Intersect World LLC Partners With Skyhook Wireless to Provide Local Faves Social Location Framework on Radio for iPhone Platform

MANHATTAN BEACH, Calif., Sept. 22 /PRNewswire/ -- Intersect World LLC, a leading developer of mobile apps for the iPhone and Android platforms, today announced the integration and immediate availability of Skyhook Wireless' Local Faves social location framework across Intersect World's Radio platform for iOS. The first product to launch with Skyhook's Local Faves embedded is the flagship Radio app, followed by Radio Lite and the rest of the Radio family of Internet radio apps soon to be available on the iTunes App Store.

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Local Faves is a framework that brings the best engagement tactics from web and print, like location, stats and rankings, infographics, and social features to iPhone apps like Radio. By optimizing for mobile devices and providing seamless integration into Intersect World's Radio app, Local Faves adds engaging new features: Radio users are able to "check-in" with friends when playing any radio station, find nearby locations, and discover what favorite stations friends are playing.

"By giving our users access to Skyhook's Local Faves, we're able to provide them with a state-of-the-art social location framework, a first among the numerous Internet radio apps available on the iTunes App Store," said Marco Papa, principal of Intersect World LLC. "Today's social framework partnership with Skyhook Wireless continues the Radio for iPhone platform's momentum, which began earlier this year when we announced other partnerships with AOL's SHOUTcast, Icecast and RadioReference.com. Radio has been a TOP 20 Music app for over two years now, and this partnership will help us maintain that leading position."

"Social location features can make any app more engaging," said Ted Morgan, CEO of Skyhook Wireless. Features such connecting with other Internet Radio users, share station rankings and being notified when friends are playing your favorite stations are designed to foster a more addicted app user base. Skyhook's work with Intersect World LLC shows that any app, regardless of the type of content it serves, can benefit from social location features."

About Skyhook Wireless

Skyhook is the worldwide leader in location positioning, context and intelligence. In 2003, Skyhook pioneered the development of the Wi-Fi Positioning System to provide precise and reliable location results in urban areas. Today, Skyhook's Core Engine provides positioning to tens of millions of consumer mobile devices and applications. For more information visit www.skyhookwireless.com.

About Intersect World LLC

Founded in February 2008, Intersect World LLC is a leading developer of mobile applications for the iPhone and Android platforms.

SOURCE Intersect World LLC