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FaceCake Releases First Augmented Reality Shopping App for Jewelry

Dangle Earring App Makes It Easy to Find, Try and Buy Statement Styles

FaceCake Marketing Technologies Logo (PRNewsFoto/FaceCake Marketing Technologies)

News provided by

FaceCake Marketing Technologies, Inc.

May 09, 2018, 09:10 ET

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CALABASAS, Calif., May 9, 2018 /PRNewswire/ -- FaceCake, the Augmented Reality shopping platform innovator, introduces Dangle AR, the first-of-its-kind iOS mobile app for earrings.

Dangle solves the biggest digital shopping challenges for earrings: actual size and how shape and color fit the user's personal style. Dangle uses proprietary Artificial Intelligence (AI) algorithms for relative sizing and placement, while users can virtually Try-On earrings in real time as though they're looking in a mirror with a realism not seen before.

Dangle features a curated set of statement earrings from the hottest brands, with gemstones and metals that shine and sparkle in stunning, photorealistic detail, mimicking real world movement with the first 3D real time physics for retail products in mobile. Dangle users can also Try-On celebrity red carpet styles and receive recommendations with FaceCake's Visual Search to "Get the Look for Less," allowing shoppers to purchase similar earrings. 

"With Dangle people can shop for earrings easily and with confidence, virtually trying them on to see how the actual size of the latest styles look on them, not just on a model or in a product image," says FaceCake founder and CEO Linda Smith. "This delivers the personalization shoppers are looking for."

Dangle features:

  • Ability to virtually Try-On jewelry in an Augmented Reality environment
  • Lifelike movement and relative sizing for accurate and personalized shopping experience
  • Discover new products with Dangle's curated Jewelry Box
  • Try-On celebrity earring styles from the red carpet and "Get the Look" for less
  • Social shopping - share with friends or buy favorites with built-in purchase option
  • Omni-channel availability

Watch the Dangle video: http://videos.facecake.com/FaceCake.DanglePressReleaseShort/

Download the app: https://itunes.apple.com/us/app/dangle-ar/id990901297?mt=8

About FaceCake
FaceCake Marketing Technologies, Inc., creator of Swivel®, Swivel® Close-Up, CAKE AR™, ShadeScout®, GlamScout™, and more, is a leader in augmented retail with a personalized targeted marketing platform. Combining patented technologies with intuitive user interfaces, FaceCake's innovations in Try-On allow consumers to virtually try products on their own images in real time, while instantly providing relevant product recommendations for superior personalization. With billions of product Try-Ons, FaceCake is expert at eliminating traditional shopping barriers. FaceCake's shopping platform is cross-device compatible, making it accessible from anywhere. The privately held company is based in Calabasas, CA.


 

SOURCE FaceCake Marketing Technologies, Inc.

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