HERSHEY'S® Milk and Milkshakes Announces Product Line Expansion

LYNNFIELD, Mass., Jan. 29, 2013 /PRNewswire/ -- HERSHEY'S® Milk & Milkshakes, a line of single-serve milk and milkshakes, announces the introduction of HERSHEY'S Special Dark® Milkshake to its premium line of single serve refrigerated products.  Along with the existing flavors, the Special Dark Dark Chocolate flavor will be available in 12 oz. single-serve, plastic bottles at retailers nationwide beginning in March 2013.  

(Photo: http://photos.prnewswire.com/prnh/20130129/NE49737 )

HERSHEY'S Milk and Milkshakes are made with real sugar and no high fructose corn syrup in a variety of flavors, including HERSHEY'S Lowfat Chocolate Milk, HERSHEY'S Creamy Chocolate Milkshake, HERSHEY'S Cookies n' Creme Milkshake, HERSHEY'S Strawberry Milkshake and new for 2013, HERSHEY'S Special Dark Dark Chocolate Milkshake.

HP Hood®, one of the nation's leading dairy processors, partnered with The Hershey Company to launch the line of Hershey-branded products in 2010. The products have been extremely well received in the marketplace and represent the quality and taste consumers expect from the Hershey's and HP Hood brands.

"We have been pleased with the success of HERSHEY'S Milk & Milkshakes to date and are excited to expand our product offerings," said Lynne Bohan, spokesperson for HP Hood LLC. "Special Dark continues to be a popular flavor and it was a natural progression of the line to add this flavor.  The addition of the Special Dark Dark Chocolate flavor allows us to further provide consumers with the authentic and delicious taste of chocolate for which HERSHEY'S is known."

More information on the products and availability can be found online at HersheysMilkandMilkshakes.com

About HP Hood LLC
Founded in 1846, today Hood is one of the largest branded dairy operators in the United States. Hood is the number-one dairy brand in New England, and Hood's portfolio of national and super-regional brands and franchise products includes Hood®, Crowley®, Simply Smart® Milk, Heluva Good!®, LACTAID®, BAILEYS® Coffee Creamers, HERSHEY'S ® Milk and Milkshakes,  and Blue Diamond Almond Breeze® Almond milks. For more information about Hood, please visit Hood.com. For more information about HERSHEY®'S Milk & Milkshakes, visit www.HersheysMilkandShakes.com.

SOURCE HP Hood LLC