ciara, is in steady rotation at MTV Jams, MTV Hits, VH1 Soul and BET.
Initially heightening anticipation for Basic Instinct was the sexy, sensual first single "Ride" (Click on link to stream). The mid-tempo track, produced by Tricky Stewart and The Dream, features frequent Ciara collaborator Ludacris, who adds a devilishly clever verse to the song. "Ride" rolled out several impressive stats. The single peaked to No. 3 on the Urban Mainstream chart and marked the singer/dancer's twelfth top 10 on Billboard's Mainstream R&B/Hip-Hop radio airplay charts as well as the Hot R&B/Hip Hop Songs chart. On the Rhythm chart, the track peaked to No. 11 while accumulating combined digital and mobile sales of more than 680k to date. The sultry video—set off by Ciara's unparalleled, lithe dance moves—boasts more than 15 million YouTube views.
The album marks Ciara's return to her signature style of uptempo dance grooves. "Now it's time to go back, it's time to throw on my sneakers, it's time to just really get bossy for a couple of seconds," said Ciara.
The 25 year old first came to national attention in 2004, with her 3x platinum debut album Goodies which spawned the #1 hits "Goodies," "1,2 Step" featuring Missy Elliot and "Oh" featuring Ludacris. She followed up with her platinum-certified sophomore album in 2006, Ciara: The Evolution, which contained her #1 hit "Promise" and the provocative "Like A Boy." Since hitting the music scene at 18-years old, Ciara has continuously topped the charts and earned accolades as an all-around entertainer. In addition, Ciara recently partnered with the VH1 Save the Music Foundation as an Ambassador to assist the organization with its goals of restoring instrumental music education programs in America's public schools and raising awareness about the importance of music education.
SOURCE Jive Records
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