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Florence, Orvieto and Taormina Unite to Host First Multi City Official July 4th Celebration From Italy in 2019
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News provided by

Dream Loud/4Ever Brand

Jul 03, 2018, 10:54 ET

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NEW YORK, July 3, 2018 /PRNewswire/ -- Building on the success of Orvieto4Ever, Dream Loud and 4Ever Brand, promoters of official July 4th Celebrations worldwide, announces three city celebrations united under the July 4th umbrella, Orvieto4Ever, Florence4Ever and Sicily4Ever. "Sicily4Ever" marks the first time the show will take the name and influence of an entire region.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8355651-4ever-shows-italy-2019/

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4Ever Brand announces Florence, Orvieto and Taormina, Sicily as locations for 2019 Official July 4th Celebrations
4Ever Brand announces Florence, Orvieto and Taormina, Sicily as locations for 2019 Official July 4th Celebrations
The Ancient Theater of Taormina will host the inaugural edition of Sicily4Ever on July 4th 2019. Hosting events for over two thousand years, the theater was originally built to honor the gods by the Greeks, the inventors of live entertainment in the third century BC and restored over 400 years later by the original innovators in live entertainment, the Romans.
The Ancient Theater of Taormina will host the inaugural edition of Sicily4Ever on July 4th 2019. Hosting events for over two thousand years, the theater was originally built to honor the gods by the Greeks, the inventors of live entertainment in the third century BC and restored over 400 years later by the original innovators in live entertainment, the Romans.
The City of Florence will host the inaugural edition of Florence4Ever on July 4th 2019 at the Artemio Franchi Stadium, the result of a pioneering sports and music partnership. "In addition to working with ACF Fiorentina, an organization that is on the short list of the most recognizable clubs in the world, Artemio Franchi gives 4Ever Brand the large commercial venue needed to complement our smaller historic locations" says Dallas Cody Barnett, Co-Executive Producer of the 4Ever concert series.
The City of Florence will host the inaugural edition of Florence4Ever on July 4th 2019 at the Artemio Franchi Stadium, the result of a pioneering sports and music partnership. "In addition to working with ACF Fiorentina, an organization that is on the short list of the most recognizable clubs in the world, Artemio Franchi gives 4Ever Brand the large commercial venue needed to complement our smaller historic locations" says Dallas Cody Barnett, Co-Executive Producer of the 4Ever concert series.
A redesigned stage plan providing more audience capacity will make its debut on July 4th, 2019 at the 5th edition of Orvieto4Ever at the Catheral (Duomo di Orvieto) in Piazza Duomo. Sitting at the intersection of spirituality, history and art, construction took over 300 years from start to finish being completed in 1591. Dream Loud Creative Director and 4Ever Brand founder Marco Bosco says "it is the perfect location for Jefferson's ideals and concepts of Creation and Equality to call home."
A redesigned stage plan providing more audience capacity will make its debut on July 4th, 2019 at the 5th edition of Orvieto4Ever at the Catheral (Duomo di Orvieto) in Piazza Duomo. Sitting at the intersection of spirituality, history and art, construction took over 300 years from start to finish being completed in 1591. Dream Loud Creative Director and 4Ever Brand founder Marco Bosco says "it is the perfect location for Jefferson's ideals and concepts of Creation and Equality to call home."

"These locations are significant symbols of art, history and culture," says Marco Bosco, Dream Loud's CEO and creator of 4Ever Brand. "The Taormina ancient theatre has continuously hosted live entertainment for two thousand years, the Orvieto Cathedral is the convergence of Art, History and Spirituality while Florence is the birthplace of the Renaissance. The symphonic aspects of the shows and the designing of each performance's material into cinematic experience which will untimely be televised is the unique foundation upon which this platform was built."

Florence4Ever features a pioneering sports and music partnership between Dream Loud and football club ACF Fiorentina. Fiorentina's stadium, Artemio Franchi will be the venue of Florence4Ever, other initiatives will follow throughout the year. Cody Barnett, 4Ever Brand's Chief Growth Officer says, "Fiorentina is one of the most recognized clubs in the world, essential to modern day culture and history of Florence.  Artemio Franchi complements the smaller historic locations, better supporting our partners needs and allowing for more people to attend these celebrations in person."   

Instrumental in planning have been Mayor Dario Nardella, and Council of Florence, Mayor Guiseppe Germani and Council of Orvieto and President Nello Musmeci and region of Sicily. 4Ever shows have been supported by the U.S. Government through the U.S. Embassy in Rome as well as have required various ecclesiastical permissions to use the Orvieto Cathedral. "We've conspicuously diverged as far as possible from the traditional music festival to attract entities that would normally not enter the entertainment space. Our common goal is using the conduit of entertainment to foster positive social impact that resonates beyond the music industry," says Aaron J. Braunstein, Dream Loud's COO.

The 4Ever Shows, merging top tier artists, symphony orchestra and historic locations to unite people under the values brought forth by the Declaration of Independence are produced and directed by Marco Bosco, executive produced by Bosco, Dallas Cody Barnett and Aaron J. Braunstein.  Past performers include Usher, Kacey Musgraves, Kevin Costner and Andrea Bocelli. The 2019 artist lineup will be announced in September.

SOURCE Dream Loud/4Ever Brand

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