MIAMI, May 25, 2012 /PRNewswire-USNewswire/ -- Miami Marlins pitcher Mark Buehrle and his wife, the noted companion-animal activist Jamie Buehrle, will launch two initiatives to help homeless pets--one local, one national--at Marlins Park this Saturday.
On the local level, "Buehrle's Buddies", a monthly in-stadium pet-adoption event, kicks off its inaugural season. Modeled after the Buehrles' successful Chicago adoption program, Sox For Strays, Buehrle's Buddies features pets from different animal welfare organizations each month. Fans can stop by the booth before the game and meet the pets available for adoption. For every donation of either money or supplies (like treats, pet food, dog toys, flea preventive, dog beds, etc.), fans will receive an entry in a drawing to win an item signed by Mark Buehrle.
Also on Saturday, the Marlins will debut a national public service announcement from Adopt-a-Pet.com, North America's largest non-profit pet-adoption website. Titled "Potential", the ad, which stars Mark Buehrle, compares his humble baseball beginnings (the star was cut from his high school baseball team twice) with the story of a shelter pet who became a hero. "The theme of 'potential' is important, because many people have a belief that shelter pets are inherently broken or faulty in some way. Nothing could be further from the truth," says Jamie Buehrle, who partnered with Adopt-a-Pet.com executive director Abbie Moore to develop the concept for the ad. Adds Adopt-a-Pet.com's Moore, "We wanted people to ask themselves, 'What if nobody had seen Mark Buehrle's potential?' He wouldn't have pitched a perfect game, a no-hitter, had an incredible career filled with accomplishments. By the same token, people need to see the amazing potential in every pet in the shelter."
Shortly after its debut at Marlins Park, the "Potential" PSA will begin airing nationally on television.
Adopt-a-Pet.com is North America's largest non-profit pet adoption website, helping over 11,500 animal shelters, humane societies, SPCAs, pet rescue groups, and pet adoption agencies advertise their homeless pets to adopters. Over 200 Miami-area animal shelters rely on Adopt-a-Pet.com's services to help them find homes for the pets in their care. Every month, Adopt-a-Pet.com displays photos and descriptions of adoptable pets to over 2 million people trying to adopt a pet. Funding for Adopt-a-Pet.com is provided by the passionate pet lovers at Nestle Purina and Bayer Animal Health.