Craftsy Launches "Cooking With MasterChef" Online Tutorials
Bringing the MASTERCHEF experience into home cooks' kitchens.
DENVER, Aug. 16, 2017 /PRNewswire/ -- Craftsy, the online community where more than 10 million users learn, create and share their passions, today announced the launch of "Cooking With MasterChef," a series of online cooking classes taught by former MASTERCHEF winners. The series was created in partnership with Endemol Shine North America, producers of the most-watched competitive cooking show, MASTERCHEF.
With over 150 classes in cooking and baking, Craftsy is host to a vibrant community of home cooks looking to elevate their skills. The new "Cooking With MasterChef" series invites home cooks from the Craftsy community and beyond to pursue a journey of culinary discovery with direct inspiration from MASTERCHEF winners. "Cooking With MasterChef" is the latest addition to Craftsy's Culinary All Stars collection, which also includes classes by renowned chef Rick Bayless, culinary legend Jacques Torres and more.
"We're really excited about our partnership with MASTERCHEF because it allows us to bring a new kind of experience to home cooks" says Craftsy CEO John Levisay. "We believe the MASTERCHEF story will strike a chord with our audience, because both brands are all about everyday people doing incredibly creative things, and finding enormous joy in the process. This collaboration will help take MASTERCHEF fans from viewers to doers."
"Cooking With MasterChef" provides two exclusive online experiences: "Homestyle Favorites" and "Restaurant Results." Both classes are team-taught by Luca Manfé (Season 4 winner), Claudia Sandoval (Season 6 winner) & Shaun O'Neale (Season 7 winner), providing a unique opportunity for home cooks to enjoy and learn from a variety of MASTERCHEF winners. Each class includes detailed instruction and step-by-step demonstrations, complete recipes and inspirational guidance from the winners themselves.
"Homestyle Favorites" is geared toward helping home cooks take everyday recipes to the next level. Instructors share the expertise they gained first-hand in the "MasterChef" kitchen, guiding participants to success with perfectly seared steaks, savory breakfast chilaquiles and zesty summer sauces. Participants will also explore key techniques like how to season meat and basic knife skills -- all while getting acquainted up-close with three of the most popular MASTERCHEFs.
"Restaurant Results" empowers home cooks to create restaurant-worthy versions of the finale dishes that helped the instructors earn the title MASTERCHEF. Recipes include halibut, savory short ribs and a special riff on hibiscus poached pears. Participants will discover insider techniques for preparation and plating, plus tips and tools required for professional results, guided by the unique perspective of the three MASTERCHEFs.
Each class sells for $39.99 and includes lifetime access to 2+ hours of video content, downloadable class materials and direct interaction with instructors and fellow home cooks in an online messaging forum.
For more information, visit Cooking With MasterChef.
About Craftsy
Headquartered in Denver, CO, and a member of the NBCUniversal family of brands, Craftsy is the leading online destination for passionate makers to learn, create and share. With online classes, popular supplies and indie patterns, over ten million creative enthusiasts are taking their skills to new heights. Craftsy's online classes in quilting, sewing, knitting, cake decorating, drawing, painting, cooking, crochet and many more categories combine top-quality content, anytime convenience and the intimacy of an in-person experience with the world's best instructors. Members of the Craftsy community – whether neighbors or makers across the world – inspire and support each other with ideas, tips and positive feedback along the way. For more information, visit http://www.craftsy.com.
About Endemol Shine North America
Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. Endemol Shine North America is part of Endemol Shine Group, the global content creator, producer and distributor with a diverse portfolio of companies that are behind some of the most prominent hit television formats and series in the world.
Endemol Shine Group's companies in North America are behind such hit series as Big Brother (CBS), The Biggest Loser (NBC), Ink Master (Spike), Kingdom (AT&T Audience Network), MasterChef (FOX), MasterChef Junior (FOX), Swamp People (History), The Real Housewives of Atlanta (Bravo), Steve Harvey (NBCU), T.I. & Tiny: The Family Hustle (VH1), Steve Austin's Broken Skull Challenge (CMT), Billion Dollar Buyer (CNBC), Hunted (CBS), Fear Factor (MTV), I'm Dying Up Here (Showtime) and upcoming Best.Cover.Ever (YouTube), Page Six TV (Syndicated), Trading Spaces (TLC) and Superhuman (FOX).
SOURCE Craftsy
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