FCA US LLC Reports February 2016 U.S. Sales Increased 12 Percent; Best February Sales Since 2006

Mar 01, 2016, 08:00 ET from FCA US LLC

AUBURN HILLS, Mich., March 1, 2016 /PRNewswire/ --

  • 71st-consecutive month of year-over-year sales gains
  • Jeep® brand sales up 23 percent; best February sales ever
  • Jeep Cherokee, Jeep Wrangler, Jeep Patriot, and Jeep Compass record their best February sales ever
  • Dodge brand sales up 12 percent; Dodge Journey and Dodge Challenger log their best February sales ever
  • Ram pickup truck posts best February sales ever

FCA US LLC today reported U.S. sales of 182,879 units, a 12 percent increase compared with sales in February 2015 (163,586 units), and the group's best February sales in 10 years.

The Jeep®, Dodge and Ram Truck brands each posted year-over-year sales gains in February compared with the same month a year ago. The Ram Truck brand's 27 percent increase was the largest sales gain of any FCA US brand during the month. The group extended its streak of year-over-year sales gains to 71-consecutive months.

"Continued strong consumer demand for our Jeep vehicles drove the Jeep brand to its best February sales ever, while our Ram pickup truck and Ram vans recorded their best February sales ever," said Reid Bigland, Head of U.S. Sales. "Overall, FCA US realized its best February sales in 10 years and our 71st-consecutive month of year-over-year sales increases."

Nine FCA US vehicles set records in the month of February, including four Jeep brand vehicles. The Jeep Cherokee, Jeep Wrangler, Jeep Patriot, and Jeep Compass each posted their best February sales ever. In addition, the Ram pickup truck, the Ram ProMaster and Ram ProMaster City vans, and the Dodge Journey crossover and Dodge Challenger muscle car each posted their best February sales ever.

FCA US finished the month of February with an 88-day supply of inventory (673,494 units). U.S. industry sales figures for February are internally projected at an estimated 17.9 million units Seasonally Adjusted Annual Rate (SAAR).

Ram Truck Brand
Ram Truck brand sales, which include the Ram pickup, Ram ProMaster, and Ram ProMaster City, were up 27 percent in February, the brand's best February sales since 2002. Ram pickup truck sales were up 23 percent last month, its best February sales ever. U.S. News & World Report last month named the 2016 Ram 1500 the "Best Full-size Truck for the Money." It was the third year in a row that Ram's half-ton entry has won the award. Both the Ram ProMaster and Ram ProMaster City vans recorded their best February sales ever. The Ram Truck brand unveiled the 2017 Ram Power Wagon last month at the Chicago Auto Show. The new Power Wagon features a number of off-road-specific enhancements, including a unique suspension with more than two inches of lift, locking differentials and a 12,000-lb. winch, giving it a significant advantage over all production pickups.

Jeep® Brand
Jeep brand sales were up 23 percent in February, the brand's best February sales ever and its 29th-consecutive month of year-over-year sales gains. The Jeep brand has set a sales record in every month dating back to November 2013. The Jeep Cherokee, Jeep Wrangler, Jeep Patriot and Jeep Compass each recorded their best February sales ever. The Compass' 54 percent increase was the largest year-over-year percentage gain of any Jeep brand vehicle in the month. The Jeep Grand Cherokee's 12 percent increase marked its best February sales since 2005. Sales of the Jeep Renegade, the brand's newest entry in its product lineup, were up 6 percent compared with the previous month of January. For a second-consecutive year, the Jeep Wrangler Unlimited last month earned Kelley Blue Book's lowest "5-Year Cost to Own Award" in the mid-size SUV/crossover category.

Dodge Brand
Dodge brand sales were up 12 percent last month, the brand's best February sales since 2014 and its third-consecutive month of year-over-year sales gains. Sales of the Dodge Journey were up 3 percent, the crossover's best February sales ever. The Dodge Challenger muscle car also turned in its best February sales ever. The Dodge Grand Caravan's 95 percent increase was the largest percentage sales gain of any Dodge brand vehicle in the month and its best February sales since 2012. The 2016 Grand Caravan last month earned the Kelley Blue Book "5-Year Cost to Own Award" in the minivan/van category for the second time in three years. The Dodge Durango's 22 percent increase was its best February sales performance in 10 years. The 2016 Durango is getting two new appearance packages in time for spring: Brass Monkey and Anodized Platinum. These new appearance packages will start arriving in dealerships in the second quarter of 2016.

