Epson to Host Second Digital Couture Event During Fashion Week in New York

High-Fashion Runway Show Spotlights Innovative Digital Textile Printing

01 Feb, 2016, 03:01 ET from Epson America, Inc.

LONG BEACH, Calif., Feb. 1, 2016 /PRNewswire/ -- Epson, a global leader in printing technology, today announced it will host its second annual Epson Digital Couture event on Feb. 9 in advance of Fashion Week in New York City. Showcasing 11 designers' collections from North and Latin America created using Epson's state-of-the-art textile printing solutions, this runway experience is built around the theme "Harmony and Peace through Fashion." The Epson Digital Couture event will showcase the design freedom, efficiencies and capabilities of Epson's digital printing technologies for the fashion and textile industry.

Following its 2015 acquisition of For.Tex, a leader in the sales and marketing of textile inks, and leveraging its ongoing partnership with Robustelli, a company specializing in the development, manufacturing and sales of digital textile printers, Epson will also showcase an assortment of high-quality textile samples during the event. These relationships uniquely position Epson to further accelerate the growth of the global textile printing business.

"Digital technology has changed every industry it's touched, and now it's revolutionizing the fashion industry," said Keith Kratzberg, executive vice president, Epson America. "The Epson Digital Couture event will showcase the amazing creative potential and stunning color reproduction that designers are able to achieve using Epson's textile printing technology. Today this is a $7.5 billion market projected to grow more than 34 percent worldwide1, and a tremendous opportunity for Epson and its partners."

Epson dye-sublimation and direct-to-garment technologies enable limitless design possibilities across the textile and fashion industry. The end result is original prints of the highest quality unique to each designer on fabrics that can define and convey their signature style. The second annual Epson Digital Couture event will showcase the design capabilities through the featured collections of designers from North and Latin America:

  • Chloe Trujillo from Los Angeles, Calif.
  • Cristina Ruales from Brooklyn, N.Y.
  • Fabrizzio Berrocal from Costa Rica
  • GM by Gustavo Moscoso from Ecuador
  • Kaleidoscopic by María de Lourdes Ramírez and Isabel Navarro Landa from Mexico
  • LENERD by Felipe Santamaría Luque from Colombia
  • Matías Hernán from Chile
  • Ossira by Agostina Orlandi and Ludmila Osikovsky from Argentina
  • Pionier by Janet Ríos and Carmen Artica from Peru
  • Santika by Danny Santiago from Miami, Fla.
  • Tigresse by Fabio Yukio from Brazil

"For the second year in a row, the Epson Digital Couture event showcases how today's fashion designers are leveraging innovative printing technologies to bring their creative visions to life," said Agustin Chacon, Epson America's vice president of international marketing. "Epson's digital textile printing technologies provide fashion designers with the flexibility to produce ultra-creative designs."

More about Epson Digital Textile Printing Solutions

Epson's dye sublimation and direct-to-garment printing allow entrepreneurs and established fashion brands to print on a variety of fabrics in real-time, including cotton and synthetic fibers, for a new level of creative freedom.

  • The Epson SureColor® F-Series dye sublimation printing technology provides designers an accessible means to bring their ideas and inspiration to life with unsurpassable quality. The SureColor F-Series leverage Epson UltraChrome® DS ink with an all new high density Black ink to deliver black density with better tonal transitions and grayscale, plus rich colors and smooth gradations onto fabric. Including a Wasatch SoftRIP workflow with specialty features for textile and fashion printing, the SureColor F-Series enables designers to create and print original designs with greater flexibility and control.
  • The Epson SureColor F2000 Series direct-to-garment (DTG) ink jet printers deliver industrial-level production, image quality, and reliability. With the ability to print directly onto garments ranging from 100 percent cotton to 50/50 fabric blends, the SureColor F2000 offers fashion entrepreneurs a quality, affordable printing solution. The Epson SureColor F2000 Standard Edition is a high-speed CMYK-only model and the White Edition offers the added benefit of white ink for printing on dark or color fabrics.

"Epson's Digital Couture event fuses technology, style and culture that represents the Epson brand," said Lucie Milanes, Epson America's director of marketing strategy and communications. "The designs showcased are magnificent examples of how digital textile printing is having a profound impact on today's global fashion industry."

Fashion designers and professionals interested in learning more about Epson's digital printing technologies can visit www.proimaging.epson.com.

About Epson

Epson is a global technology leader dedicated to driving innovations and exceeding customer expectations in printing, visual communications, quality of life and manufacturing. Epson's lineup ranges from inkjet printers, printing systems and 3LCD projectors to industrial robots, smart glasses and sensing systems and is based on original compact, energy-saving, and high-precision technologies.

Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises nearly 72,000 employees in 93 companies around the world, and is proud of its contributions to the communities in which it operates and its ongoing efforts to reduce environmental burdens.

Epson America, Inc., based in Long Beach, Calif., is Epson's regional headquarters for the U.S., Canada, and Latin America. To learn more about Epson, please visit: epson.com. You may also connect with Epson America on Facebook (facebook.com/Epson), Twitter (twitter.com/EpsonAmerica), YouTube (youtube.com/EpsonAmerica), and Instagram (instagram.com/EpsonAmerica).

1 InfoTrends 2014-2019 Digital Textile Forecast

Note: EPSON, SureColor and UltraChrome are registered trademarks and EPSON Exceed Your Vision is a registered logomark of Seiko Epson Corporation. All other product brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these marks.

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SOURCE Epson America, Inc.



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