DALLAS, Nov. 10, 2015 /PRNewswire/ -- The "Kayak of Luxury Brands," Dealmoon.com is bringing together some of the nation's most loved luxury brands to make stunning discount offers on what has become the biggest online shopping day in the world, Singles Day, Wednesday, November 11, 2015. [2]Alibaba invented Singles Day in China and Dealmoon.com has brought it to the U.S. Garnering almost half a million clicks on their site alone last year, Dealmoon.com has negotiated more U.S. retailers than ever in their history for Wednesday. A tipping point of popularity in America seems to be nearing with top U.S. luxury retailers and e-tailers offering everything from 50% off site wide to incredible exclusives that cannot be found elsewhere. The first year Dealmoon.com offered Singles Days promotions (2012), they attracted 30 brands; tomorrow over 150 brands will be represented.
Logo - http://photos.prnewswire.com/prnh/20151110/285890LOGO
"In 2014, Singles Day sales quadrupled that of Cyber Monday to become the world's biggest online shopping day ($9B vs. $2.65B)," said Dealmoon Co-founder and CMO, Jennifer Wang. "Singles Day is becoming a topic of conversation in the U.S. with retailers providing offers for a few years now. This year, the depth and breadth of offers are unprecedented; the Singles Day event on Dealmoon will bring 3 million people to our site. While we offer incredible deals in many different verticals, including baby, travel and home, the beauty and fashion verticals attract the most Singles Day traffic and are offering their biggest discounts of the year."
Wang continued to explain why they can serve up such incredible promotions for such coveted brands on a virtually unknown shopping holiday: "[1] The Chinese are the largest purchasers of high-end beauty products in the world. Before we started this foray into the mainstream American market, our demographic was solely Chinese-Americans. We have over 13M voracious shoppers who come to our site monthly and we have already been serving up this incredible traffic for some of the world's top luxury brands since 2009. I can only assume that they are thrilled with the new customers we're sending to them and perhaps, it is our history together that inspires them to give us exclusives that exist nowhere else."
Singles Day was created in the early 1990's by students who were frustrated by the cultural pressure in China to find a long-term relationship. The holiday has evolved into a "retail therapy" day; a reason for singles to treat themselves and now Chinese consumers (single or not) purchase goods for themselves and others online on November 11th.
About Dealmoon.com - Dealmoon.com is the biggest shopping secret unknown to most Americans, yet it is one of the world's leading cross-continent consumer buying advisory websites with 13M monthly visitors, 5M vocal fans on over 40 social media channels and over 1M downloads of their app. With offices in China and the U.S., Dealmoon.com's curation shopping advisors make product recommendations on exclusives and deals for categories such as beauty, apparel, shoes, handbags, electronics, nutrition, baby, home, travel and finance. Some of the world's most storied brands and cherished retailers and e-tailers are listed. Dealmoon.com's powerful influence has been known to decimate entire inventories of brands from a single posting within a few days. With its massive leverage, Dealmoon.com introduced China's annual Singles' Day to North America; the shopping event (bigger than Cyber Monday) and was lauded by TIME magazine. Dealmoon.com publishes over 400 best-of-web deals per day in both English and Chinese. Dealmoon's shopping app boasts more than 1M downloads.
1. ReportBuyer.com - Globally, the beauty market represents approximately 1 $389 billion in sales. $83 billion of that is skincare alone, 45% of which is sold in the Asian-Pacific region of the world.
2. How China's Singles Day Holiday Sold Out TIME magazine, November 11, 2014
Press Contacts:
Marc Kruskol / Alyson Dutch
Brown + Dutch PR, Inc, 310.456.7151
Email
SOURCE Dealmoon.com
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article