FIAT Brand
Sales of the Fiat 500X – the latest addition to the FIAT lineup in North America – were up 52 percent in February, compared with the previous month of January.  FIAT brand sales, which include the Fiat 500, Fiat 500L, and 500X, were down 9 percent in February, compared with the same month a year ago. The Fiat 500 is highest-ranking City Car in J.D. Power's 2016 U.S. Vehicle Dependability Study. The FIAT brand has a new addition on the way this summer to its product lineup – the all-new 2017 Fiat 124 Spider. Paying homage to the original 124 Spider nearly 50 years after its introduction, the 124 Spider delivers the ultimate Italian roadster experience with driving excitement, technology and safety combined with iconic Italian design.

Chrysler Brand
Sales of the Chrysler Town & Country minivan were up 16 percent in February, the minivan's best February sales in eight years. Chrysler 300 sales were up 10 percent, the full-size sedan's best February sales in three years. Chrysler brand sales were down 26 percent in February, compared with the same month a year ago. Coming this spring is the all-new 2017 Chrysler Pacifica minivan, followed by the Pacifica Hybrid arriving in the fall of 2016. The Pacifica offers an all-new platform from the ground up which will provide more than 100 standard and available safety features making it the most comprehensive suite of safety features in the segment, including Surround View camera, which uses four cameras positioned around the vehicle to provide a bird's eye perspective of the vehicle and its surroundings.


 

FCA US LLC Sales Summary February 2016









Month Sales

Vol %

CYTD Sales

Vol %

Model

Curr Yr

Pr Yr

Change

Curr Yr

Pr Yr

Change

Compass

7,203

4,669

54%

12,292

8,986

37%

Patriot

10,637

10,280

3%

18,910

17,843

6%

Wrangler

13,234

12,911

3%

24,031

24,594

-2%

Cherokee

15,017

14,026

7%

30,364

29,180

4%

Grand Cherokee

15,380

13,756

12%

28,544

26,562

7%

Renegade

6,757

0

New

13,119

0

New

JEEP BRAND

68,228

55,642

23%

127,260

107,165

19%

200

6,597

15,805

-58%

11,797

29,962

-61%

300

4,809

4,356

10%

9,443

7,548

25%

Town & Country

9,650

8,341

16%

18,030

14,385

25%

CHRYSLER BRAND

21,056

28,502

-26%

39,270

51,895

-24%

Dart

6,771

7,407

-9%

11,519

15,543

-26%

Avenger

0

219

-100%

0

461

-100%

Charger

8,765

10,365

-15%

17,929

17,390

3%

Challenger

5,585

5,255

6%

10,670

9,847

8%

Viper

34

64

-47%

86

125

-31%

Journey

7,979

7,719

3%

16,435

14,760

11%

Caravan

12,262

6,293

95%

20,787

10,958

90%

Durango

5,855

4,793

22%

11,934

8,378

42%

DODGE  BRAND

47,251

42,115

12%

89,360

77,462

15%

Ram P/U

38,555

31,298

23%

68,493

59,916

14%

Cargo Van

1

940

-100%

1

2,041

-100%

ProMaster Van

2,983

1,627

83%

5,092

3,207

59%

ProMaster City

1,763

126

New

2,737

219

New

RAM BRAND

43,302

33,991

27%

76,323

65,383

17%

Alfa 4C 

49

47

4%

116

144

-19%

ALFA BRAND

49

47

4%

116

144

-19%

500

1,081

2,333

-54%

2,288

4,719

-52%

500L

365

956

-62%

734

1,825

-60%

500X

1,547

0

New

2,565

0

New

FIAT BRAND

2,993

3,289

-9%

5,587

6,544

-15%








TOTAL FCA US LLC

182,879

163,586

12%

337,916

308,593

10%








          TOTAL CAR

33,691

45,851

-27%

63,848

85,739

-26%

          TOTAL TRUCK

149,188

117,735

27%

274,068

222,854

23%








 

SOURCE FCA US LLC



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