FORT WASHINGTON, Pa., July 31, 2013 /PRNewswire/ -- Nutrisystem, Inc. (NASDAQ: NTRI), a leading provider of weight management products and services, announced today the unveiling of its new summer/fall marketing campaign, featuring its newest brand ambassador Melissa Joan Hart, with spots beginning to air next week. The first television commercials feature Hart speaking openly about how magical the Nutrisystem® program is in helping her get back in shape after the birth of her third son, Tucker. Hart, 37, mother, actress, writer, producer, director and singer, discusses how she needed a program that was easy, convenient and worked with her busy schedule.
To date Hart has lost 30 pounds on the Nutrisystem program.
Hart has fans of all ages, many of whom remember her playing a likeable young witch who got what she wanted in a snap! Her love of Nutrisystem working like magic transforms her body right before the viewers' eyes. Within the new spot Hart also mentions that she gets to pick all her favorite meals that are delivered right to her door, are perfectly portioned and are ready in minutes. Hart's son Tucker even makes a couple adorable cameos in her new television spot. To view Hart's new spot please visit Nutrisystem's YouTube Channel .
"I had heard rave reviews about Nutrisystem. My sister-in-law had great success with it and I decided that I had to try the program out for myself," said Hart. "It's easy and fits in perfectly with my busy life. I get to eat all the foods I love like pasta, burgers, chocolate and ice cream. Who knew that losing the weight and getting back into shape could taste so good!"
"We are excited about Melissa's new marketing campaign and hope that it will inspire others to want to lead healthier lives with the help of Nutrisystem," said Keira Krausz, Chief Marketing Officer at Nutrisystem. "She is such an inspirational role model and we are proud of her commitment to lose the weight, but more importantly to having a long-term healthier lifestyle."
This will be Hart's first product endorsement television commercial since she was a child. Hart is best known for her title roles in the television series Clarissa Explains It All (1991-94), the live action version of Sabrina, the Teenage Witch (1996-2003) and is currently starring in the ABC Family comedy series Melissa & Joey (2010-present).
To join Melissa Joan Hart on Nutrisystem today, please call 1-888-841-2572 or visit www.nutrisystem.com/success4u.
About Nutrisystem Having helped Americans lose millions of pounds for over 40 years, Nutrisystem, Inc. (NASDAQ: NTRI) develops evidence-based programs for healthy weight management, and is the leading provider of home-delivered weight loss meal plans. Nutrisystem offers balanced nutrition in the form of low glycemic index meal plans designed for men and women, including seniors, vegetarians and the Nutrisystem® D® program for people with diabetes or at risk for type 2 diabetes. Nutrisystem® plans include a wide variety of pantry and frozen entrees and snacks to aid in program satisfaction and adherence, as well as transition plans to support long-term success. The Fort Washington, PA-based company also provides weight management support and counseling by trained weight-loss coaches and registered dietitians, as well as through an engaged online community, online tools and trackers, mobile apps, cookbooks and more. Healthcare professionals may learn more about the programs by visiting www.nutrisystem.com/hcp. Nutrisystem® weight loss plans are available directly to consumers through www.nutrisystem.com, by phone (1-800-435-4074) and at select retailers.
Video with caption: "Melissa Joan Hart Showcases The Magic Of Nutrisystem In New Summer/Fall Marketing Campaign." Video available at: http://youtu.be/9vzbMCri0YI
Image with caption: "Melissa Joan Hart Showcases The Magic Of Nutrisystem In New Summer/Fall Marketing Campaign." Image available at: http://photos.prnewswire.com/prnh/20130731/NE55626
SOURCE Nutrisystem, Inc.