BEIJING, Nov. 13, 2015 /PRNewswire/ -- On November 13th, DHgate.com signed a strategic cooperation agreement with Authenticateit, aiming to protect global buyers when purchasing authorized products.
In recent years, cross border e-commerce has developed to a point where qualified platforms should provide comprehensive and professional services to customers in order to guarantee trust before transactions.
The strategic cooperation with Authenticateit is to provide the product on DHgate.com's platform with a unique GS1 Datamatrix code as the unique ID for the product. Authenticateit cloud based track and trace system tracks product throughout the whole transaction cycle from production to the point of sale.
A free Authenticateit mobile app enables buyers to scan products Datamatrix code to instantly verify if product is genuine as well as to access detailed product information. This implementation solves the major concerns on both the buyers' and sellers' side. This not only increases consumer confidence and credibility of the products, but also it helps with combating fake and counterfeit production. It boosts the trust in made in China products that enter the global markets.
DHgate is the first mover and the biggest cross border B2B e-commerce marketplace in China. We aim to provide global buyers with quality products at competitive prices. Founded in 2004, DHgate.com has approximately 10 million global buyers from 230 countries and regions, with 1.2 million global sellers offering 33 million product listings. Our business enables buyers to directly access global manufacturers of the world's top brands with the richest product selections. DHgate is currently engaged in multiple business, such as international logistics, cross border payment, internet financing, etc. Offering DHgate overseas warehouses in the US, 48 hour delivery and convenient product returns & refunds provide great convenience to US buyers @ http://www.dhgate.com/
Authenticateit is a complete traceability and serialization system built on industry standards (EPCIS) helping brands to address counterfeiting and grey imports of their products. Authenticateit also acts as a powerful consumer engagement, marketing loyalty platform.
System front end is a free smartphone app that alerts consumers if a product is potentially unsafe, unauthorized or counterfeit - simply by scanning the product's unique barcode. It is devoted to retailing, e-commerce, logistics, and other major fields. Authenticateit enables consumers to make more informed product decisions prior to purchasing; as well as empower brands to have the opportunity to trace questionable transactions and take action accordingly.