HubSpot introduces new program to help Series A startups grow faster
HubSpot for Startups offers its software and education at startup-friendly costs for seed-stage and now Series A startups affiliated with their global network of accelerators, incubators, and venture capital firms.
CAMBRIDGE, Mass., Sept. 1, 2017 /PRNewswire/ -- HubSpot, a leading inbound marketing and sales software company, announced today the launch of HubSpot for Startups for Series A. The new program is a follow-on to the original HubSpot for Startups program, which was launched to seed-stage companies around the globe in 2016. In addition to receiving access to HubSpot's world-class education resources, Series A startups will also receive executive mentorship and a 50% scholarship on HubSpot marketing and sales software.
"We started HubSpot for Startups because we're passionate about supporting high-growth companies as they get off the ground. As a former startup ourselves, we understand the pain points and know that it takes more than just software to build a successful business," said Brian Halligan, co-founder and CEO of HubSpot. "With this new Series A program, we'll be offering startups the executive mentorship and support they need to go from startup to scale-up. We can't wait to see what they're able to achieve."
According to CB Insights, less than half of the US tech companies that raised seed rounds in 2008-2010 managed to raise a second round of funding. Less than a quarter of those that raised a second round went on to raise a fourth round, or Series C. With the advent of the internet and free or freemium sales and marketing tools, it's cheaper than ever to start a company. However, startups still struggle with taking their business to the next level.
"Starting your company is the easy part -- scaling it is what's hard. You've got all these Series A companies with a fresh injection of cash but no need to build a customer acquisition machine," said Larry Bohn, General Catalyst. "This program is going to give them a fast start on the right path."
"It's a pretty big deal in the startup world when you close your Series A round of financing, but from working with startups I've noticed that not many of them have deep go-to-market backgrounds needed to take their product to market and scale it," said David Skok, Matrix Partners. "This Series A program fills a unique gap in startup knowledge through its tools, education, and executive mentorship."
The program is currently in beta and is open to Series A startups that have received funding within the last six months from the top 100 VCs around the globe, as determined by CB Insights. All startups that join the program can fuel their marketing and sales growth entirely through HubSpot with access to assets like HubSpot's free CRM, dedicated consulting, 24/7 technical support, and more. The combination of software, support, and mentorship gives startups the tools they need to address the challenges of finding and acquiring customers.
"Marketing and sales are dirty words to many startup founders. They're product people. I get it. But the truth of the matter is: if you want your product to make an impact, marketing and sales are your best friends. They're your amplifier. They're your path to scale," said Pat Grady of Sequoia Capital. "This program with its education, mentorship, and platform is going to help more founders make an impact."
More than 2,000 startups and over 700 seed-stage partners across more than 50 countries have joined HubSpot for Startups since the launch of the program in 2016.
"HubSpot for Startups helped us build an inbound foundation that directly impacts our overall sales strategy. HubSpot is a command center, and as an admin it helps me measure ROI on every marketing activity or event," said Brad Beutler, Director of Marketing at Sigstr. "HubSpot easily connects to other platforms and tools we use, which has been huge for our team. I'd recommend HubSpot for Startups to any sales or marketing team looking to grow fast."
To learn more about HubSpot for Startups, including how to apply or get an accelerator or incubator involved, please visit www.hubspot.com/startups.
About HubSpot
HubSpot (NYSE: HUBS) is a leading inbound marketing, sales, and CRM growth stack. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 34,000 customers in more than 90 countries use HubSpot's award-winning software, services, and support to transform the way they attract, engage, and delight customers. HubSpot Marketing includes social media publishing and monitoring, blogging, SEO, website content management, email marketing, marketing automation, and reporting and analytics. HubSpot Sales enables sales and service teams to have more effective conversations with leads, prospects, and customers. HubSpot CRM helps sales teams organize, track, and grow their pipeline. All three platforms integrate right out of the box and are available for free to start. HubSpot has been named a top place to work by Glassdoor, Fortune, The Boston Globe, and The Boston Business Journal.
The company is headquartered in Cambridge, MA with offices in Dublin, Ireland (EMEA HQ); Singapore; Sydney, Australia; Tokyo, Japan; Berlin, Germany; and Portsmouth, NH.
SOURCE HubSpot
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