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Make a Change With QVC

Multimedia Retailer Declares May 20 National Makeover Day; Joins Forces with Its Vendor Community to Make Contribution to Dress for Success


News provided by

QVC, Inc.

May 17, 2010, 02:27 ET

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West Chester, Pa., May 17 /PRNewswire/ -- Spring may have already sprung, but it's never too late for new beginnings. QVC is declaring May 20 "National Makeover Day(SM)," a 24-hour celebration geared toward helping its customers make over their homes, looks and lives. QVC is also joining forces with its vendor community to help raise awareness for Dress for Success Worldwide, an international non-profit dedicated to helping disadvantaged women achieve economic independence, and will be making a collective contribution of $250,000 to the organization*.

As part of "National Makeover Day," QVC will give six deserving women from Dress for Success personal life makeovers -- including a beauty makeover from Bobbi Brown, financial makeover from Suze Orman, hair makeover from Chaz Dean and a fashion makeover from Bradley Bayou and Gretta Monahan. The transformations will be revealed live, throughout the day, on QVC, with the experts sharing how QVC's customers can achieve similar results from the comfort of their homes.  

"We wanted to create a day devoted to helping women create positive change in their lives. It's not just about changing your look -- it's about changing your outlook," said Claire Watts, QVC's president of U.S. Commerce. "We are thrilled to join forces with our vendor community to raise awareness for Dress for Success. Over the years, the organization has impacted the lives of so many women. We're honored we can play a part in helping them to continue these important transformations."

"Dress for Success helps disadvantaged women create their own life makeovers," said Joi Gordon, CEO of Dress for Success Worldwide. "Thanks to QVC, on May 20 people across the country will meet six of our most incredible success stories -- women who have changed their lives and now are poised to achieve their dreams."

QVC's National Makeover Day will mark a day of motivation, transformation and celebration, featuring a wonderful assortment of products and sharing the possibilities that each of them can unlock. Items include:  Bobbi Brown Downtown Beauty Six-Piece Collection, WEN by Chaz Dean Four-Piece Replenishing Discovery Collection, Bradley by Bradley Bayou Dress with Removable Necklace, Suze Orman's Organize and Protect Financial System, Gretta Croco Embossed Slingback Maryjanes and Tracy Hutson 23-inch Glass Sphere Table Lamp. Products are available through QVC at 800.345.1515 or QVC.com.

For more information about QVC National Makeover Day, please visit QVC.com.

*Contributions received by Dress for Success in connection with National Makeover Day are not related to, or affected by, the number of viewers of a program or the quantity of product purchased, and no endorsement by DFS is intended.

ABOUT QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 180 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With operations in the United Kingdom, Germany and Japan, and launching in Italy in 2010, West Chester, Pa.-based QVC has shipped more than a billion packages in its 23-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

SOURCE QVC, Inc.

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