Deep Eddy Vodka's Rapid Growth Trajectory Recognized by Impact Magazine 2014 Hot Brand Award

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Mar 25, 2015, 08:05 ET

AUSTIN, Texas, March 25, 2015 /PRNewswire/ -- Deep Eddy Vodka, the nation's fastest growing vodka brand, was honored with a 2014 Hot Brand Award from Impact magazine, a leading spirits industry magazine published by M. Shanken Communications (publisher of Wine Spectator, Market Watch, Whisky Advocate and Cigar Aficionado).

The Hot Brand Award honors the fastest growing spirits brands with depletions above 200,000 cases in conjunction with achieving double-digit sales growth. Deep Eddy Vodka, a line of premium vodka made with real ingredients and all-natural flavors, was the fastest growing brand among 17 award recipients and the only brand achieving triple digit growth with an impressive 117 percent growth rate in 2014.

"Consumer response to Deep Eddy Vodka has been extremely positive and we have seen our sales continue to accelerate in the short term," stated Eric Dopkins, CEO of Deep Eddy Vodka. "From our modest beginnings in 2010, we just experienced our fifth consecutive year of triple digit growth. Achieving the Hot Brand Award was a milestone our leadership team envisioned in a 2013 planning meeting when we were just 60,000 cases. We are truly excited that we accomplished this goal so quickly."

The brand continues to experience strong growth in 2015 with the launch of Deep Eddy Lemon Vodka, made with real California lemons. Dopkins added, "Our new Lemon vodka has been a stellar success so far in Q1 of 2015. We anticipate Lemon achieving more than 100,000 9L cases in 2015, helping drive Deep Eddy Vodka towards 700,000 9L cases in 2015."

Deep Eddy Vodka will receive the Impact Hot Brand Award at the 2015 Wine and Spirits Wholesalers Association (W.S.W.A.) conference in April.

To learn more about Deep Eddy Vodka, visit www.deepeddyvodka.com.

ABOUT DEEP EDDY VODKA

Deep Eddy Vodka, a premium spirits company based in Austin, Texas, was founded in 2010 by two local entrepreneurs with a background in beverage and spirits, Clayton Christopher (creator of Sweet Leaf Tea) and Chad Auler (creator of Savvy Vodka). Deep Eddy is recognized for its unique production process and use of real, premium ingredients in its line-up of flavors. All Deep Eddy products are distilled in small batches at its state-of-the-art Texas distillery. The company's line of products include: Deep Eddy Straight Vodka, Deep Eddy Sweet Tea, Deep Eddy Ruby Red, Deep Eddy Cranberry and Deep Eddy Lemon. Deep Eddy Vodka is available in stores in all 50 states. More information on the company can be found at www.deepeddyvodka.com or www.facebook.com/deepeddyvodka

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SOURCE Deep Eddy Vodka