Fitness media leader transforms existing content into e-Books with easy-to-use ePublishing platform

NEW YORK, Oct. 3, 2011 /PRNewswire/ -- Today, Gaiam, Inc., the leading distributor of lifestyle media in the fitness and wellness market, and Vook, an ePublishing industry leader, announced the release of 16 new yoga eBooks published with VookMaker, an easy-to-use ePublishing platform.

(Logo: http://photos.prnewswire.com/prnh/20110211/NY46360LOGO )

Gaiam released an initial series of e-books including 11 starring internationally acclaimed yoga guru, Rodney Yee. The e-books were featured last week in the Apple iBookstore through a special promotion, and are also available on the Amazon Kindle App.  

"Gaiam's ongoing goal is to make content readily available across all platforms therefore, this partnership with Vook is a natural evolution for us," says Bill S. Sondheim, President, Gaiam.  

"We are thrilled to work with such an established leader in the industry," he adds.

Using VookMaker, Gaiam is empowered to produce and monetize hundreds of e-books from their vast library of content.

"Gaiam is the leader in fitness and wellness publishing, and with VookMaker they become an innovator in transforming their successful videos into e-books," says Brad Inman, CEO, Vook.

"We are pleased Gaiam chose Vook as their platform of choice for this series and future e-book releases."

VookMaker, a digital publishing platform, is the easiest way to create, enrich and distribute eBooks. Vook is currently accepting pre-registrations for the VookMaker beta at http://www.vook.com

ABOUT VOOK

Vook has created the leading ePublishing platform, VookMaker. With VookMaker, it's easy to create and enhance great looking e-Books, distribute them to leading marketplaces, and track their  sales. The platform has created e-books for leading publishers and content owners including the Harvard Business Review, Google, and Hay House, and noted authors including Seth Godin, Anne Rice and Deepak Chopra. For more information and to join the VookMaker beta, please visit http://www.vook.com or contact matthew@vook.com for a consultation.

ABOUT GAIAM

Gaiam, Inc. (Nasdaq: GAIA) is a leading producer and marketer of lifestyle media and fitness accessories, with a 62,000 door retail distribution network, over 14,400 store within stores, a digital distribution platform and more than 8 million direct customers. With dominant share of the fitness and wellness market, Gaiam is dedicated to providing solutions for the many facets of healthy, eco-conscious living. The company's commitment to quality, coupled with a forward-thinking approach to merchandising and distribution, has allowed it to dominate the health and wellness category with celebrity talent Marisa Tomei, Valerie Bertinelli and Trudie Styler and fitness sensations Bob Greene, Rodney Yee, Mari Winsor and The Firm. In addition, the company releases non-theatrical programming focused on family entertainment under its exclusive licensing agreement with Discovery Communications and other licensing partners. For more information about Gaiam, please visit www.gaiam.com or call 1.800.869.3603.

SOURCE Vook

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