Ezaki Glico Aiming to Set a Guinness World Record™ Title with Pocky Photos

IRVINE, Calif., Nov. 3, 2014 /PRNewswire/ -- In celebration of November 11 as "The Day of Pocky & Pretz," Ezaki Glico, maker of the Pocky brand of snack products, has launched an official challenge to garner a GUINNESS WORLD RECORDS^TM Title for the "Largest Online Photo Montage of Cookies/Biscuits."

Photo - http://photos.prnewswire.com/prnh/20141102/156034

Glico is asking Pocky fans to submit a photo that includes a Pocky or Pretz to a dedicated website for the quest. If the company succeeds, everyone who submitted a photo will receive an official online proof of participation from GUINNESS WORLD RECORDS^TM. In addition, the participant can purchase an official personalized GUINNESS WORLD RECORDS^TM certificate from the GUINNESS WORLD RECORDS^TM website.

"Pocky and Pretz resemble the number 1 so every November 11 (11.11), Ezaki Glico holds a customer appreciation day of fun events and promotions," said Shunsuke Nakai, President of Glico USA.  "This is the first year we've tried for a GUINNESS WORLD RECORDS^TM title and with the support we have around the globe I'm sure we'll succeed." November 11 has been officially certified in Japan by the Japan Anniversary Association, and is registered as a commemorative day.

Glico fans can submit their photos on the website: http://photo.pocky.jp/en/. Each photo must clearly show a Pocky or Pretz in it.

The Pocky U.S.A. Facebook page posts information about the brand. (https://www.facebook.com/Pocky)

Ezaki Glico U.S.A. corporate offices are in Irvine, CA and they adhere to the Glico philosophy "A Wholesome Life in the Best of Taste." Please visit the website glicousa.com.

About Pocky

Pocky was developed when the idea was suggested of coating the already popular Pretz pretzel-like stick snack treat with chocolate. At first, the sticks were manually dipped leaving an uncoated portion at one end so that they could be held without having to worry about the fingertips becoming soiled. As demand increased, however, manual processing could no longer keep up. As a result, the innovation and creativity of engineers was fired up to develop a "Glico-Original" manufacturing plant. Pocky flavors in the U.S. are Chocolate, Strawberry, and Matcha. Pejoy is a new brand in the U.S.

About Ezaki Glico

Ever since the launch in 1922 of the nutritious, fortified Glico caramel in its distinctive red box, the business activities of Ezaki Glico Co., Ltd. adhered to the corporate philosophy of "Enhancing Public Health Through Food." Upon the 70th anniversary of the Glico Group in 1992, this same spirit and dedication was incorporated into the revised corporate philosophy of "A Wholesome Life in the Best of Taste."

Glico caramel – the company's first product – incorporates the innovative creativeness of Mr. Ri-ichi Ezaki, the company's founder. Ever since the beginning, the entire staff has likewise been heartily dedicated to further enhancing people's health and quality of life. This has led to the expansion of business lines beyond confectionery to include ice cream products, processed foods, desserts, milk products, baby formula, food ingredients, and raw materials for cosmetic and health products.

SOURCE Ezaki Glico