EG Capital Advisors signs deal with Agon Ltd to become sponsor of FIDE World Chess Championship Match 2016
NEW YORK, Sept. 15, 2016 /PRNewswire/ -- EG Capital Advisors, the global holding company which, through its subsidiaries, advises the equivalent of over 3 bln USD of assets and provides retail and institutional clients with investment opportunities in multiple asset classes including publicly listed equity securities, private equity, fixed income and real estate has become the second major sponsor of FIDE World Chess Championship Match 2016 in New York.
The deal underlines the growing commercial appeal of chess to international business sponsors.
Michael Stanton, Member of EG Capital Supervisory Board and founding partner, said: "I am very proud that EG Capital is becoming part of the story of chess at a pivotal and exciting time in the sport's development."
"EG Capital is a very young and fast growing company and the World Chess Championship is the perfect vehicle for us to increase our brand awareness in key markets around the world. Chess is played and followed avidly by over 600 million people worldwide and I look forward to being able to introduce our business to this incredible audience."
Ilya Merenzon, Chief Executive of Agon Ltd, the commercial rights holder to the World Chess brand said: "I am delighted that in EG Capital, an asset manager that shares out commitment to innovation, we have a global partner which shares our vision for the transformation of chess as a global sport."
EG Capital Advisors provides fixed and customised financial strategies on global and emerging public markets that span major investment classes including equity, fixed-income and multi-asset capabilities. The company also has a thriving private equity business, specialising in pre-IPO finance, small and mid-cap acquisitions and with a particular focus on the fin tech, technology and biotech sectors.
The global business joins PhosAgro, the global fertiliser and nitrates group, as a main sponsor for the eagerly awaited World Chess Championship Match in New York, which is taking place between 11-30 November.
Details of how to watch the contest online are worldchess.com/nyc2016.
About FIDE:
The World Chess Federation or Fédération Internationale des Echecs, (FIDE), is recognised by its members and the International Olympic Committee as the international federation in the domain of chess, the supreme body responsible for the sport of chess and its Championships. FIDE has the sole rights to organise the World Chess Championships and the Chess Olympiads.
About World Chess by Agon Limited:
Agon Limited is the official partner of the World Chess Federation (FIDE) and owner the World Chess brand as well as commercial rights holder to the FIDE World Chess Championship cycle. The company aims to develop and commercialize chess, create favorable environment for partners, players, and brands, and to significantly expand the broadcast coverage of the sport.
About EG Capital Advisors
EG Capital Advisors is an international holding providing retail and institutional clients with investment capabilities that span multiple assets classes including publicly listed equity securities, private equity, fixed income and real estate. With assets under management of over USD 3 bn, EG Capital Advisors offers fixed and customized investment solutions worldwide and deep expertise in emerging markets.
Web site: http://egcapitaladvisors.com/
Video - http://www.youtube.com/watch?v=xzn1cgZm0Gg
Photo - http://photos.prnewswire.com/prnh/20160915/408375
SOURCE Agon Limited
Share this article