ideeli Names Katrina Szish Fashion and Lifestyle Contributor Acclaimed Style Expert to Play Key Role in Site's Broadcast and Editorial Holiday Campaign
NEW YORK, Nov. 8, 2010 /PRNewswire/ -- ideeli, Inc. (www.ideeli.com), the fastest-growing, members-only online shopping site in the United States, today announced that Katrina Szish will join the company this holiday season as a fashion and lifestyle contributor. Szish, a highly regarded and sought-after authority on lifestyle, entertainment, fashion, and beauty trends, is currently the style contributor for CBS News' "The Early Show," a correspondent for TBS' "Movie & A Makeover" and a regular guest on "The View," HLN's "Showbiz Tonight" and VH-1. In addition, she is editor-in-chief of the online fashion magazine, PinkMemo.com.
In this new role, Szish will work closely with the company's style and editorial teams to break down and demystify this holiday season's most important lifestyle, fashion, and beauty trends for ideeli's members, and serve as the company's primary broadcast spokesperson.
"As a fashion industry insider who understands today's consumer, Katrina will play an important role in providing our members with the best ideas for getting the most out of their holiday shopping experience," says Paul Hurley, CEO and founder of ideeli. "We feel confident that she will be a great addition to the team during this exciting time."
"The holiday season can be both thrilling and stressful for shoppers as they navigate a crowded and confusing retail landscape," says Katrina Szish. "ideeli already has built a reputation for providing members with a fun, friendly and relevant shopping experience. The holiday lineup will offer even more opportunities for the stylish and financially-savvy, and I look forward to contributing my own expertise to help eliminate the stress and focus on the thrill."
About Katrina Szish
After graduating from Harvard University with honors and completing an internship with CNN's "Style with Elsa Klensch" in New York City, Katrina landed at VOGUE, where she penned monthly trend columns and edited Vogue's Index. After leaving VOGUE she went on to occupy senior positions at GQ, US WEEKLY and INSTYLE magazines. Additionally, Szish served as anchor for ABC News Now and ABC News on MTV-U and as a columnist for ABCNews.com. She was also a freelance correspondent and writer for CNN.com and a contributor on "Tim Gunn's Guide to Style" and E!'s "The Daily 10" and "Fashion Police." Szish has covered fashion week internationally for print, broadcast, and online media since 1996, and she has covered the red carpet at the Oscars, Emmys and The Golden Globes since 2004.
ideeli, Inc is the fastest growing online members-only shopping site in the U.S. Launched in 2007, the company now has over 3.2 million members who enjoy limited-time sales events featuring products from over 600 brand partners across the categories of apparel, accessories, home, beauty, kids and travel. Each event is designed by ideeli editors to offer an exclusive shopping opportunity with new brands featured each day at up to 80% off.
For more information, please visit www.ideeli.com
SOURCE ideeli, Inc.