2014

Mercedes-Benz USA Hits Its Highest-Ever U.S. Volume With Sales Of 305,072 Mercedes-Benz, smart and Sprinter All Set Records

MONTVALE, N.J., Jan. 3, 2013 /PRNewswire/ -- Mercedes-Benz USA (MBUSA) today reported its highest year on record with 305,072 vehicles sold in 2012, representing a 15.4% increase over the 264,460 vehicles sold during the same period in 2011.  The Mercedes-Benz model line alone also recorded a record year with sales of 274,134 for the year, up 11.8%.   Smart and Sprinter model lines both achieved their highest volumes under the MBUSA umbrella with smart sales increasing 92.2% to 10,009 while a record month for Sprinter took the brand to 20,929 for 2012, an increase of 26.3%.

(Logo:  http://photos.prnewswire.com/prnh/20100901/NY58315LOGO )

"A strong product offensive backed our retail network's commitment to providing a world-class ownership experience put the wind at our back and enabled us to outperform the market and take the brand to new heights in the U.S.," said Steve Cannon, president & CEO of MBUSA.  "We're going to ride that momentum into 2013 with new products across the entire model line from entry point to flagship."

For December, the Mercedes-Benz product line alone posted sales of 28,145 vehicles (up 9.5% from 25,701 in December 2011) bringing MBUSA sales to a best-ever 31,372, up 12.0% from the 28,006 vehicles sold in December 2011.

Strong sales were recorded across the model line.  The sporty C-Class – the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – recorded its highest year on record with sales of 81,697, up 17.9% over its year-to-date volume in 2011.  The 9th generation E-Class followed with sales of 65,171, and the M-Class, MBUSA's top-selling SUV, rounded out the top three with sales of 38,101. 

For December, sales at the high-end increased as well, with combined sales of S-, CL- and SL-Class vehicles increasing 18.9% percent to 17,416 (when compared to the 14,650 vehicles sold in 2011).

Separately, sales of Sprinter Vans increased by 39.9% for the month with sales of 2,231 compared to the 1,595 vehicles sold in December 2011.

Sales of the smart fortwo totaled 996 vehicles in December, up 40.3% for the month (compared to the 710 vehicles sold in December 2011). 

Sales of the high-performance AMG models were 6,658 for the year a 27.5% increase of the 5,220 vehicles sold over the same period last year. 

Sales of the company's BlueTEC diesel models were up 7.4% for the year at 15,416 compared to the 14,358 diesels sold in 2011.

Additionally, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 6,949 vehicles in December; an increase of 13.7% when compared to December 2011 (sales of 6,112 vehicles).  On a year-to-date basis, MBCPO sold 80,380 vehicles, an increase of 7.8% over the comparable period (with sales of 74,571 vehicles).

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz  products in the United States.  MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.  

MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US.  More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com

Mercedes-Benz
Passenger Vehicles

Dec-12

Dec-11

Monthly %

YTD 2012

YTD 2011

Yearly %








B-CLASS

1

0


29

19

52.6%








C-CLASS

7,757

7,744

0.2%

81,697

69,314

17.9%








E-CLASS

6,984

5,301

31.7%

65,171

62,736

3.9%








S-CLASS

1,110

1,073

3.4%

11,794

12,258

-3.8%








CL-CLASS

71

57

24.6%

723

943

-23.3%








SL-CLASS

503

99

408.1%

4,899

1,449

238.1%








SLS AMG

38

86

-55.8%

800

722

10.8%








CLK-CLASS

0

1

-100.0%

1

6

-83.3%








SLK-CLASS

445

266

67.3%

4,595

3,220

42.7%








CLS-CLASS

703

638

10.2%

8,065

5,665

42.4%








R-CLASS

9

144

-93.8%

1,473

2,385

-38.2%








M-CLASS

4,241

5,313

-20.2%

38,101

35,835

6.3%








G-CLASS 

168

55

205.5%

1,330

1,191

11.7%








GL-CLASS

3,111

2,578

20.7%

26,042

25,139

3.6%








GLK-CLASS

3,004

2,346

28.0%

29,364

24,310

20.8%








MAYBACH




50

39

28.2%








TOTAL

28,145

25,701

9.5%

274,134

245,231

11.8%








*SPRINTER

2,231

1,595

39.9%

20929

16,577

26.3%








**smart

996

710

40.3%

10,009

 5,208** 

92.2%








MBUSA 
Combined Total

Dec-12

Dec-11

Monthly %

YTD 2012

YTD 2011

Yearly %








GRAND TOTAL

31,372

28,006

12.0%

30,5072

 264,460*** 

15.4%


*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.
                                                                                                   

**Includes some vehicles sold by the Penske organization 

***Does not include vehicles sold by the Penske Organization

SOURCE Mercedes-Benz USA



RELATED LINKS
http://www.mbusa.com

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