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      EventCamp National Launches Hybrid Conference via Partnership with Sonic Foundry Event Services

      Second annual 'un-conference' to be live-streamed with Mediasite


      News provided by

      Sonic Foundry, Inc.

      Jan 31, 2011, 10:43 ET

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      MADISON, Wis., Jan. 31, 2011 /PRNewswire/ -- EventCamp will partner with Sonic Foundry, Inc. (Nasdaq: SOFO), the recognized market leader for rich media webcasting and knowledge management, to extend the reach of EventCamp National, a hybrid conference designed for meeting professionals taking place at Catalyst Ranch in Chicago, IL., February 11-13.

      This bar-camp style event is designed for event professionals who are interested in learning how they can create hybrid meetings, conferences and special events with the integration of technology and new media. In keeping with the hybrid theme, attendees unable to travel to Chicago for the in-person event will have several opportunities to participate virtually in real-time via Mediasite webcasts and social media streams such as Twitter. The hashtag for the event is #ECNC.

      "EventCamp is an experiment in event planning. We are very excited to bring together high-quality speakers in an interactive format with the goal of helping the event industry advance to the next level of event production," said Jessica Levin, president and chief connector of Seven Degrees Communications, and EventCamp founder. "Additionally, we are thrilled to be able to deliver the content of the meeting to a remote audience through the live Mediasite webcast."

      Among the featured speakers are leading voices in new media, including Chris Brogan, Liz Strauss and Hank Wasiak. Erica St. Angel, vice president of marketing for Sonic Foundry, will be presenting an industry hot topic session, "Hybrid Events: Choose Your Own Adventure."

      For those attendees that enjoy what they hear during keynote presentations, special "continue the conversation" sessions have been planned, giving participants the opportunity to expand upon ideas that they just heard. All three tracks of EventCamp presentations will be recorded via Mediasite and available on-demand for free viewing at www.sonicfoundry.com/ecnc.

      To register visit http://ecnc2011.eventbrite.com/. The cost to attend is $149 which covers a welcome reception on Friday, February 11 and educational sessions on Saturday and Sunday.  Individuals attending virtually will find a link at www.eventcamp.org.

      EventCamp was founded by Christina Coster with support from, Jeff Hurt, Jessica Levin, Michael McCurry and Mike McAllen. The first event took place in February 2010 in New York. Since then breakout groups have created regional EventCamps, including EventCamp Twin Cities.

      The conference will be webcast by Sonic Foundry's Event Services, a leading provider of webcasting for blended conferences and high-profile training events. The group supplies technical webcasting services and expertise to organizations who seek to complement their conference or event with viewing over the web. Since its launch in January 2007, the Event Services group has provided live and on-demand webcasting for clients ranging from Fortune 500 corporations and university associations to sporting events and charitable organizations.

      About Sonic Foundry®, Inc.

      Sonic Foundry (NASDAQ: SOFO, www.sonicfoundry.com) is the global leader for rich media webcasting and knowledge management, providing enterprise communication solutions for education, business and government. Powered by Mediasite, the patented webcasting platform which automates the capture, management, delivery and search of lectures, online training and briefings, Sonic Foundry empowers people to transform the way they communicate. Through the Mediasite platform and its Event Services group, the company helps customers connect a dynamic, evolving world of shared knowledge and envisions a future where learners and workers around the globe use webcasting to bridge time and distance, accelerate research and improve performance. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

      Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

      SOURCE Sonic Foundry, Inc.

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