"Life.io's solution gives insurers the capabilities and data to understand their policyholders in real time and generate the actionable intelligence necessary to adapt their business," said Karen Furtado, SMA Partner and head of the SMA Innovation in Action Awards program. "We congratulate Life.io for winning the Innovation in Action award for their digital policy engagement platform that expands the insurance value proposition."
"Life.io enables insurance carriers to engage with, deliver value to, and create meaningful relationships with their policyholders using personalized interactions; policyholders engage several times per week, instead of a couple of times per year. Through the value we deliver, policyholders provide us with exceptionally rich data about their needs, preferences, risks and life events," said Jon Cooper, CEO and Co-founder of Life.io. "In an industry where only 1 in 5 policyholders can name their carrier, our ability to build relationships and brand affinity is a game changer. With our level of engagement, we generate both the insights and data carriers need to evolve from a transactional and reactive relationship to become the policyholders' trusted partner, helping them achieve their life goals, while predicting and solving their needs at each stage of life."
"We are honored to have been recognized by SMA with this prestigious award."
For more information about this release, Life.io or how policyholder engagement can improve brand loyalty and streamline your underwriting, please visit the company website at www.life.io.
Founded in 2012, Life.io has become the leader in digital consumer engagement for the life insurance industry. Life.io has revolutionized how insurers engage with their employees, clients, and customers by creating a fun and rewarding environment where policyholders interact with their carriers to achieve physical, mental, and financial goals. Constant engagement allows Life.io to capture insights and life events, create brand champions, decrease policy risk, and streamline the underwriting process. Learn more at www.life.io.
VP of Marketing
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