Direxion Launches Three Single-Inverse ETFs

BOSTON, March 23, 2011 /PRNewswire/ -- Direxion, a pioneer in providing alternative investment strategies to sophisticated investors, is pleased to announce the launch of three new Direxion Shares ETFs to its existing lineup of multi-directional funds.

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The new ETFs include three Bear index funds that seek 100% of the inverse of the daily performance (before fees and expenses) of the Barclays Capital U.S. Aggregate Bond Index, NYSE 7-10 Year Treasury Bond Index, and NYSE 20-Year Plus Treasury Bond Index. There is no guarantee that the new ETFs will achieve their objectives.

Direxion's new Bear 1x ETFs, while not leveraged to a multiple greater than 1, do seek daily investment objectives and are therefore still subject to compounding.  The funds are intended for use only by sophisticated investors who understand the risks associated with seeking daily investment results and plan to actively monitor and manage their positions in the funds.  

"Our new 1x bear funds provide investors with an inverse play on interest rates.  Investors now have the option to offset rate movements with 100% inverse exposure with the 1x bear funds.  We also continue to offer exposure of 300% with our 3x 7-10 Year (TYD, TYO) and 20-Year Plus  Treasury (TMF, TMV) Bull and Bear funds. They can also pursue broader inverse exposure to bonds through the Daily Total Bond Market Bear ETF," said Dan O'Neill, Direxion Shares' President. "With the rising concern from investors about hedging fixed-income positions in their portfolios, we think these funds are timely. As we continue to expand our lineup, we're focused on helping sophisticated investors capitalize on near-term directional movements while providing exposure to the various markets in which investors have high levels of interest."

The three new Direxion funds are:

To request more information about Direxion, or to speak to a member of the Direxion team, please contact Jaime Doyle at 973-400-1341 or [email protected].

About Direxion

Direxion Funds and Direxion Shares, managed by Rafferty Asset Management, LLC, offer leveraged index funds, ETFs and alternative-class fund products for investment advisors and sophisticated investors who seek to effectively manage risk and return in both bull and bear markets. Founded in 1997, the company has approximately $7.5 billion in assets under management as of 12/31/10. The company's business model is built on continuous product innovation, exceptional customer service and a commitment to building strategic relationships with distribution partners. For more information, please visit www.direxionshares.com.

Disclosure:

An investor should consider the investment objectives, risks, charges, and expenses of Direxion Shares carefully before investing. The prospectus and summary prospectus contains this and other information about Direxion Shares. To obtain a prospectus or summary prospectus, please visit www.direxionshares.com. The prospectus and summary prospectus should be read carefully before investing.

The Funds are designed to be utilized only by sophisticated investors, such as traders and active investors employing dynamic strategies. Such investors are expected to monitor and manage their portfolios frequently. Investors in the Funds should: (a) understand the consequences of seeking daily investment results, (b) understand the risk of shorting, and (c) intend to actively monitor and manage their investments. (c) intend to actively monitor and manage their investments..

Investing in the funds may be more volatile than investing in broadly diversified funds. The risks associated with the funds are detailed in the prospectus and summary prospectus which include adverse market condition risk, adviser's investment strategy risk, asset backed securities risk,  concentration risk, counterparty risk, credit and lower-quality debt securities risk, equity securities risk, currency exchange risk, daily correlation risk, daily rebalancing and market volatility risk, early close/trading halt risk, depository receipt risk, debt securities risk, interest rate risk, intraday investment risk,  inverse correlation risk, leverage risk, liquidity risk, market risk, non-diversification risk,  shorting risk,  tracking error risk, market timing activity and high portfolio turnover risk, mortgage backed securities risk,  valuation time risk, derivatives risk, negative implications of daily goals in volatile markets risk,  wholly-owned subsidiary risk, tax and distribution risk, options and futures contracts risks, Debt Instrument Risk, Gain Limitation Risk, Regulatory risk, Risks of investing in other companies and ETFs, U.S. Government Securities Risk, and Special Risks of Exchange-Traded Funds.

Distributed by: Foreside Fund Services, LLC.

SOURCE Direxion