Martha Turner Properties and realtor.com Sign Strategic Marketing Agreement
Houston's top ranked independent real estate company debuts enhanced listings on realtor.com
SAN JOSE, Calif., Sept. 24, 2013 /PRNewswire/ -- Martha Turner Properties, the number one ranked independent real estate company in Houston, today announced a strategic marketing agreement with realtor.com, operated by Move, Inc. (NASDAQ: MOVE) to become a realtor.com® Company Showcase(SM) Listing Enhancement subscriber. The agreement enables enhanced listing descriptions and calls-to-action to attract buyers and promote Martha Turner Properties' listings on realtor.com®.
With more than 220 full-time, professional sales associates who are Realtors, Martha Turner Properties serves the entire greater Houston area with offices located in Briar Hollow/River Oaks, Memorial, the Bay Area, Kingwood, The Woodlands, and Fort Bend County.
"This strategic alliance with realtor.com®, the nation's premier national online real estate destination for home buyers and sellers and professionals, is a natural fit for our strategic marketing initiatives as we drive to continually enhance our brand and our services to our clients," said Martha Turner, CEO and president of Martha Turner Properties. "Realtor.com® is unparalleled in providing accurate, timely and comprehensive information for the public and agents alike, and for delivering the reliable, proven tools that our agents seek out every day on behalf of their buying and selling clients. I am very excited to bring the Company Showcase Listing Enhancement solution to the entire Martha Turner Properties team, and to their customers."
The realtor.com® marketing solutions will assist Martha Turner Properties in promoting the brokerage's prominent brand, agent services and ability to more effectively display listing inventory to today's buyers and sellers, whether on desktop machines or mobile devices. As a result of the agreement with realtor.com®, Martha Turner Properties agents can deliver their buyer and seller clients:
- A photo gallery of up to 36 high-quality photos of the property and nearby community
- Detailed custom property descriptions
- Full-motion videos and virtual tours where available
- Open house event promotion
- 24/7 presence of agent and brokerage contact points
- Agent contact details and photo on listing detail pages
- Listing reports to let sellers know how their properties are performing on realtor.com®
"Our new alliance combines the world-class service at Martha Turner Properties with the unparalleled tools and visibility provided only on realtor.com® to help agents effectively represent and market a property, and their brand, to our national buying and selling audience," said Errol Samuelson, president of realtor.com®.
In addition to the website, realtor.com® offers highly rated mobile real estate apps available for Apple devices, Android and Windows Phone 7. The app allows agents to brand the app with their photos and contact information and effortlessly connects agents and their clients like never before. New features including the addition of school boundaries continue to add to the mobile experience provided by the realtor.com® mobile app.
For more information on Martha Turner Properties' services, visit www.marthaturner.com or call 1-888-520-1981. For real estate brokerages interested in learning more about REALTOR.com® marketing solutions call 1-800-878-4166.
About Martha Turner Properties
Houston Business Journal ranked Martha Turner Properties the number one independent residential real estate firm based on their closed sales volume in 2012. The closed sales volume for 2012 was $1.6 billion, the best year in company's 32 year history. The company is the only residential real estate firm to be named one of Greater Houston Partnership's Top Ten Houston Companies. Martha Turner Properties conducts local, state, national and international advertising campaigns, mailing out over 5.6 million e-flyers and approximately one million direct mail cards to advertise its listings. The company publishes a quarterly magazine, PROPERTIES, which is produced in-house and mailed to more than 60,000 addresses, and also produces an internet magazine, e-PROPERTIES.
Operated by Move, Inc., (NASDAQ: MOVE), realtor.com® helps connect people with the content, tools and expertise they need to find their perfect home. As the official website of the National Association of REALTORS®, realtor.com® empowers consumers to make the smartest decisions when it comes to finding a home by leveraging direct connections with more than 800 MLSs to deliver the most accurate and up-to-date listing information in neighborhoods across the country, and by making timely and meaningful connections between consumers and REALTORS®. Whether through desktop, mobile, or tablet versions, realtor.com® is where home happens.
About Move, Inc.
Move, Inc. (MOVE), the leader in online real estate, operates realtor.com®, the official website of the National Association of REALTORS®; Move.com, a leading destination for new homes and rental listings, moving, home and garden, and home finance; ListHub™, the leading syndicator of real estate listings; Moving.com™; SeniorHousingNet; SocialBios; Doorsteps®, TigerLead®; and TOP PRODUCER® Systems. Move is based in San Jose, Calif.
This press release may contain forward-looking statements, including information about management's view of Move's future expectations, plans and prospects, within the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks, uncertainties and other factors which may cause the results of Move, its subsidiaries, divisions and concepts to be materially different than those expressed or implied in such statements. These risk factors and others are included from time to time in documents Move files with the Securities and Exchange Commission, including but not limited to, its Form 10-Ks, Form 10-Qs and Form 8-Ks. Other unknown or unpredictable factors also could have material adverse effects on Move's future results. The forward-looking statements included in this press release are made only as of the date hereof. Move cannot guarantee future results, levels of activity, performance or achievements. Accordingly, you should not place undue reliance on these forward-looking statements. Finally, Move expressly disclaims any intent or obligation to update any forward-looking statements to reflect subsequent events or circumstances.
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