CVV+ is a dynamic, real-time, dual-factor authentication consumer solution that cardholders can implement to help prevent unauthorized use of their card. It works every place cards are accepted, online, over the phone, or at the point of sale, by generating a daily security code that only the cardholder knows, to be used in place of the static CVV code printed on the back of the card where required to complete a transaction.
A consumer survey conducted by Sparks Research found that consumers are increasingly interested in actively participating in protecting their accounts from fraud, as evidenced by independent research conducted by American Express and Tender Armor. Both studies highlighted consumer willingness to change their behavior in order to protect their personal financial information. In the Tender Armor research, 78 percent of consumers expressed a desire for more security when using their payment card, and 67 percent of consumers stated a willingness to utilize a dynamic CVV code, like CVV+, to get increase card security.
"Our mission is to alleviate consumer worry about fraud and the associated hassles of fixing the problem or waiting for a replacement card." said Madeline Aufseeser, CEO of Tender Armor. "Card issuers and banks risk losing consumer trust, accounts, brand equity and market share every time one of their payment cards is compromised. CVV+ reduces that risk while also reducing the chance of embarrassing mistaken card declines – an advent of fraud detection systems – through empowering cardholders across any payment method, thus creating stronger and more profitable long-term relationships. We are delighted that InComm, a recognized leader in the prepaid card industry, selected CVV+ to be part of their fraud prevention efforts."
InComm is a leading, global, technology-enabled network facilitating prepaid commerce and technology solution services. Since our founding in 1992, we have established an omnichannel commerce network that connects our distribution partners with our products and serves partners and consumers through more than 500,000 physical locations as well as through digital channels, including online, mobile and social. With 206 global patents, InComm is headquartered in Atlanta with a presence in more than 31 countries in North and South America, Europe and the Asia-Pacific region. Learn more at www.incomm.com or connect with us on www.twitter.com/incomm, www.facebook.com/incomm, www.linkedin.com/company/incomm or www.incomm.com/blog.
About Tender Armor, LLC
Based in Fort Lauderdale, FL, Tender Armor brings to market new technologies to prevent fraud on payment cards. Tender Armor is led by co-founder, and CEO Madeline K. Aufseeser, honored by Bank Innovation as an "Innovator to watch – Executive Shaping the Future of Banking". Tender Armor's premiere product, CVV+ is a real-time, dual-factor, out-of-band fraud prevention solution primarily for card-not-present (CNP) payment card transactions and was selected by Money2020 to participate in their StartUp180 Pitch event. CVV+ can also be utilized in any card present transactions requesting a CVV2 or payment card security code to complete the transaction. For more information, visit: www.tenderarmor.com or email firstname.lastname@example.org.
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