Magic Leap Announces Expanded Role for Weta Workshop's Sir Richard Taylor

Named Arts Ambassador to China

02 Feb, 2016, 08:00 ET from Magic Leap, Inc.

DANIA BEACH, Fla., Feb. 2, 2016 /PRNewswire/ -- Magic Leap, Inc. ("Magic Leap") today announced an expanded role for Sir Richard Taylor, co-founder of the New Zealand-based Weta companies and Pukeko Pictures and CEO of Weta Workshop.

A founding director of the Magic Leap Board of Directors, Richard will also now serve as the company's Arts Ambassador to China, where he will focus primarily on building deep links between the Chinese creative community and Magic Leap. Richard has an extensive working relationship with China, having done business in the region for the past 17 years. This expanded role comes on the heels of Magic Leap's new funding news, also announced today.

"In the very early days, Richard provided an incredibly warm and creative environment for me to incubate the vision of what became Magic Leap, and this continues today," said Rony Abovitz, Founder, President and CEO of Magic Leap, Inc. "With almost two decades of experience building creative ties with China, Richard brings a deep understanding and respect for Chinese culture and art which will help Magic Leap accelerate our relationship-building in the country. Richard embodies chivalry, creativity, a deep sense of honor and friendship. He truly is a knight, both in spirit and in letter."

"Magic Leap holds the keys to new worlds for storytellers and creatives to play in," says Richard Taylor, co-founder and co-director of the Weta companies. "These are not born of print or film or TV, but rather, they are images and experiences, entertainment, education and information laid into our own reality. Our design team has fully embraced the possibilities of this new frontier. The unique possibilities of Magic Leap's Mixed Reality Lightfield have already sparked incredible creative evolutions within our company. The ability to design and create these new experiences is not just the future for entertainment; it has the potential to be the future of everything."

About Magic Leap, Inc.
Magic Leap is developing the next computing platform that will enable you to seamlessly combine and experience your digital and physical lives. Magic Leap is headquartered in Dania Beach, Florida, with locations in Santa Cruz, Los Angeles, Mountain View, Seattle, Austin, the UK, New Zealand, and Israel.

Media Contacts:
Andy Fouché
Head of PR and Government Affairs
Magic Leap, Inc.
afouche@magicleap.com
+1.206.697.3678

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SOURCE Magic Leap, Inc.



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