GovX Partners With MLB Advanced Media To Offer First Online Discounted Ticket Program For Military And Government First Responders

SAN DIEGO, July 2, 2013 /PRNewswire/ -- GovX, the leading online military and government discount shopping destination for U.S. Armed Forces and government agency personnel, today announced a partnership with MLB Advanced Media (MLBAM), the interactive media and Internet company of Major League Baseball, to launch an online verification ticketing service for members of the U.S. Military and government first responders. This new online authorization technology allows participating MLB teams to easily create or extend privileged ticketing programs and recognition events specifically for active, reserve, retired and veteran U.S. Military as well as those who serve and protect including police, fire, EMS and related federal, state and local government employees.

GovX.com operates one of the largest ecommerce networks exclusively serving verified military, law enforcement and government employees and their families. Once approved, users can enjoy privileged discounts on thousands of products and services for both active and off-duty lifestyles. To date, more than three million users have access to the GovX ecommerce network, which will be integrated for easy access to MLB team online ticket purchases. The GovX verification technology also will include special access to discounts on officially licensed merchandise through the MLB.com Shop as well as on MLBAM's out-of-market live video streaming subscription product, MLB.TV.

GovX will work with each participating MLB team to develop customized programs to further recognize military and first responders in their communities. According to Tony Farwell, president and co-founder of GovX, "Bringing America's favorite pastime to our military and first responders is a pronounced salute to the courage and bravery of those who risk their lives to protect and serve us and to their families who make extraordinary sacrifices on behalf of these heroes. We could not be more grateful to MLBAM for this bold move."

"The partnership with GovX is part of our ongoing commitment to honor and thank those who put their lives on the line every day to protect our nation and communities," said Noah Garden, EVP, Revenue, MLBAM. "We always are looking for ways to make the game more accessible to all audiences and this venture with GovX helps us forge new connections with a passionate fan base that is so deserving of our attention and support. We are proud to be offering this program."

GovX estimates that there are more than 45 million active, reserve, veteran and retired military, and active government first responders, along with their families, in the U.S. GovX brings existing partnerships with all major U.S. military branch associations and key law enforcement associations and their unions.

GovX offers multi-platform technology that will integrate seamlessly with each MLB team's online ticketing service. Members of the GovX network are verified to ensure sales are genuine and eliminate fraud. GovX also provides call-in support for customers who might need assistance.

About GovX
GovX.com is the leading online discount-shopping destination exclusively serving military and government first responders. GovX offers qualified members of the U.S. Armed Forces and those in related government agencies nearly 20,000 premium and select products and services for active and off-duty lifestyles at exclusive pricing well below retail. Members include active, reserve, veteran and retired military personnel, and those in police, fire, FBI, DEA, Border Patrol and related government agencies. For more information visit www.govx.com.

SOURCE MLB Advanced Media