Cisco Sales Corp® to Introduce the Digi-Piggy® at 2011 Toy Fair in New York, Booth #5956

TORRANCE, Calif., Feb. 12, 2011 /PRNewswire/ -- Cisco Sales Corp® will introduce Digi-Piggy®, a unique coin collector and counter – the ultimate alternative to sofa cushion surfing – at Booth 5956 at the 108th Toy Fair, February 13-16, 2011 at the Jacob K. Javits Convention Center in New York City.  

With an innovative digital readout on the pig's snout, the Digi-Piggy counts all American coins and keeps a running total, regardless of the order or the value of the coins inserted. Ideal for young children as a financial educational toy, for college students who always need Laundromat and vending machine coins or adults in constant search of those valuable parking meter quarters, Digi-Piggy is a great product for every member of the family. The clear body shows your growing savings.

Available online through the Cisco Sales website at http://digipiggy.com/order, company President and CEO Neil Kay has targeted Q3 2011 for retail distribution through major chains including Kohl's, Wal-Mart, Bed Bath and Beyond and others.

Constructed of highly-durable plastic, Digi-Piggy is designed with longevity, functionality and safety in mind. A twist-off lid provides for simple withdrawal of savings, while the digital snout renders accurate up-to-the penny readouts, perfect for youngsters who are saving with a particular financial goal or purchase item in mind.

Categorized for children aged three and older, Digi-Piggy effectively demonstrates the importance and benefits of savings. Teachers and parents alike have used the Digi-Piggy to show children how to save money. In the classroom, students can learn how to recognize the dollar and cent symbols as well as the concept of decimal notation. At home, children can see how spare change, money earned for chores, and coins uncovered found the family sofa (or dad's pockets!!!) can add up as the total amount on the LCD display increases. The Digi-Piggy serves as a great tool for children to learn the value of saving for something they want or need by providing a personal appreciation for and connection with the money they earn.

"The classic piggy bank is the universal symbol for saving money, and we have modernized it and added features to make the Digi-Piggy an educational experience with every transaction," said Kay.  "Digi-Piggy provides children with a solid foundation for math and money saving skills that will allow them to grasp more complex concepts later in life."  

As for the product Kay says, that's distinctive as well. "The LCD snout and the ability to see the coins inside the belly of the product give the Digi-Piggy necessary flair that differentiates it from competition."  

While Digi-Piggy® represents Cisco USA's most recent product release, it's only the tip of the Cisco iceberg.  Other products include a three-position 123 Miracle Knife Sharpener®, innovative promotional items, custom coolers, mini lights, a full line of wood products, electronics, custom bar gear, outdoor chairs, flash memory drives, digital picture frames, tote bags, custom molds, apparel, bobble head toys and more. "While the introduction of the Digi-Piggy demonstrates our company's commitment to product excellence and detail, it also serves to showcase our expansion and growth as a company," said Kay. "To us, that's a significant breakthrough."

Cisco Sales Corp products are available online through http://ciscousa.com/products.  To learn more about Cisco Sales Corp products, visit www.ciscousa.com.

About Cisco Sales Corp:

Cisco Sales Corp was created in 1977 by President and CEO Neil Kay.  This innovative product line provides a range of different items with widespread appeal to individuals of all ages all over the world. With a primary corporate goal of "sourcing the world" to deliver consistent quality with their products,  Cisco is fully committed to their products' reliability, and low price, while also offering a great experience. Other product benefits include Cisco's top-of-the-line service with significant differentiation from other items of its kind. This confidence provides Cisco products with a considerable quality advantage over other goods while also providing high levels of educational value.  

SOURCE Digi-Piggy