Korea & China Mobile Game Market 2014 Research Reports
DALLAS, August 2, 2014 /PRNewswire/ --
MarketReportsOnline.com offers 'Mobile Game Market in Korea' and 'Mobile Game Market in China' 2014 research reports in its store. Spread across 38 and 46 pages respectively, these mobile gaming business intelligence reports are published in July 2014. Priced at US $ 1200 each, these reports can be purchased together or separately as per your research and data requirements.
Mobile Game Market in China 2014 research report says current Chinese mobile game market is at the growth stage since 2013. For the duration of 2010 to 2012, the revenue of China mobile game industry grew from US$ 150 million to US$ 540 million. The growth rate in the two years was 360%. The number of mobile game users grew from 30.2 to 89.1 million. The total growth rate was 295% in the two years. In 2013, Wechat, the most popular instant messenger in China, opened its game center and started the trend of SNS mobile game. The revenue of Chinese mobile game market grew 247% and reached US$ 1.87 billion. The number of Smartphone subscribers is estimated to be 518 million, which is 45% of total mobile phone users. The number of mobile game users grew 248% and reached 310.5 million.
The Chinese mobile game business mechanism includes three major sectors: developer, publisher, and app channels. There are a large number of developers in the market. Top 12 players accounted for 56.2% of the total market in 2013; The number one player is Tencent with 9.1% market share. Publishers became significant in the market due to increasing number of game developers. The top 5 had 72.3% of domestic distribution share in 2013. 500+ 3rd party app stores act as the major channel in China. Number one player, 360 mobile assistant, took 28% of market share in 2013. Rather than installing paid game, Chinese game players prefer to download free games and spend money while playing the game.
This research on China's mobile gaming industry gives an overview of the Chinese mobile game market as it stands today and details its evolution over the years. China is one of fastest rising country, driven by significantly increasing smartphone adoption. The report lists out not only the market structure, but also profiles and shares of key developers and publishers, and also provides Chinese mobile game user behaviour and key trends. Order a copy of this report at http://www.marketreportsonline.com/contacts/purchase.php?name=347510.
Mobile Game Market in Korea 2014 research report says the Korean mobile game industry stands at the late growth stage in 2014. In 2013, the number of smart phone users was 36.9 million (68% of total mobile phone users) and Kakao Talk became the most powerful distributor in the market mainly distributing simple and casual mobile games. In 2014, many foreign game companies including major Chinese ones have already entered or will enter the Korean market. With high quality of graphic and design, large-scale of RPG games have become popular. There are rising new game platforms such as BAND to compete with Kakao game platform.
In 2013, top 6 players took 86.3% of the total Korea mobile game market share. All the major players not only develop but also publish their own mobile games and ones developed by others. There are not many app channels for mobile game distribution. Since it launched its game platform in 2012, Kakao has dominated the mobile game distribution. Korean users consider mobile games free-of-charge and prefer to make payment to purchase game items during playing games or continue to play games after free-trials. 63% of mobile game users have experience in playing paid-mobile games or purchasing game items. 58.1% users spend less than KRW 5,000 per month, and 5.4% spend KRW 20,000~50,000.
The report highlights market entry barriers and challenges for foreign players in South Korea market and foreign players' case studies. The report would help foreign investors as well as mobile game developers that are looking for a depth of Korean market understanding and key entry barriers. Order a copy of this report at http://www.marketreportsonline.com/contacts/purchase.php?name=347509 .
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