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MAZDA REPORTS SEPTEMBER SALES

- Mazda3 shows strong performance as SKYACTIV® TECHNOLOGY continues to exceed expectations -

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IRVINE, Calif., Oct. 2, 2012 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported September U.S. sales of 24,135 vehicles, representing a decrease of 5.4 percent versus last year. Year-to-date sales through September are up 9.5 percent (9.0 percent DSR) versus last year, with 209,482 vehicles sold.

Key September sales notes:

  • Mazda3 achieves its best September ever with 14,031 sales, solidifying a 57.1 percent increase when compared to September of 2011.
  • In the U.S., Mazda's total SKYACTIV® TECHNOLOGY vehicle sales for September (comprised of CX-5 and certain models of Mazda3) account for 67.4 percent of the company's total sales for the month.
  • Mazda3, with SKYACTIV® TECHNOLOGY, accounted for 84.0 percent of all Mazda3 sales in September.
  • Mazda MX-5 Miata saw an increase of 16.6 percent year-over-year with a total of 505 vehicles sold in the month of September.
  • Mazda CX-5 continues to exceed expectations, posting strong sales of 4,468 units in the month of September.  Because of high customer interest in CX-5, the vehicle has been hampered by a lack of availability nationwide since its launch.  Increased production volumes are now starting to match supply with demand.

Mazda Motor de Mexico (MMdM) reported September sales of 1,874 vehicles, down 30.0 percent versus September of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

For more information on Mazda vehicles, visit the online Mazda media center at www.mazdausamedia.com.  Product B-roll may be ordered online by visiting The News Market at www.thenewsmarket.com/mazda

 



Month-To-Date

Year-To-Date



















Sep


Sep


%


% MTD

Sep


Sep


%


% YTD



2012


2011


Change


DSR

2012


2011


Change


DSR

















Mazda2


756


956


(20.9)%


(20.9)%

12,729


10,855


17.3%


16.8%

Mazda3


14,031


8,929


57.1%


57.1%

93,705


79,185


18.3%


17.8%

Mazda5


832


1,712


(51.4)%


(51.4)%

9,693


16,005


(39.4)%


(39.7)%

Mazda6


1,403


4,163


(66.3)%


(66.3)%

29,653


24,914


19.0%


18.5%

MX-5 Miata


505


433


16.6%


16.6%

5,081


4,687


8.4%


7.9%

RX-8


-


38


(100.0)%


(100.0)%

80


664


(88.0)%


(88.0)%

CX-5


4,468


-


N/A


N/A

29,372


-


N/A


N/A

CX-7


140


4,909


(97.1)%


(97.1)%

11,327


27,835


(59.3)%


(59.5)%

CX-9


2,000


4,201


(52.4)%


(52.4)%

17,339


25,088


(30.9)%


(31.2)%

Tribute


-


180


(100.0)%


(100.0)%

503


2,082


(75.8)%


(75.9)%

















Total Vehicles
































CARS


17,527


16,231


8.0%


8.0%

150,941


136,310


10.7%


10.3%

TRUCKS


6,608


9,290


(28.9)%


(28.9)%

58,541


55,005


6.4%


6.0%

















TOTAL


24,135


25,521


(5.4)%


(5.4)%

209,482


191,315


9.5%


9.0%

































MEMO:
































IMPORT CAR


16,124


12,068


33.6%



121,288


111,396


8.9%



IMPORT TRUCK


6,608


9,110

4,400

(27.5)%



58,038


52,923


9.7%



IMPORT TOTAL


22,732


21,178


7.3%



179,326


164,319


9.1%



















DOMESTIC CAR


1,403


4,163


(66.3)%



29,653


24,914


19.0%



DOMESTIC TRUCK


-


180


(100.0)%



503


2,082


(75.8)%



DOMESTIC TOTALS


1,403


4,343


(67.7)%



30,156


26,996


11.7%



Selling Days


26


26





233


232





 

SOURCE Mazda North American Operations



RELATED LINKS
http://www.mazdausa.com

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